Nature's Variety Instinct Grain-Free Chicken Formula Canned Dog Food

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13.2-oz, case of 12
  • 5.5-oz, case of 12
  • 13.2-oz, case of 12
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Nature’s Variety Instinct is formulated like your dog’s ancestral diet, thoughtfully balanced with the wholesome foods your dog would eat in nature, like real meat or poultry and healthy vegetables and fruits. Instinct Canned Dog food provides great tasting, quality nutrition that’s free of grains or fillers and formulated to be rotated with other Instinct grain-free diets to give your dog variety at the food bowl. Feed ancestrally – give pets the nourishment and energy to achieve a healthy, happy life.

Key Benefits

  • Formulated to mirror your dog’s ancestral diet
  • Made with 95% chicken, turkey and liver and 5% vegetables, fruits and wholesome ingredients
  • Contains natural ingredients with added vitamins and minerals
  • No artificial colors, flavors or preservatives
  • Free of grain and gluten
  • No corn, wheat, soy or fillers
  • Includes healthy Omega fatty acids for a soft and shiny coat
  • Complete and balanced for all life stages and all breeds
  • Made in the USA

See all items by Nature's Variety

  • Item Number
  • Food Texture
  • Breed Size
    Small, Medium, Large, All Breeds
  • Food Form
    Wet Food
  • Lifestage
    Adult, All Stages
  • Made in
    United States
  • Special Diet
    No Corn No Wheat No Soy, Grain-Free, Gluten Free

Nutritional Info


  1. Chicken, Turkey, Chicken Broth, Chicken Liver, Ground Flaxseed, Montmorillonite Clay, Eggs, Peas, Carrots, Lecithin, Vitamins (Choline Chloride, L-Ascorbyl-2-Polyphosphate, Vitamin E Supplement, Niacin Supplement, Vitamin B12 Supplement, Vitamin A Supplement, Thiamine Mononitrate, Biotin, Riboflavin Supplement, D-Calcium Pantothenate, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Folic Acid), Dried Kelp, Potassium Chloride, Tricalcium Phosphate, Salt, Taurine, Minerals (Zinc Proteinate, Iron Proteinate, Manganese Proteinate, Copper Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Artichokes, Cranberries, Pumpkin, Tomato, Blueberries, Broccoli, Cabbage, Kale, Parsley.

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Food that Follows Nature's Lead

Instinct is thoughtfully crafted to match your pet's instinctive diet with high protein levels and no grains or gluten. Each blend contains nutrient-dense, highly digestible ingredients like real meat or poultry plus fruits and vegetables for a pure, biologically appropriate diet. Dry formulas feature a freeze-dried raw coating to help your dog thrive.

Food that Follows Nature's Lead
Transforming the Lives of Pets

Transforming the Lives of Pets

Nature's Variety Instinct believes that everything we feed our pets should be real, whole, pure and as close to its natural state as possible. They are on a mission to transform the lives of pets and make it possible for more people to feed their own pets the pure, real nutrition that only comes from raw.

Pure, Real Nutrition of Raw in Every Recipe

Instinct is on a mission to transform the lives of pets through the pure, real nutrition of raw. Their belief in the power of raw inspires every food they make. Instinct has carefully crafted their foods to provide easy ways to incorporate raw into your pet's diet.

Pure, Real Nutrition of Raw in Every Recipe

Real Food for Real Nutrition


Instinct believes protein should primarily come from pure animal sources. Animal protein provides all the essential amino acids, which vegetable protein alone can't provide.


Instinct never uses fillers like grain, gluten, corn, wheat and soy, because they think every ingredient should have a specific nutritional and functional purpose.


Real meats, whole fruits and vegetables and turmeric are a few of the ingredients Instinct uses to provide naturally derived nutrients and enzymes for overall wellness.

The Mindful Choices Instinct Makes

Every Instinct recipe shows the careful, deliberate approach they take in crafting their food. They use only real ingredients, and you'll never find artificial colors, flavors or preservatives or fillers like corn, wheat or soy.



Well-balanced food source that contains fiber, vitamins, minerals and beta-carotene.



