Natural Balance Beef Formula Dog Food Roll

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  • 1-lb
  • 2.25-lb
  • 3.5-lb
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Natural Balance Dog Food Rolls are formulated to be meaty tasting and full of delicious flavors that no dog can resist. These delicious rolls are packed with high quality nutrition and the finest ingredients. Featuring premium meats, added kelp meal and various fruits and veggies, Natural Balance Rolls provide a natural source of vitamins and minerals to promote healthy skin and coat condition. Simply chop, grate or crumble and it's ready to go!

Key Benefits

  • Protein and flavor dogs crave
  • Highly palatable treat or full meal
  • Great for senior dogs
  • Great for training and rewarding
  • Economical, convenient and great for travel
  • No corn, wheat, soy, sodium nitrite, artificial flavors or colors
  • Made in the USA

See all items by Natural Balance

  • Item Number
  • Food Texture
  • Breed Size
    All Breeds, Small, Medium, Large
  • Food Form
    Food Roll
  • Lifestage
  • Made in
    United States
  • Special Diet
    No Corn No Wheat No Soy

Nutritional Info


  1. Beef, Beef Liver, Brown Rice Flour, Chicken Liver, Pea Protein, Dried Egg, Sugar, Glycerin, Pea Fiber, Molasses, Chicken, Lactic Acid, Calcium Sulfate, Natural Smoke Flavor, Carrageenan, Sodium Lactate, Sodium Phosphate, Salt, Sweet Potato, Carrots, Potassium Chloride, Calcium Propionate, Choline Chloride, Celery Extract, Canola Oil, Kelp Meal, Minerals (Ferrous Sulfate, Zinc Oxide, Copper Amino Acid Complex, Manganese Sulfate, Sodium Selenite, Potassium Iodide), Sage, Zinc Propionate, Vitamins (Vitamin E Supplement, Vitamin A Supplement, Thiamine Mononitrate, Niacin, Calcium Pantothenate, Vitamin D3 Supplement, Vitamin B12 Supplement, Riboflavin, Pyridoxine Hydrochloride, Biotin, Folic Acid), Mixed Tocopherols, Ascorbic Acid, Rosemary Extract.

Caloric Content

  1. 2,252 kcal/kg, 62 kcal/oz
Guaranteed Analysis
Crude Protein 11.0% min
Crude Fat 6.0% min
Crude Fiber 4.0% max
Moisture 43.0% max

Feeding Instructions

Daily feeding guidelines for full feed (inch/day):

  • Dogs under 10 lb: 1"
  • Toy (18 lb): 1.5"
  • Small (25 lb): 1.75"
  • Medium (50 lb): 2.75"
  • Large (80 lb): 3.75"

Daily feeding guidelines when mixing with dry dog food (inch/day):

  • Dogs under 10 lb: 0.25"
  • Toy (18 lb): 0.5"
  • Small (25 lb): 0.5"
  • Medium (50 lb): 0.75"
  • Large (80 lb): 1"

For growing puppies, our Beef Formula Dog Food Rolls can be mixed with Natural Balance® Dry Dog Food to ease the weaning process and to stimulate puppies’ appetites.

Storage: Unopened Natural Balance® Beef Formula Dog Food Rolls can be kept at room temperature until ‘best by’ date. Please refrigerate rolls upon opening. We suggest refrigerating rolls at the time of purchase to preserve the full flavor. For extended storage, Natural Balance® Beef Formula Dog Food Rolls should be frozen.

Transition Instructions

When introducing a new diet to your dog, it should be done gradually over 5 to 7 days. Replacing the current food with increasing proportions of Natural Balance® Dog Food Rolls can prevent digestive upsets and help to make a smooth dietary transition. Always provide your dog with plenty of fresh water.

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Customer Reviews

Rated 4.5 out of 5 by 124 reviewers.
Rated 5 out of 5 by I spoil my dogs terribly. Have always mixed wet dog food with the dry. My vet uses it as a treat for dogs. I spoil my dogs terribly. Have always mixed wet dog food with dry kibble. The New Balance is a fabulous alternative and my boxers LOVE it! October 24, 2016
Rated 3 out of 5 by Texture issues While the ingredients are good, the texture is on the hard side. I thought it would be along the lines of 'liverwurst', but it was pretty solid to cut through. This was my first time trying the product, so I'm not sure if it's supposed to be that way or not. October 19, 2016
Rated 5 out of 5 by Great Product This is like "crack" for dogs. I use it in all training with my service dog Summer. I highly recommend. October 23, 2016
Rated 5 out of 5 by My two GSDs love this Natural Balance Beef Formula Dog Food Roll makes a great topper for meals as well as a special treat. I especially love to take this product with me when traveling. Both my GSDs love them and do well on Natural Balance products. October 13, 2016
Rated 5 out of 5 by fantastic My dogs love these rolls, all flavors. I grade them into their kible for added flavor. Wish they made a liver flavor. ..any chance? October 5, 2016
Rated 5 out of 5 by Good Quality I have purchased both the chicken and beef flavor. My dog likes both, but I believe he enjoys the beef flavor a little better. I add 2 slices of this roll (chopped up) to his dry food and he cleans his bowl at each meal. Very satisfied with this dog food roll. September 28, 2016
Rated 5 out of 5 by Great training snack! Introduced to this in training classes for our dogs. They Love it and it lasts a long time! September 3, 2016
Rated 5 out of 5 by natural balance beef roll I use the Natural Balance beef roll for treats, as my husband refuses to not give him a thousand treats a day. He loves them and feels like he's getting people food. I cut them small so he can have a lot without worrying he is getting to many bad treats. August 15, 2016
  • 2016-10-31 T07:03:54.415-05:00
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