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Nature's Variety Instinct Grain-Free Rabbit Formula Canned Cat Food

List Price: $44.69
Price: $28.45 & FREE 1-2 Day Shipping at $49
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In Stock
5.5-oz, case of 12
  • 3-oz, case of 24
  • 5.5-oz, case of 12

Product Description

Nature’s Variety Instinct is formulated like your cat’s ancestral diet – high in protein and free of grain and gluten. Each recipe is thoughtfully balanced with wholesome foods your pet would eat in nature, like real meat or poultry and healthy vegetables and fruits. In addition to providing great tasting, quality nutrition, Instinct Canned Cat Food can be rotated with other Instinct grain-free diets to give your cat variety at the food bowl. Feed ancestrally – give pets the nourishment and energy to achieve a healthy, happy life.

Key Benefits

  • Formulated to mirror your cat’s ancestral diet
  • Made with 95% rabbit and pork liver and 5% vegetables, fruits and wholesome ingredients
  • Contains natural ingredients with added vitamins and minerals
  • No artificial colors, flavors or preservatives
  • Grain-free and gluten-free nutrition
  • No corn, wheat, soy or fillers
  • Includes healthy Omega 3 and Omega 6 fatty acids for a soft and shiny coat
  • Complete and balanced for all life stages including kitten, adult and senior, and all lifestyles including indoor cats
  • Made in the USA

See all items by Nature's Variety »

Item Number 49694
Breed Size
  • All Breeds
Special Diet
  • No Corn No Wheat No Soy
  • Grain-Free
  • Gluten Free
  • Adult
  • All Stages
Food Form
  • Wet Food
Country of Origin
  • United States

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Important Information


Rabbit, pork liver, water, ground flaxseed, tricalcium phosphate, montmorillonite clay, peas, carrots, calcium carbonate, lecithin, vitamins (choline chloride, l-ascorbyl-2-polyphosphate, vitamin E supplement, niacin supplement, vitamin B12 supplement, vitamin A supplement, thiamine mononitrate, biotin, riboflavin supplement, d-calcium pantothenate, pyridoxine hydrochloride, vitamin D3 supplement, folic acid), dried kelp, salt, potassium chloride, taurine, minerals (zinc proteinate, iron proteinate, manganese proteinate, copper proteinate, sodium selenite, ethylenediamine dihydriodide), artichokes, cranberries, pumpkin, tomato, blueberries, broccoli, cabbage, kale, parsley

Customer Ratings & Reviews

Rated 4.7 out of 5 by 111 reviewers.
Rated 5 out of 5 by Shockingly Good!! My Bengal Cat was diagnosed with IBD - he almost died - it came on acutely (fine one day, in dire straights, the next). The Vet told me we could only feed him Rabbit or Venison from now on. They gave me a Vet RX formula of canned food (rabbit) - for his feeding tube and also for me to try to get him eating it - and my cat HATED it. At this rate I figured he will starve without his feeding tube... so I thought I'd take a chance and try the Nature's Variety Instinct. I nearly fell over on the floor when I gave it to him and he almost polished off an entire can in it's entirety! So then I popped the lid on the Nature's Variety Venison to see what he'd do (I had to add water - it is very dense) - and sure enough he liked that one too. This was the first big meal my cat has eaten since his feeding tube was installed a week ago. If he keeps this up I will be able to get the tube removed in the next few days! I am so grateful to Nature's Variety for making a palatable formula that my cats love (the other two have no problem cleaning up after my little patient). Many thanks!! April 7, 2012
Rated 5 out of 5 by Best wet food in the world (esp for cats with food &/or health issues)! Despite my five cats' many food and/or other health issues, this food never fails. They love it (along with the chicken and duck varieties) no matter how often they eat it. I love it because of the high protein content and lack of frivolous ingredients. One of my five kitties can't eat other wet food without getting seriously ill. (I am not exaggerating. I have tried everything, including cooking her salmon every day until I found this product.) December 15, 2012
Rated 5 out of 5 by Excellent choice for the picky eater I have 4 cats, one of which has food allergies to "traditional" protein (chicken, turkey, beef). While it is sometimes difficult to get, the Rabbit Instinct formula is loved by all for its taste, and my picky IBT cat thrives on it. I highly recommend it! December 29, 2012
Rated 5 out of 5 by Healthy food with no vomiting ! I have tried both the rabbit and duck formulas of Instinct and this food has stopped any vomiting completely ! Another canned food was healthy but the vomiting did not entirely stop until I tried this food ! It is comparable to my veterinarian's recommended food that my cats would not eat and tried to cover up. :) The Instinct was an immediate hit with my cats, and I am so happy that they will benefit in many ways. No more vomiting or soft stool ! January 9, 2013
Rated 5 out of 5 by Not sourced from china anymore Just FYI to the first reviewer, this company no longer sources their rabbits from China. They come from France now. Ive called the company twice since June and both times got the same answer. They aren't raised or processed in china. My cats love this variety. They live the duck also. I've tried other brands of rabbit(brands that i think are a little higher quality), but they only eat this brand in rabbit. September 10, 2014
Rated 5 out of 5 by My cats LOVED this!!! I have 3 Peterbald Sphynx cats and I wanted to get them to eat healthier. I have poured over reviews for different "grain free" products and it seemed like Nature"s Variety Instinct was the brand that cats liked the most and according to the reviews, cat owners saw the most overall health changing results in their cats and with dog owners as well. I wasn't sure if my cats would turn their noses up to a healthy no grain meal. I was bowled over!! My cats attacked their meal like they had never eaten before... all you could hear was chewing and slurping!! I used a cup of the Nature's Variety Instinct Chicken Meal Formula dry and added one 3 oz can of the Nature's Variety Instinct Rabbit Formula wet. I did add a half can of warm water as my cats like their dry to be on the moist side. My cats LOVED this! They licked their plates clean and were actually full and content. Even a few hours later, they were not looking for more food. The food is a little more expensive but you don't use as much as they get fuller faster and less vet visits due to the health benefits! Its a win win for me!!! October 20, 2012
Rated 5 out of 5 by My Cats love this! I have two senior cats - a 19 year-old with IBD and a 17 year-old with diabetes. Nature's Variety Instinct is the one canned food they can both agree to eat and that works perfectly with both their diets. We don't always get the rabbit due to availability and cost, but when we do splurge they both inhale this flavor! It's nice to be able to treat them with food that is also good for them! February 25, 2013
Rated 5 out of 5 by Nature's Variety rabbit formula is perfect for cats with food sensitivities. We have two rescue cats. Both have serious food sensitivities. They cannot have grains or carbohydrates, chicken, or beef. So thank heaven for Natures Variety lamb, venison, duck, and rabbit. Our two like all four but especially the rabbit and duck. February 14, 2012
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