Nature's Variety Instinct Limited Ingredient Diet Rabbit Meal Formula Grain-Free Dry Cat Food

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5.5-lb bag
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  • 12.1-lb bag
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Nature's Variety Instinct Limited Ingredient Diet delivers optimal nutrition through the fewest, most essential ingredients. Each formula is made with pure, simple ingredients that have been carefully chosen for their nutritional value and high digestibility. Made with only one animal protein source, Instinct Limited Ingredient Diets are free of common pet food ingredients like grain, gluten, potato, dairy, eggs, chicken, beef and fish. Now your cat can enjoy a great tasting, nutritious diet that is easy on her digestive system and nourishing to her whole health.

Key Benefits

  • Only natural ingredients with added vitamins and minerals with no artificial colors, flavors or preservatives
  • A grain and gluten-free formula that does not contain any corn, wheat, soy or fillers
  • Formula is specifically made for cats with food sensitivities and only made from a single animal protein
  • Healthy Omega 3 and Omega 6 fatty acids for a soft and shiny coat
  • Probiotics support healthy digestion and antioxidants promote immune system health

See all items by Nature's Variety

  • Item Number
  • Brand
  • Food Form
    Dry Food
  • Lifestage
    Adult, All Stages
  • Made in
    United States
  • Special Diet
    Sensitive Digestion, Limited Ingredient Diet, Grain-Free

Nutritional Info


  1. Rabbit Meal, Peas, Tapioca, Canola Oil (Preserved with Mixed Tocopherols and Citric Acid), Rabbit, Natural Flavor, Montmorillonite Clay, Coconut Oil, Potassium Chloride, Choline Chloride, Salt, Dl-Methionine, Vitamins (Vitamin A Supplement, Vitamin D3 Supplement, Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, D-Calcium Pantothenate, Thiamine Mononitrate, Pyridoxine Hydrochloride, Riboflavin Supplement, Folic Acid, Biotin, Vitamin B12 Supplement), Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Ethylenediamine Dihydriodide, Sodium Selenite), Taurine, Green Tea Extract, Rosemary Extract.

Caloric Content

  1. 3,796 kcal/kg, 432 kcal/cup
Guaranteed Analysis
Crude Protein 35.0% min
Crude Fat 15.0% min
Crude Fiber 6.5% max
Moisture 10.0% max
Vitamin E 100 IU/kg min
Ascorbic Acid (Vitamin C) 85 mg/kg min
Omega 3 Fatty Acids 0.5% min
Omega 6 Fatty Acids 2.7% min

Pet Lovers Also Bought

Keep It Simple

Instinct Limited Ingredient Diets are made with one animal protein and just a few other essential and easily digestible ingredients. They contain a unique green tea extract coating for a great taste and aroma your cat will love. Formulated for cats with food sensitivities, they are free of common ingredients like grain, gluten, potato, dairy, eggs, chicken, beef and fish.

Keep It Simple
Transforming the Lives of Pets

Transforming the Lives of Pets

Nature's Variety Instinct believes that everything we feed our pets should be real, whole, pure and as close to its natural state as possible. They are on a mission to transform the lives of pets and make it possible for more people to feed their own pets the pure, real nutrition that only comes from raw.

Pure, Real Nutrition of Raw in Every Recipe

Instinct is on a mission to transform the lives of pets through the pure, real nutrition of raw. Their belief in the power of raw inspires every food they make. Instinct has carefully crafted their foods to provide easy ways to incorporate raw into your pet's diet.

Pure, Real Nutrition of Raw in Every Recipe

Real Food for Real Nutrition


Instinct believes protein should primarily come from pure animal sources. Animal protein provides all the essential amino acids, which vegetable protein alone can't provide.


Instinct never uses fillers like grain, gluten, corn, wheat and soy, because they think every ingredient should have a specific nutritional and functional purpose.


Real meats, whole fruits and vegetables and turmeric are a few of the ingredients Instinct uses to provide naturally derived nutrients and enzymes for overall wellness.

The Mindful Choices Instinct Makes

Every Instinct recipe shows the careful, deliberate approach they take in crafting their food. They use only real ingredients, and you'll never find artificial colors, flavors or preservatives or fillers like corn, wheat or soy.



Supplies fatty acids that nourish the skin. It is also highly digestible and easily utilized for energy.



Made from green tea leaves that have been carefully harvested and ground. It provides great taste and aroma.



An all-natural hypoallergenic starch that is highly digestible, grain-free and gluten-free.

About Nature's Variety

Nature's Variety is an independent pet food company based in St. Louis, Missouri with manufacturing operations in Lincoln, Nebraska. They believe the best nutrition comes from healthy, natural ingredients. Nature's Variety makes a variety of premium, wholesome, natural foods to keep pets healthy and happy. The company produces pet food through two brands - Instinct, the leader in raw pet food; and Prairie, a balanced holistic line of food.

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About Nature's Variety

Instinct is sharing the pure, real nutrition of raw by providing over one million meals annually to the dogs and cats in all Best Friends Adoption Centers nationwide. This includes their sanctuary in Kanab, UT as well as shelters in Los Angeles, Salt Lake City and New York. Together, Instinct and Best Friends Animal Society can transform - and save - the lives of pets.

