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Iams ProActive Health Lively Senior Dry Cat Food

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16-lb bag
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  • 16-lb bag
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Description

Iams ProActive Health Senior Plus helps fight signs of aging with essential nutrients and nourishing antioxidants to revitalize immunity to adult levels, helping your senior cat be her best at any age.

Key Benefits

  • Complete and balanced cat food specially formulated for senior cats to help fight signs of aging to keep your senior kit-izen at her best at any age!
  • Formulated to nourish healthy bones & joints and includes taurine for healthy eyes
  • Includes fat burning L-carnitine to help keep your senior cat at a healthy weight and a tailored fiber blend, including prebiotics and beet pulp, to support digestive health
  • Crunchy texture of kibble helps reduce plaque build-up
  • Recommended for senior cats over 11 years old

Please note This item has recently undergone a packaging change. Customers may receive the old packaging during this transition

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  • Item Number
    61410
  • Food Form
    Dry Food
  • Lifestage
    Senior

Nutritional Info

Ingredients

  1. Chicken, Chicken By-Product Meal (Natural Source of Chondroitin Sulfate and Glucosamine), Corn Meal, Ground Whole Grain Sorghum, Corn Grits, Dried Beet Pulp, Dried Egg Product, Natural Flavor, Fish Oil (Preserved with Mixed Tocopherols, a Source of Vitamin E), Fructooligosaccharides, Potassium Chloride, Brewers Dried Yeast, Chicken Fat (Preserved with Mixed Tocopherols, a Source of Vitamin E), Dicalcium Phosphate, Dl-Methionine, Choline Chloride, Vitamin E Supplement, Calcium Carbonate, Taurine, Vitamins (Niacin, Ascorbic Acid, Vitamin A Acetate, Calcium Pantothenate, Biotin, Thiamine Mononitrate (Source of Vitamin B1), Pyridoxine Hydrochloride (Source of Vitamin B6), Vitamin B12 Supplement, Riboflavin Supplement (Source of Vitamin B2), Inositol, Vitamin D3 Supplement, Folic Acid), Minerals (Zinc Oxide, Manganese Sulfate, Copper Sulfate, Potassium Iodide, Cobalt Carbonate), L-Carnitine, Rosemary Extract.

Caloric Content

  1. 3,854 kcal/kg, 439 kcal/cup
Guaranteed Analysis
Crude Protein 34.0% min
Crude Fat 17.0% min
Crude Fiber 3.0% max
Moisture 10.0% max
Ash 7.0% max
Magnesium 0.1% max
Vitamin E 250 IU/kg min
Taurine 0.15% min
L-Carnitine 40 mg/kg min
Omega 6 Fatty Acids 2.28% min
Omega 3 Fatty Acids 0.29% min
Glucosamine 375 mg/kg min
Chondroitin Sulfate 35 mg/kg min

Feeding Instructions

Weight Daily Feeding (Cups)
4 lbs 1/4 - 1/3
8 lbs 1/3 - 1/2
12 lbs 2/3 - 3/4
16 lbs 3/4 - 1 1/4
22 lbs 1 1/4 - 1 2/3

Transition Instructions

Start by mixing 25% new food with 75% of the current formula. Slowly change the proportions over the next three days or so by gradually increasing the new food and lessening the amount of the current food. At the end of the weaning process, you should be feeding 100% of the new food.

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The IAMS Nutritional Difference

IAMS asks you to try their cat food and look for the visible differences their food can make. The difference you'll see in your pet's health comes directly from the nutrients and vitamins you're putting into her bowl every day. IAMS is formulated with premium protein, a unique fiber blend and a customized mix of protein and carbs. The result is a diet that promotes a healthy weight, supports digestive health and gives her energy for all kinds of frisky business.

IAMS Adult Cat Food Products
Healthy Weight

Healthy Weight

Protein is a key ingredient in IAMS cat food recipes. IAMS is made with high-quality protein to help your cat maintain strong, lean muscles. Animal-based proteins like chicken, beef and salmon can help your cat maintain healthy muscle structure and support an ideal weight. And they naturally provide all of the amino acids that cats need to thrive.

Playfulness and Energy

IAMS delivers a customized mix of protein and carbs to keep your cat energized and ready for pouncing and playing. As carnivores, cats need a diet that's high in animal proteins with the ideal ratio of protein to carbohydrates to maintain a healthy energy level. Cats on an IAMS diet are getting essential amino acids, including taurine, plus the amount of carbs they need for hunting feathery toys.

