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Now Fresh Grain-Free Adult Recipe Dry Dog Food

List Price: $81.59
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25-lb bag
  • 12-lb bag
  • 25-lb bag

Now Fresh Grain-Free Adult Recipe Dry Dog Food, 25-lb bag

Petcurean is a family owned business, and is still owned by the two people who originally founded the company in 1999.

It's no surprise that dogs love the freshness of NOW. It's so fresh, it's like eating off the kitchen counter (down, girl). NOW is full of nutritious ingredients like 100% market-fresh turkey, salmon and duck. 100% fresh Omega 3 and 6 oils from coconuts and canola. Wholesome berries, fruits and veggies such as peas, spinach, cranberries, pumpkin, blackberries, alfalfa sprouts, kelp, lentils and carrots. 

All of the meat proteins, grains, cereals, fruits and vegetables in NOW FRESH products are sourced from North America.

Key Benefits

  • Grain-free and Gluten-free formula
  • Balanced proteins and fats to support an active lifestyle
  • Omega oils for healthy skin and coat
  • Pre and probiotics to aid with digestive health
  • Antioxidants for increased immunity
  • Pumpkin is a natural source of Beta Carotene and fiber that helps both the digestive health and vision of your dog
  • Yum! Zero grains, zero rendered meals, zero by-product meals, or artificial preservatives
  • Made in Ontario, Canada!

See all items by Now Fresh »

Item Number 50552
  • Dry Food
  • Adult
Special Diet
  • Grain-Free
  • Gluten Free
  • Petcurean
Country of Origin
  • Canada

De-boned turkey, potato flour, pea, apple, whole dried egg, pea fibre, tomato, potato, flaxseed, canola oil (preserved with mixed tocopherols, a source of Vitamin E) , natural flavor, salmon, de-boned duck, sundried alfalfa, coconut oil (preserved with mixed tocopherols, a source of Vitamin E), carrots, pumpkin, bananas, blueberries, cranberries, raspberries, blackberries, papaya, pineapple, grapefruit, lentil beans, broccoli, spinach, cottage cheese, alfalfa sprouts, dried kelp, flaxseed, calcium carbonate, dicalcium phosphate, lecithin, sodium chloride, potassium chloride, vitamins ( vitamin E supplement, L-ascorbyl-2-polyphosphate (a source of vitamin C), niacin, inositol, vitamin A supplement, thiamine mononitrate, d-calcium pantothenate, pyridoxine hydrochloride, riboflavin, beta-carotene, vitamin D3 supplement, folic acid, biotin, vitamin B12 supplement) , minerals (zinc proteinate, ferrous sulfate, zinc oxide, iron proteinate, copper sulfate, copper proteinate, manganese proteinate, manganous oxide, calcium iodate, sodium selenite), taurine, DL-methionine, L-lysine, chicory extract, Lactobacillus acidophilus, Lactobacillus casei, Enterococcus faecium, Bifidobacterium thermophilum, dried Aspergillus niger fermentation extract, dried Aspergillus oryzae fermentation extract, yeast extract, yucca schidigera extract, marigold extract, L-carnitine, dried rosemary.

Dog Weight Less Active Active
2-5lb (1-2.3kg) 1/2 - 5/8 cups (47 - 64g) 1/2 - 2/3 cups (53 - 72g)
5-10lb (2.3-4.5kg) 5/8 - 3/4 cups (64 - 74g) 2/3 - 3/4 cups (72 - 82g)
10-20lb (4.5-9kg) 3/4 - 1 1/8 cups (74 - 125g) 3/4 - 1 2/3 cups (82 - 138g)
20-30lb (9-13.6kg) 1 1/8 - 1 5/8 cups (125 - 169g) 1 2/3 - 1 3/4 cups (138 - 188g)
30-50lb (13.6-23kg) 1 5/8 - 2 cups (169 - 212g) 1 3/4 - 2 1/4 cups (188 - 235g)
50-70lb (23-32kg) 2 - 2 3/4 cups (212 - 284g) 2 1/4 - 3 cups (235 - 315g)
70-90lb (32-41kg) 2 3/4 - 3 1/8 cups (284 - 331g) 3 - 3 1/2 cups (315 - 368g)
90-110lb (41-50kg) 3 1/8 - 4 cups (331 - 425g) 3 1/2 - 4 1/2 cups (368 - 473g)
110-140lb (50-64kg) 4 - 6 3/4 cups (425 - 706g) 4 1/2 - 7 1/2 cups (473 - 784g)

The amount of food your dog needs will vary depending on breed, activity level, age and climate. Use our feeding chart as a guide, adjusting the quantity fed to achieve your dog's ideal weight. We suggest feeding twice a day. Provide fresh, clean water at all times. Regular exercise will help maintain a healthy body weight. Love, attention and tummy rubs should be given freely, as often as possible.

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Now Fresh Grain-Free Adult Recipe Dry Dog Food Customer Reviews

Now Fresh Grain-Free Adult Recipe Dry Dog Food 4.5 5 19 19
Good ingredients and a good price too I feed 2 Labs and 2 Basset Hounds... They Like it! December 30, 2012
My dog is now itch free!! For the last seven years my baby girl, Reese has had allergies. The vet thought she was allergic to the grass in the yard. I tried "NOW" and after 2 or 3 weeks she stopped itching. Her belly is now light pink and not red with open scratched sores. I was amazed at how well "NOW" is made. No grain!!! No pain!! The cost is high but the results for my baby girl are worth it!!! May 10, 2012
my dog loves it My dog loves this dog food. I was unable to purchase it in the smaller size at my regular local store anymore, so I purchased it here. March 18, 2012
Greyt! I switched to NOW dog food after feeding my greyhounds another brand that made them VERY GASSY! Both hounds love the food and NO MORE GAS! December 15, 2012
Very Healthy Choice for Young Dogs My dog just went from puppy to young adult and this was the only logical progression from NOW Puppy Formula to Adult Food. She loves the taste and the larger kibble are better for her to chew. Grain free, very highly rated food, I highly recommend it for any adult dog. March 31, 2012
Real ingredients and a real treat for dogs. Grain free and quality ingredients. It's not upsetting to my dogs stomach like other grain free brands, blue buffalo for example. I can tell my dogs coat looks much shinier and healthier since we made the switch! February 7, 2013
Would not buy again We had to choose an alternate food due to our regular food being unavailable. This is the one we chose based on CS rep recommendation. We slowly introduced this product. We noted 5 hot spots on one of our English Bulldogs. These were not there previously. Our regular food came back in stock and again we had to reintroduce the food slowly. The hot spots(5) went away. Hopefully our current food(Orijen) will stay in stock. December 29, 2012
Love the limited amount of ingredients! Dogs love this food. Feel very secure with the manufacturing process and their attention to detail. Do not feel that the production process and ingredients will be changed to save a few cents. Also, there customer service and ability to answers questions is fabulous. July 28, 2014
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Questions? Call our friendly customer service team anytime. We're here 24 hours a day! 1-800-67-CHEWY (672-4399)