Bristly by Empawer DIY Toothbrush Dog Toy

By Bristly by Empawer
Rated 1.7 out of 5 stars


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$19.99Chewy Price

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Toy FeatureTrainingDental, Tough ChewerDental, Tough ChewerDental, Tough ChewerDental, Tough Chewer
MaterialRubberSynthetic Fabric, NylonSynthetic Fabric, NylonSynthetic Fabric, NylonSynthetic Fabric, Nylon
Breed SizeAll BreedsMedium BreedsMedium BreedsSmall Breeds, Medium Breeds, Large BreedsLarge Breeds
Toy TypeChew Toys, Treat DispensersChew ToysChew ToysChew ToysChew Toys
LifestageAll LifestagesAdultAdultAdultAdult
Chew StyleToughExtremeExtremeToughExtreme

About This Item


  • Dental chew toy that allows your furry friend to brush his own teeth.
  • Made from natural rubber that is safe and durable.
  • Features bristle-lined grooves that brush your pup’s teeth down to the gum line.
  • Internal self-dispensing toothpaste reservoir helps freshen breath.
  • Paw pads give your paw-tner a better grip while chewing.

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Questions & Answers

3 Customer Questions

Does this have a hole in the top to insert toothpaste? Review said it doesn't come with a hole.
Answer by ChewyJun 03, 2020
There are 2 ways you can add Bristly PreBiotic Toothpaste: fill into the toothpaste Reservoir or apply directly onto bristles. Service approximately 1 teaspoon for best results.

How often does this need to be replaced?
Answer by ChewyMay 18, 2020
This Dog Toy should be replaced every month.

Where is this toothbrush manufactured? I ask because my previous experience is that dog toothbrushes manufactured in China tend to be of very poor quality.
Answer by ChewyApr 19, 2021
This toothbrush is made in the USA.

ReviewsWrite a Review

Rated 1.7 out of 5 stars
30 Ratings
Would recommend to a friend

30 Customer Reviews

Rated 3 out of 5 stars
By Adventureswithbruce on Jan 14, 2022

Used to be a great product

I would totally recommend this after our first purchase back when it first came out. The design was great! Hole in the top, perfect sizes, really good cleaning nubs and foot hold but then they changed it all for some reason! Why? (Not chewys fault) I just don’t know what happened. No wonder there are so many bad reviews. If I were Bristly by Empawer I would pay attention to all these bad reviews and change some things back.

Rated 1 out of 5 stars
By rosie on Dec 4, 2021

not for us

I wanted it to work but my mini labradoodle chewed through it in about 30 seconds. I’m grateful chewy stands behind the products they sell. I’ll be brushing her teeth.

Rated 1 out of 5 stars
By pals on Jan 11, 2022

Doesn't last

This project is absolutely not meant for strong chewers. It lasted less than 5 minutes. Very disappointing.

Rated 1 out of 5 stars
By SpeedsDad on Sep 7, 2021

Not a Chew toy.

My dog isn't into toys necessarily, doesn't chase the ball, etc. but he likes stuff he can chew. Figured this thing may be something he'd be into but he ignores it completely. Can't say how good or bad it is, just that my dog isn't into it.

Rated 1 out of 5 stars
By SMcCarthy on Jun 18, 2021

Not worth your money

While the description claims this is constructed of "durable" rubber, my lab had chewed off chunks of this within just minutes of my giving it to him. Like other reviewers have said, my dog also flipped it around and started chewing on the "hand holds" that are made of a harder plastic. I didn't find it difficult to fill the reservoir, I just applied a ribbon of toothpaste along the bristles and pushed it in with my finger. My dog just managed to lick the paste out, not chew along the bristles as intended. After he got the toothpaste out, he chewed on it. Overall, ineffective and arguably unsafe if you have a heavy chewer.

Rated 1 out of 5 stars
By Maria on Aug 17, 2021

don’t have the size needed

Our 10lb has had the extra small for months and she loves it but she needs a new one. Unfortunately, and I’m surprised, Chewy doesn’t carry the spectra small size.

Rated 1 out of 5 stars
By Dogmom on Jun 17, 2021

Expensive mistake

Should have read the reviews before I paid $23 for this pretty worthless product. Too hard for my puggle to want to chew, and because you can't get the toothpaste inside it, the dog just licks it off. Don't waste your money.

Rated 5 out of 5 stars
By Amie on Jul 31, 2021

Our German Shepherd loves it

Durable. It holds up to our 5 month old German Shepherd. I thought it would be too big for her but she likes it.

Rated 1 out of 5 stars
By Allie on Apr 14, 2021

Don’t waste your money

I should have ready the reviews before buying, but this is pretty much useless. It’s way too big and hard and my dog doesn’t have much interest in it. I couldn’t find any proper way to squeeze the toothpaste in the top or the bottom and there are not instructions on how to get the toothpaste into the reservoir. Ended up just squeezing toothpaste on the sides of it where the bristles are and my dog just licked it off. It’s gonna be a no from me, dog.

Rated 1 out of 5 stars
By Terry on Apr 18, 2021

Good idea, poor quality

My 12lb cavapoochon was able to chew pieces off of this in less than ten minutes. We supervised her while she had it, and she loved it, but got pieces off of the top in just minutes. So disappointed. We really cannot recommend this to others. She needs a chew toy but this is definitely the one.