Nature's Variety Instinct Grain-Free Rabbit Formula Canned Cat Food

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5.5-oz, case of 12
  • 3-oz, case of 24
  • 5.5-oz, case of 12
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Nature’s Variety Instinct is formulated like your cat’s ancestral diet – high in protein and free of grain and gluten. Each recipe is thoughtfully balanced with wholesome foods your pet would eat in nature, like real meat or poultry and healthy vegetables and fruits. In addition to providing great tasting, quality nutrition, Instinct Canned Cat Food can be rotated with other Instinct grain-free diets to give your cat variety at the food bowl. Feed ancestrally – give pets the nourishment and energy to achieve a healthy, happy life.

Key Benefits

  • Made with 95% meat protein and liver to mirror your cat’s ancestral diet
  • Contains 5% vegetables for wholesome ingredients that are a natural source of vitamins and minerals
  • Includes healthy Omega 3 and Omega 6 fatty acids for a soft and shiny coat
  • Grain-free and gluten free for complete and balanced nutrition even cats with food sensitivities can enjoy
  • Free from artificial colors, flavors, preservatives, corn, soy and potato

See all items by Nature's Variety

  • Item Number
  • Food Texture
  • Food Form
    Wet Food
  • Lifestage
    Adult, All Stages
  • Made in
    United States
  • Special Diet
    High-Protein, Grain-Free, Gluten Free

Nutritional Info


  1. Rabbit, Pork Liver, Water, Ground Flaxseed, Tricalcium Phosphate, Montmorillonite Clay, Peas, Carrots, Calcium Carbonate, Lecithin, Vitamins (Choline Chloride, L-Ascorbyl-2-Polyphosphate, Vitamin E Supplement, Niacin Supplement, Vitamin B12 Supplement, Vitamin A Supplement, Thiamine Mononitrate, Biotin, Riboflavin Supplement, D-Calcium Pantothenate, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Folic Acid), Dried Kelp, Salt, Potassium Chloride, Taurine, Minerals (Zinc Proteinate, Iron Proteinate, Manganese Proteinate, Copper Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Artichokes, Cranberries, Pumpkin, Tomato, Blueberries, Broccoli, Cabbage, Kale, Parsley.

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Customer Reviews

Rated 4.7 out of 5 by 166 reviewers.
Rated 5 out of 5 by Well loved flavor My cat has skin irritations from eating anything with poultry or fish. I felt my choices were very limited. I tried every other flavor and brand I could try and found the Natures Variety Instinct Rabbit was the only one she would eat consistently. I like that it is a moist, wet food so I can pour some of the gravy over her food to help entice her. It is a bit more expensive than the general store brands, but knowing my cat is getting healthy ingredients and will actually eat the food, she is worth it. :-) January 15, 2017
Rated 5 out of 5 by One disappointing experience After a year of using the Instinct brand a got a case of chicken that my cat simply will not touch. Wondering if there is something wrong with it. 10 cans left that seemingly will have to be discarded. January 11, 2017
Rated 5 out of 5 by One terrific cat food I have had a hard time switching my cat to canned cat food. Have tried more brands than I care to count. Went on line and researched premium canned cat foods And was impressed with the reviews for Natures Variety Instinct..so I decided to try it. As I was removing th lid from the can my cat jumped up on the counter and by the time the lid was off, she was literally scarfing down the food. Have tried all varieties but Instinct rabbit is her favorite. Her coat looks better,her weight is better...success! Thank you Natures Variety. December 29, 2016
Rated 5 out of 5 by A novel protein cats like I needed foods with novel proteins that my cat with allergies could eat and that he would want to eat. The Nature's Variety Instinct rabbit is great. It's made a real change in his condition so far-no more stomach upset, much less vomiting, no hair chewing. I'm just waiting to see if he puts back on some lost weight. He's 15 years old so the allergies hit him pretty hard. But he is already doing much better on his new food. I really think that Nature's Variety is a great brand of good quality food. In addition to the canned food I feed him their raw rabbit, some of the canned Pride products, and some of the freeze-dried toppers as he likes variety. December 11, 2016
Rated 4 out of 5 by Good food, but a bit dry. My cat likes this, but it isn't her favorite. It seems to be a bit on the dry side. She prefers her wet food to be moist with a little broth. It is made from healthy ingredients. While it contains vegetables and fruit, they don't seem to be present in any great amount. December 8, 2016
Rated 5 out of 5 by My cats love, love, love it! :) I was feeding my cats other cat food which caused health issues in my male cats. I then switched to the frozen rabbit from nature's variety. Two out of the three loved it and their health issues went away! But the third cat didn't eat it and the frozen was a bit expensive and I had to thaw it out the day before etc. Then I found they had the same rabbit in canned. I tried it and all my cats love, love, love it! I don't have to thaw it out, it's less expensive and all three like the canned version keeping them all happy and healthy! I think the they all liked it better because it's not cold from the frig and isn't as dry as the frozen. It's one of the few cat foods left that don't contain ash which causes urinary issues in male cats or has anything in it that causes an allergic reaction like licking all their fur off their tummies etc. As long as they stick to the formula & never change or add to the ingredients I'll continue to buy it and highly recommend it! :) December 16, 2013
Rated 5 out of 5 by great product Since changing to this food, the kitties seem more satisfied and there is less throwing up. While it is a bit pricey, the kitties are worth it. December 2, 2016
Rated 3 out of 5 by N V. Instinct grain free rabbit As much as my Cats both like rabbit, this brand does not sit with them as well as other brands I have bought. Will not buy this again. December 1, 2016
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