Why does the packaging look different?
As a brand celebrating their 20th Anniversary in 2016, we’ve grown a lot over the years. We started with 1 product and now manufacture over 200! Redbarn decided to change our packaging and rebrand because we wanted to best represent our premium products. Times change and our company has evolved. As our customers changed their desires, we've worked hard to listen to them and provide more variety in our natural product options. The Redbarn Naturals line has over 150 products. We truly appreciate the customers who helped us grow our brand over the years and loved our older packaging. We loved it too! However, we felt that our packaging didn’t clearly communicate the benefits of our natural chews, treats and food to new customers finding us for the first time, and so we updated the color scheme of our packaging to better complement our new lines of canned food. As 1 of the only brands on the market that feature functional ingredients in both our treats and food, we wanted to help educate customers about the different solutions that help support their pet's health needs across our whole product line. We still make the same, great products that we’ve always made—we just have a new look.
Where are Redbarn products sourced?
80% of our Redbarn products are sourced and processed in the USA at our Great Bend, Kansas plant.Here is a breakdown of which products are sourced where:* All of our meats and poultry for our dog and cat foods are sourced here, in the USA from USDA inspected plants.* Our chews - tendons, hooves, ears, and bones are sourced in the USA and processed at our plant in Great Bend, Kansas where we have strict quality assurance programs in place.Due to the lack of bully sticks in the USA, we source our bully sticks from Paraguay where the cows are free - range, grass fed. Our company - owned plant in Paraguay has the same, strict quality assurance program in place as our Kansas plant.
What does natural mean to Redbarn?
When Redbarn labels a product as natural or uses our “Redbarn Naturals” logo, that means that the product contains no artificial preservatives, colors or flavors. In addition, that product has been processed without using any artificial chemicals.Making natural products was a Redbarn priority since the company’s beginnings, and our Redbarn Naturals brand officially launched in 2004. We have always strived to use minimal ingredients and processing for our products labeled as Natural. The American Association of Feed Control Officials, AAFCO, developed a definition for what types of ingredients can be considered "natural" for pet foods. For the most part, "natural" is equivalent to a lack of artificial flavors, artificial colors, or artificial preservatives. By processing our natural products without artificial chemicals, Redbarn is exceeding the standards.
Why Don’t You Make Organic Food or Treats?
Great question! First, let’s get some background on the term “organic”. When organic is used on packaging, it’s actually regulated by the Federal government, specifically the USDA. Second, let’s talk about what the term organic means. According to the USDA, organic refers to the agricultural production standards of the farms where we buy our ingredients. Simply put, Organic means that crops are non - GMO and are grown with limited pesticides and harmful fertilizers. Organic farming of livestock means the animals are raised without using drugs , like antibiotics, hormones, or synthetic chemicals. The term organic does not indicate the quality of the product, only the growing and processing of the ingredients and the processing and handling of the final product.Currently, USDA regulations do not allow pet food labels to display an organic seal or imply National Organic Program compliance unless they meet the standards for organic human foods. At Redbarn, many of our products are not suitable for human consumption. While we feel that many of our products would meet the certification standards regarding GMO’s, limited pesticide and fertilizer use, as well as drug - free and synthetic chemical - free animals, it doesn’t currently make sense for us to pursue organic certification. First, without a defined set of pet product standards, any money we spend in pursuit of certification might be rendered moot. Second, given that the standards are in place for human - foods, they don’t address many of the products that we make, like our bully sticks. At Redbarn, our focus is on supplying healthy products that will provide for a pet’s happiness and well - being.