Customer Reviews

Nature's Variety Instinct Limited Ingredient Diet Rabbit Meal Formula Grain-Free Dry Cat Food is rated 4.5 out of 5 by 82.
Rated 5 out of 5 by from lots of protein and limited ingredients for my sensitive tummy cats I have one cat with a pretty sensitive stomach. I was trying to find out if he may be allergic to poultry. This is a great dry food with limited ingredients, no fillers but it is still higher in carbs then wet food as all dry cat food is. I give it to my 4 cats in small amounts once a day. They love it. They never had rabbit before so two of them didn't want it at first but I mixed a little Natures Variety chicken dry food in and got them to try it. They all love it. And not one of them is throwing it up. I feed them mostly wet food, Weruva, just the low carb varieties because I have one diabetic cat too. (Weruva is less expensive then Natures variety) Lower carb, higher protein is better for all of them. This is a real treat for them. A little on the expensive side. But I do think I will try some of the rabbit wet food that nature's variety makes since Weruva doesn't make wet food with Rabbit.
Date published: 2016-12-31
Rated 5 out of 5 by from Truly 'limited ingredient' food! One of our cats has been diagnosed with allergies to corn, poultry, pork, and salmon. Needless to say; finding a food without any of these ingredients, while also finding something that he wants to eat, has been a challenge. He was hesitant about this food at first; but now seems to be eating normally without any digestive issues whatsoever. He had been vomiting multiple times a day before the allergy testing, and most pet foods have grains and some type of poultry. This food has been such a lifesaver. The Chewy.com website is wonderful, lists all the ingredients, and their customer service is awesome!
Date published: 2017-02-24
Rated 5 out of 5 by from Rabbit My cat is on a rabbit only diet. This product is a great find. Now he has a choice of raw or dry rabbit food.
Date published: 2017-01-05
Rated 1 out of 5 by from An expensive mistake Like many others considering this food, I have a cat with multiple food allergies (chicken, turkey, duck, egg). I had been feeding Orijen Six Fish, which they all liked, but one of the other cats was having occasional loose stools, so I wanted to try them on a mammal-based protein. I purchased the small bag of this food first; it met with approval from all three kitties. I mixed it with the Orijen and transitioned them gradually over a period of two weeks. All seemed to be going well, so I bought the 12 lb bag. Within a few days, and once the cats were only eating Nature's Variety Instinct L.I.D. Rabbit Meal, all three developed consistent loose stools. On top of that, after about a week, the cats all began to lose their taste for the new food, and were losing weight. That was the final straw, so I went out and purchased another fish-based food that I can get locally (TOTW Canyon Creek). Within a day or two, the cats were eating, and pooping, normally again. This cat food did not work for my furry family!
Date published: 2015-04-09
Rated 5 out of 5 by from Great product One of my kitties has sever food allergies My boy Loves this food and I mix it with the Turkey Limited ingredient all 4 of my cats love this food. He reminds me every night when is bowl is getting low to give them a refill. :)
Date published: 2017-02-06
Rated 5 out of 5 by from High quality food for cats with food intolerances/allergies Ever since discovering one of our rescue cats has allergies to fish and poultry (chicken, turkey, duck) after several bouts of eosinophilic plaque and vasculitis on the ear, we've had a heck of a time finding quality foods with a single protein source. So glad we found this brand and limited ingredient line of foods! Both our cats love it, and even though it is relatively more expensive, when you think about how short a time we have our pets in our lives, it's worth every penny. Note that Nature's Variety makes this formula with ONLY rabbit protein, and two other formulas (raw boost and grain-free) that contains rabbit, turkey, chicken and fish meal; get the Limited Ingredient type if you have a cat like ours that has allergies to these proteins. The Limited Ingredient is hard to find in big-box stores, so very happy to find here!
Date published: 2016-08-12
Rated 3 out of 5 by from Cats love it but.... I started feeding this to see if it would help my cat who has allergies. They loved the new rabbit flavor. Unfortunately, it didn't do anything for Ginger's allergies. However, it has another side effect we could do without. It causes very smelly stools. I never had this problem before. Since it isn't fixing my cats allergies I will probably go back to nature's variety weight management flavor.
Date published: 2016-10-17
Rated 5 out of 5 by from Saved my cat! (and I'm a veterinarian) I've been struggling with a severe food allergy in my own cat for a while now, trying various foods and other treatments including steroids and antibiotics to give him relief. After a few months of trial and error, and lots of testing, I finally found this food. Within a week of feeding it, I was FINALLY able to remove his e-collar (that he'd been wearing to prevent him from licking himself bloody all over). I was sure he'd at least get a few hairballs as he was able to groom himself for the first time in 3 months and went at it with gusto (he'd been prone to hairballs even before the food allergy developed). But it's been about 2 weeks now, and no hairballs or vomiting at all. He hasn't licked any spots raw, and old ones are healing faster now also. He seems to like the food. The feces are a bit smelly, but he's had worse on other diets, and no diarrhea like we've dealt with before. I'll be recommending this diet to my clients now when I suspect food allergy. Particularly since even the prescription diets I've used before contain fish oil, and fish and poultry seem to be the most common allergens in feline diets. I think next time I see our Hill's and Royal Canin reps, I'll bring this up!
Date published: 2015-06-13
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