Playfulness and Energy
Healthy Digestion

Healthy Digestion

Getting the right amount and type of fiber is important for your cat's digestive health. IAMS uses a proprietary fiber blend that includes prebiotics and beet pulp. Prebiotics feed the good bacteria in the gut, and beet pulp is a great fiber source that promotes a healthy digestive tract. Every IAMS recipe is tailored to your cat's nutritional needs with the proper level and right kind of fiber for healthy digestion.

Backed by a Satisfaction Guarantee

IAMS is so sure that you'll see a visible difference in your pet that they back their food with a 100% satisfaction guarantee. Their recipes are formulated based on years of research and a dedication to keeping pets healthy through proper nutrition. IAMS believes that the right diet can do amazing things for your pet's health, like aid in weight loss, promote good digestion and increase energy levels.

100% satisfaction guarantee

About IAMS

IAMS is driven by a philosophy of innovation and an emphasis on advanced pet nutrition. Through extensive research and a unique understanding of dietary requirements for dogs and cats, they've developed diets that help pets thrive. Their formulas meet the everyday needs of pets and their owners with options for every household. IAMS is a leader in pet nutrition that has provided 60 years of nutritional excellence with innovative products that help improve the health of pets worldwide.

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About IAMS

Customer Reviews

73 reviews 73 Reviews 4.9 out of 5 Stars
  • 5 Stars
    89%
  • 4 Stars
    8%
  • 3 Stars
    3%
  • 2 Stars
    0%
  • 1 Stars
    0%

99% Recommend

99% of reviewersrecommend this product

4.9 / 5
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  • OLDER PICKY CAT

    By on

    MY CAT IS 13 YEARS OLD AND A VERY PICKY EATER. SHE WAS ACTING HER AGE ABOUT A YEAR AGO AND I WANTED TO CHANGE HER DRY FOOD TO A SENIOR BRAND. I TRIED SEVERAL BRANDS AND THIS IS THE ONLY ONE SHE WOULD EAT. WITHIN 2 WEEKS SHE IMPROVED PHYSICALLY AND MENTALLY. SHE CONTINUES TO DO VERY WELL.

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  • He loves it!

    By on

    We have 4 cats and one was quite chubby so the vet had to put him on a diet but it got to where we could no longer afford the special food for him. It was a struggle to get him to eat it anyway because he would do just about anything to get to our other cats hard food which is another Iams product. I was sure happy that we found the "Proactive Health Lively Senior" as he has not gained any weight and has so much energy, it is almost like he is a kitten again. I will continue purchasing this for our baby from Chewy.com.

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  • Love Chewy

    By on

    I am so happy that I can order the food my pets need and like. My local big box pet retailers don't always have the food for my aging pets. With Chewy, I always get what I need, it is cheaper and I don't tote heavy bags to the car.

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  • Picky old lady

    By on

    I bought this for my baby whom is 12 years old thinking it would be good for her but there was one problem. She hated it. She is very picky and spoiled and I love her to death. So I won't be buying this again. It probably is good for other cats but she is just too picky.

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  • Been With Iams through every life stage

    By on

    My 15 yr old kitty has been fed Iams through every stage of life from kitten to senior. When she hit the geriatric stage I was concerned Iams wouldn't cut the mustard nutrition wise so we switched to a 'premium' brand. Bad move. She was on it for about 6 months and I began to see a decline and dull fur. So we went back to Iams. She gets check ups every 6 months. Her vet says she has barely a speck of plaque on her teeth and they've never been cleaned (or brushed). Started having trouble with my dog so I put her on Iams too. She looks better than ever and her coat is almost as soft and shiny as when she was a pup. Nice job, Iams!

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  • Great pricing and free delivery

    By on

    I have been feeding Iams senior to my older cat for several years now. This is by far the best price i have found and i appreciate the larger packaging. I loved the delivery right to my door; it was quick, free and no more trips to the store

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  • IAMS proactive health cat food

    By on

    I've used this for years, but it's the first time I bought it on Chewy. I am SO PLEASED! Cheaper price, and NO SHIPPING!!

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  • MY CAT LOVES IT

    By on

    MY SIAMESE CAT IS TEN AND A VERY PICKY EATER WITH IBS. THIS FOOD SHE LOVES AND IT SEEMS TO HELP HER ALONG WITH CAN FOOD ALSO

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  • Well suited for senior cats living indoors

    By on

    Sophie has been eating this food ever since she officially became a senior citizen. She likes it and her weight has been stable since she started eating it (so long as Mom doesn't overfeed).

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  • Great delivery, great product

    By on

    No more worrying about running out of cat food. With autoship, the food I need is delivered right to our door. Great service, great delivery, great product.

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