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Instinct by Nature's Variety Original Grain-Free Recipe with Real Chicken Dry Dog Food

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    $59.99 FREE 1-2 Day Shipping on this item

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22.5-lb bag
  • 4-lb bag
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  • 22.5-lb bag
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Description

Satisfy your pet’s need for real food with Instinct Original Grain-Free Recipe with Real Chicken Dry Dog Food by Nature’s Variety. Guided by Instinct’s belief in raw nutrition, this recipe unlocks your dog’s ability to thrive. It’s thoughtfully balanced with wholesome foods, like real chicken and vegetables, plus guaranteed levels of probiotics, natural omegas and antioxidants. The result is a tasty, high animal protein diet that promotes maximum digestibility, a healthy coat and skin, and immune health.

Key Benefits

  • Cage-free chicken is the first ingredient for high animal protein to support strong, lean muscles.
  • Features 70% real animal ingredients and nutritious oils, plus 30% fruits, vegetables and other wholesome ingredients.
  • Never contains any grain, potato, corn, wheat, soy, by-product meal, artificial colors or preservatives.
  • Guaranteed levels of live, natural probiotics, natural omegas and antioxidants support digestive health, healthy skin and coat, and immune health.
  • It’s the only kibble with the pure, real nutrition of raw on every piece. Made in the USA with the finest ingredients from around the world.

Nature's Variety has recently undergone a packaging and slight formulation change. Please refer to transition instructions when transitioning your pet to the new formula. Note: Customers may receive the old formulation during this transition.

See all items by Instinct

  • Item Number
    119054
  • Brand
    Nature's Variety
  • Breed Size
    Small, Medium, Large, All Breeds
  • Food Form
    Dry Food
  • Lifestage
    All Stages, Adult, Puppy, Senior
  • Made in
    United States
  • Special Diet
    Grain-Free, Gluten Free, No Corn No Wheat No Soy

Nutritional Info

Ingredients

Old Formulation: Chicken Meal, Chicken, Chicken Fat (Preserved with Mixed Tocopherols and Citric Acid), Chicken Eggs, Chickpeas, Peas, Tapioca, Tomato Pomace, Montmorillonite Clay, Natural Flavor, Salmon Oil, Potassium Chloride, Salt, Carrots, Apples, Cranberries, Vitamins (Vitamin A Supplement, Vitamin D3 Supplement, Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, D-Calcium Pantothenate, Thiamine Mononitrate, Pyridoxine Hydrochloride, Riboflavin Supplement, Folic Acid, Biotin, Vitamin B12 Supplement), Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Ethylenediamine Dihydriodide, Sodium Selenite), Choline Chloride, Freeze Dried Turkey, Freeze Dried Chicken (Including Freeze Dried Ground Chicken Bone), Rosemary Extract, Freeze Dried Turkey Liver, Pumpkinseeds, Dried Bacillus Coagulans Fermentation Product, Butternut Squash, Ground Flaxseed, Dried Kelp, Broccoli, Apple Cider Vinegar, Dried Chicory Root, Blueberries.

New Formulation: Chicken, Turkey Meal, Chicken Meal, Peas, Chickpeas, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Salmon Meal, Chicken Eggs, Tapioca, Dried Tomato Pomace, Natural Flavor, Menhaden Fish Meal, Vitamins (Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Montmorillonite Clay, Carrots, Apples, Cranberries, Salt, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Potassium Chloride, Freeze Dried Chicken, Choline Chloride, Freeze Dried Chicken Liver, Pumpkinseeds, Freeze Dried Chicken Heart, Dried Bacillus coagulans Fermentation Product, Rosemary Extract

Caloric Content

Old Formulation: 3,931 kcal/kg, 462 kcal/cup

New Formulation: 4250 kcal,kg, 499 kcal/cup

Guaranteed Analysis
Crude Protein 37.0% min
Crude Fat 20.0% min
Crude Fiber 3.0% max
Moisture 10.0% max
Vitamin E 100 IU/kg min
Ascorbic Acid (Vitamin C)* 85 mg/kg min
Omega 3 Fatty Acids* 0.3% min
Omega 6 Fatty Acids* 2.6% min
Bacillus coagulans* 60,000,000 CFU/lb min

*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profile

Feeding Instructions

Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the cups per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet.