Provide a complete amino acid profile, including essential nutrients for optimal health.



An all-natural hypoallergenic starch that is highly digestible, grain-free and gluten-free.



Helps maintain the proper balance of acid and alkaline throughout the body.

About Nature's Variety

Nature's Variety is an independent pet food company based in St. Louis, Missouri with manufacturing operations in Lincoln, Nebraska. They believe the best nutrition comes from healthy, natural ingredients. Nature's Variety makes a variety of premium, wholesome, natural foods to keep pets healthy and happy. The company produces pet food through two brands - Instinct, the leader in raw pet food; and Prairie, a balanced holistic line of food.

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About Nature's Variety

Instinct is sharing the pure, real nutrition of raw by providing over one million meals annually to the dogs and cats in all Best Friends Adoption Centers nationwide. This includes their sanctuary in Kanab, UT as well as shelters in Los Angeles, Salt Lake City and New York. Together, Instinct and Best Friends Animal Society can transform - and save - the lives of pets.

Customer Reviews

Rated 4.7 out of 5 by 63 reviewers.
Rated 4 out of 5 by I feed it to my cats. The ingredients are the same as the cat version, only much cheaper. I have never bought the cat version so I can't say for sure, but I suspect the cat version is just a finer ground version of the dog food. No matter; my cats like this and if they have to chew it a bit rather than inhale it, so much the better! September 15, 2016
Rated 5 out of 5 by Excellent product I started feeding my dog this canned product (mixed with the Nature's Variety dry food), a year ago. Although we tried all flavors, my dog and I decided on the 'Chicken' flavor. I order it by the case from I love that there's a lot of juice in the can, as it distributes even more flavor when mixed with the dry food. Last year I also started feeding the Nature's Variety canned cat food to my cat and he liked it as well, but later I realized that the ingredients in the NV cat food were exactly the same as in the dog food, so now I just buy the larger canned dog food and feed it to both the dog and the cat. This is an excellent brand. As long as my pets keep eating it, I'll keep buying it. August 5, 2016
Rated 5 out of 5 by Quality Dog Food This food was highly recommended by a reputable source. My dog likes it. I rotate between several premium foods; that I trust August 30, 2016
Rated 5 out of 5 by My dog LOVES this product!!! Oliver is 8 mos.old and was getting bored with his dry food. I add 1/4 can of Instinct with the dry food and he gobbles it up in seconds! It has a nice juice in it to wet the dry food. July 12, 2016
Rated 4 out of 5 by Good substitute When the Fromm canned food we had been using was taken off the shelf for a temporary recall, we needed to find another canned food our finicky miniature schnauzer would eat. It needed to be a ground food, instead of stew-style. The helpful online chat customer service representative who worked with me recommended this food, and it has been a good replacement because it's high quality, nutritious food and the dog likes it. When Fromm canned Chicken Pate returns to the shelf, we'll buy it again, but now we've found another good brand to give our dog a little variety! June 15, 2016
Rated 5 out of 5 by Great food, and great service from Chewy My 11 year old husky loves this food. I mix it with dry kibble and he seems to find it irresistible. The smell is not bad at all, it actually reminds me of vienna sausages. This food is the "pate" style. I alternate this with Weruva Paw Lickin Chicken which he also loves. I bought a case of this food along with some other foods as part of my first order with Chewy, and am very impressed. No dented cans! I have had issues with other vendors sending dented cans so this is great. And they shipped almost immediately. Everything was well packed and now my boy is stocked up on his foods. Prices are good, too. We will be ordering again! May 25, 2016
Rated 5 out of 5 by Cats love this food My cats are very picky, and prone to vomiting. Since feeding this food, my cats have not vomited. They love the food. Thanks for offering this product. June 18, 2016
Rated 5 out of 5 by Great food Finally I have found a fantastic, healthy, highly recommended canned food by dog journals, etc. and one that my dogs go crazy over. I serve them the chicken, the beef one and the lamb one. it smells and looks good and the ingredients are just what a dog needs. I am so happy with this company. June 2, 2016
  • 2016-10-31 T06:32:44.474-05:00
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