Iams ProActive Health Mature Adult Hairball Care Dry Cat Food

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7-lb bag
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Designed for cats 7 and older, Iams ProActive Health Mature Adult Hairball Care formula enhances your cat’s vitality and reduces the effects of aging. This Iams recipe is made with antioxidant vitamins E and C to boost the immune system response of your older cat to healthy adult levels. It's gentle fiber blend promotes a healthy stomach and digestive system while reducing hairballs.

Key Benefits

  • Complete and balanced cat food specially formulated for mature cats to help reduce the effects of aging and help reduce hairballs
  • Includes prebiotics that work inside the digestive tract to promote healthy digestion and strong defenses and a special fiber blend to help control hairballs
  • Crunchy texture of kibble helps reduce plaque build-up
  • Contains no fillers or artificial preservatives
  • Suitable for adult cats 7 years and older

Please note this item has gone through a package change

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  • Item Number
  • Weight
    7.0 pounds
  • Food Form
    Dry Food
  • Lifestage

Nutritional Info


Chicken By-Product Meal, Corn Grits, Corn Meal, Dried Beet Pulp, Powdered Cellulose, Chicken, Ground Whole Grain Sorghum, Animal Fat (Preserved with Mixed Tocopherols, a Source of Vitamin E), Dried Egg Product, Natural Flavor, Brewers Dried Yeast, Potassium Chloride, Dl-Methionine, Fish Oil (Preserved with Mixed Tocopherols, a Source of Vitamin E), Calcium Carbonate, Choline Chloride, Salt, Vitamin E Supplement, Vitamins (Niacin, Ascorbic Acid, Vitamin A Acetate, Calcium Pantothenate, Biotin, Thiamine Mononitrate (Source of Vitamin B1), Pyridoxine Hydrochloride (Source of Vitamin B6), Vitamin B12 Supplement, Riboflavin Supplement (Source of Vitamin B2), Inositol, Vitamin D3 Supplement, Folic Acid), Minerals (Zinc Oxide, Manganese Sulfate, Copper Sulfate, Potassium Iodide, Cobalt Carbonate), Rosemary Extract.

Caloric Content

3,497 kcal/kg, 336 kcal/cup

Guaranteed Analysis
Crude Protein 32.0% min
Crude Fat 13.0% min
Crude Fat 15.5% max
Crude Fiber 6.5% max
Moisture 10.0% max
Ash 7.0% max
Magnesium 0.1% max
Vitamin E 250 IU/kg min
Taurine 0.15% min
L-Carnitine 80 mg/kg min
Omega 6 Fatty Acids 1.67% min
Omega 3 Fatty Acids 0.17% min

Feeding Instructions

Weight Daily Feeding (Cups)
4 lbs 1/4 - 1/3
8 lbs 1/2 - 3/4
12 lbs 3/4 - 1 1/4
16 lbs 1 - 1 1/2
22 lbs 1 1/2 - 2

Transition Instructions

Start by mixing 25% new food with 75% of the current formula. Slowly change the proportions over the next 3 days or so by gradually increasing the new food and lessening the amount of the current food. At the end of the weaning process, you should be feeding 100% of the new food.

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The IAMS Nutritional Difference

IAMS asks you to try their cat food and look for the visible differences their food can make. The difference you'll see in your pet's health comes directly from the nutrients and vitamins you're putting into her bowl every day. IAMS is formulated with premium protein, a unique fiber blend and a customized mix of protein and carbs. The result is a diet that promotes a healthy weight, supports digestive health and gives her energy for all kinds of frisky business.

IAMS Adult Cat Food Products
Healthy Weight

Healthy Weight

Protein is a key ingredient in IAMS cat food recipes. IAMS is made with high-quality protein to help your cat maintain strong, lean muscles. Animal-based proteins like chicken, beef and salmon can help your cat maintain healthy muscle structure and support an ideal weight. And they naturally provide all of the amino acids that cats need to thrive.

Playfulness and Energy

IAMS delivers a customized mix of protein and carbs to keep your cat energized and ready for pouncing and playing. As carnivores, cats need a diet that's high in animal proteins with the ideal ratio of protein to carbohydrates to maintain a healthy energy level. Cats on an IAMS diet are getting essential amino acids, including taurine, plus the amount of carbs they need for hunting feathery toys.

Playfulness and Energy
Healthy Digestion

Healthy Digestion

Getting the right amount and type of fiber is important for your cat's digestive health. IAMS uses a proprietary fiber blend that includes prebiotics and beet pulp. Prebiotics feed the good bacteria in the gut, and beet pulp is a great fiber source that promotes a healthy digestive tract. Every IAMS recipe is tailored to your cat's nutritional needs with the proper level and right kind of fiber for healthy digestion.

Backed by a Satisfaction Guarantee

IAMS is so sure that you'll see a visible difference in your pet that they back their food with a 100% satisfaction guarantee. Their recipes are formulated based on years of research and a dedication to keeping pets healthy through proper nutrition. IAMS believes that the right diet can do amazing things for your pet's health, like aid in weight loss, promote good digestion and increase energy levels.

100% satisfaction guarantee

About IAMS

IAMS is driven by a philosophy of innovation and an emphasis on advanced pet nutrition. Through extensive research and a unique understanding of dietary requirements for dogs and cats, they've developed diets that help pets thrive. Their formulas meet the everyday needs of pets and their owners with options for every household. IAMS is a leader in pet nutrition that has provided 60 years of nutritional excellence with innovative products that help improve the health of pets worldwide.


About IAMS

Customer Reviews

40 reviews 40 Reviews 4.7 out of 5 Stars

100% Recommend

100% of reviewersrecommend this product

4.7 / 5
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  • Great product

    By on

    My two elderly cats have always eaten Iams foods. They had been eating the active senior formula but when I saw this with the hair ball help I thought I would give it a try. They love it ! I must say that in this first month they have not had one hairball.

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  • So happy for this product!

    By on

    My 16 year old cat has been having more problems with hairballs than she previously ever had. She has never liked hairball remedies. She is eating this well, so I am a happy owner!

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  • New Diet for Kalli

    By on

    I recently adopted A beautiful Calico cat from a shelter. she had been a stray, and was very thin...She has now become accustomed to her new home, and she has started to put on some weight. I am in the process, of finding the perfect food for her, and so far she seems to enjoy this one the best

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  • iams cat food

    By on

    This is a first change for my cat. Always got hairball and indoor and now I see they have mature adult added to that so I changed over. My cat likes this food. Good size bag.

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  • nice change

    By on

    Decided to try this food for my 3 fur babies. They are all over 7 years old. They love it! I can actually see the bottom of their food dish at the next feeding time!

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  • Really seemed to help eliminate most hairballs!

    By on

    I was waking up to vomit w/hairballs every morning, but since mixing this food heavier in with my previous premium brand (grain-free) food, we can go days without any one of my 3 cats throwing up, so I'm a believer!

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  • Good for senior cats

    By on

    I have 3 senior cats, 11 years old. One has hairball issues, one has weight issues. They all seem to like this chow.

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  • Great Senior cat food

    By on

    I have 2 indoor cats age 9 and 18. I have always used the orange bags for feeding them. However after seeing they had a formula for senior cats. I bought a bag. I works great. I have no issue with hairballs or other nasty things caused by sensitive tummies that the cats may have!

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  • Time for a change

    By on

    My little girl is getting a little older so I needed to make a change in her food. Chewy always comes through for me! Thank you!

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  • Good for my cats

    By on

    This food helps tremendously with the hairball issue I have 9 rescue cats and they all love this food and it works great

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