Daily Feeding Guidelines (standard 8 oz dry measure cup):

Weight Adult Maintenance Daily Feeding (Cups) Adult Weight Loss Daily Feeding (Cups)
5 - 15 lbs 1/2 - 1 1/4 - 1/2
16 - 25 lbs 1 - 1 1/4 1/2 - 3/4
26 - 50 lbs 1 1/4 - 2 1/4 3/4 - 1 1/2
51 - 75 lbs 2 1/4 - 3 1/4 1 1/2 - 2
76 - 100 lbs 3 1/4 - 4 2 - 2 1/2

Puppies (Except Large Breed [70+lbs as an adult]): Feed up to twice the adult maintenance amount shown above.

Pregnant and Nursing Females: Feed up to three times the adult maintenance amount shown above.

Transition Instructions

Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day.

Visit the Instinct Pet Food website for more specific feeding recommendations and information on how to easily combine different forms of food.

Pet Lovers Also Bought

Food that Follows Nature's Lead

Instinct is thoughtfully crafted to match your pet's instinctive diet with high protein levels and no grains or gluten. Each blend contains nutrient-dense, highly digestible ingredients like real meat or poultry plus fruits and vegetables for a pure, biologically appropriate diet. Dry formulas feature a freeze-dried raw coating to help your dog thrive.

Food that Follows Nature's Lead
Transforming the Lives of Pets

Transforming the Lives of Pets

Nature's Variety Instinct believes that everything we feed our pets should be real, whole, pure and as close to its natural state as possible. They are on a mission to transform the lives of pets and make it possible for more people to feed their own pets the pure, real nutrition that only comes from raw.

Pure, Real Nutrition of Raw in Every Recipe

Instinct is on a mission to transform the lives of pets through the pure, real nutrition of raw. Their belief in the power of raw inspires every food they make. Instinct has carefully crafted their foods to provide easy ways to incorporate raw into your pet's diet.

Pure, Real Nutrition of Raw in Every Recipe

Real Food for Real Nutrition

PURE ANIMAL PROTEIN SOURCES

Instinct believes protein should primarily come from pure animal sources. Animal protein provides all the essential amino acids, which vegetable protein alone can't provide.

FREE FROM FILLERS

Instinct never uses fillers like grain, gluten, corn, wheat and soy, because they think every ingredient should have a specific nutritional and functional purpose.

REAL BENEFITS

Real meats, whole fruits and vegetables and turmeric are a few of the ingredients Instinct uses to provide naturally derived nutrients and enzymes for overall wellness.

The Mindful Choices Instinct Makes

Every Instinct recipe shows the careful, deliberate approach they take in crafting their food. They use only real ingredients, and you'll never find artificial colors, flavors or preservatives or fillers like corn, wheat or soy.

BUTTERNUT SQUASH

BUTTERNUT SQUASH

Well-balanced food source that contains fiber, vitamins, minerals and beta-carotene.

CHICKEN EGGS

CHICKEN EGGS

Provide a complete amino acid profile, including essential nutrients for optimal health.

TAPIOCA

TAPIOCA

An all-natural hypoallergenic starch that is highly digestible, grain-free and gluten-free.

APPLE CIDER VINEGAR

APPLE CIDER VINEGAR

Helps maintain the proper balance of acid and alkaline throughout the body.

About Nature's Variety

Nature's Variety is an independent pet food company based in St. Louis, Missouri with manufacturing operations in Lincoln, Nebraska. They believe the best nutrition comes from healthy, natural ingredients. Nature's Variety makes a variety of premium, wholesome, natural foods to keep pets healthy and happy. The company produces pet food through two brands - Instinct, the leader in raw pet food; and Prairie, a balanced holistic line of food.

Shop Nature's Variety

About Nature's Variety

Instinct is sharing the pure, real nutrition of raw by providing over one million meals annually to the dogs and cats in all Best Friends Adoption Centers nationwide. This includes their sanctuary in Kanab, UT as well as shelters in Los Angeles, Salt Lake City and New York. Together, Instinct and Best Friends Animal Society can transform - and save - the lives of pets.

Customer Reviews

145 reviews 145 Reviews 4.7 out of 5 Stars
  • 5 Stars
    83%
  • 4 Stars
    9%
  • 3 Stars
    3%
  • 2 Stars
    0%
  • 1 Stars
    5%

94% Recommend

94% of reviewersrecommend this product

4.7 / 5
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Showing 1-10 of 145 Reviews

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  • Great food! mini-kibble

    By on

    My small dog loves this food. Kibbles are mini size so great for a small dog. Arrived timely from Chewy, but handling by FedEx punched a small hole in the carton, creating a hole in the bag. Good thing it was close to dinner, the dog was happy to take care of the 'leakage."

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  • I think we found a winner!

    By on Top 1000 Contributor

    But maybe in a different flavor. So we have been on a mission to find a new dog food for Dante. My husband thinks he might have IBS, and in the case of human medicine, there are conflicting reports that some believe grain free diet will help whereas others think high fiber diet will help. Either way, we read that for a dog's diet white chicken and fish will work best. Since our mission to find a new dog food that didn't give Dante loose stool or soft stool, we come across this brand. Pretty much this brand has given Dante totally normal bowel, but the problem is he's not a big fan of chicken. I have to hand feed him his first mouthful and then he will eat, unlike some other brands where But maybe in a different flavor. So we have been on a mission to find a new dog food for Dante. My husband thinks he might have IBS, and in the case of human medicine, there are conflicting reports that some believe grain free diet will help whereas others think high fiber diet will help. Either way, we read that for a dog's diet white chicken and fish will work best. Since our mission to find a new dog food that didn't give Dante loose stool or soft stool, we come across this brand. Pretty much this brand has given Dante totally normal bowel, but the problem is he's not a big fan of chicken. I have to hand feed him his first mouthful and then he will eat, unlike some other brands where he will automatically eat without us asking him to. Since this formula worked pretty well, I'm going to try the salmon flavor and see how he does on it. … more

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  • Great company

    By on

    Very pleased with the product and the promptness of delivery. I order two kinds of birdseed and two bags of dog food each month. Very convenient and affordable. I will order from them again

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  • High Ash content..will not feed this.

    By on Top 250 Contributor

    Unfortunately I found out after I bought this that this particular formula has a extremely high Ash content..21%, most quality kibble is at 8%. I love Natures Variety and planned on rotating some of their formulas with the current Nulo (love) I feed and this one of them until I was informed of how high the Ash was. So disappointed in NV with this formula..maybe that is why it is being offered up at such a low price? Who knows, but in any case I will definitely NOT be feeding this to my dog. The other formulas are at a more moderate %, only this Chicken formula.

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  • Price just doubled

    By on

    Great food, but the price just doubled while the size of the bag was reduced by 2 pounds. I get prices sometimes need to go up. But double? Time to try a new brand.

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  • It came the NEXT day

    By on

    I could not believe how fast it was delivered! It was exactly what I ordered ( I messed up with the dog food, I wanted the one with raw bits and kibble, (next time). Saves me money cause of lower prices and I'm not coming back from the pet store with a bag full of toys that I buy more for me than for them.Will definitely reorder.

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  • Very high quality

    By on

    I have a 6 year old American Staffordshire and she loves this food. She has a sensitive stomach so ingredients are important for her. While this food is expensive it is worth it and sometimes goes on sale which is great! I use this one review website that goes through every single ingredients and fat/protein/carb breakdown and they gave it a solid 5 star. This product is no joke if you want a healthy pup with the perfect ratios of nutrition!

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  • Excellent!

    By on

    My 6.5 year old pitbull mix is a very picky eater. I've always had to mix soft food into her kibble in order for her to eat it. She gobbles this up without mixing any soft food in with it. The only thing I've noticed is that her stool has been a little softer since she started eating this food. I will most definitely keep buying this food!

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  • THEY LOVE IT

    By on

    So, myy dogs are picky eaters, to the point we worried they weren't eating enough. Leaving it to the descriptions on Chewy you pick a new healthy brand of food to add to my autoship. it was right great size and they love it.

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  • Natures variety instinct grain free chicken

    By on

    Started mixing Natures variety in with my dogs usual food. They really like it. I'm slowly changing over to using this only. Chewy.com is the best company I've ever dealt with.

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