Forza10 Nutraceutic Active Urinary Dry Cat Food

By Forza10
Rated 4.0435 out of 5 stars


Selected: Size:


Selected: Size:

$38.99Chewy Price
$37.04Autoship Price
(Save an extra 5%)

Why Autoship?

  • Save 5% on all future Autoship orders
  • Set your schedule based on your pet's needs
  • No fees, no commitments - skip, change or cancel anytime.
In Stock
FREE 1-3 day delivery

About This Item


  • Designed to lower urinary tract pH for better urinary health. Low magnesium helps avoid the formation of struvite crystals.
  • A good choice for cats with Feline Lower Urinary Tract Disease, recurrent or chronic cystitis, and those prone to developing crystals and blockages.
  • Formulated with carefully selected herbal extracts including cranberry and dandelion to support urinary system function.
  • Highly digestible, hypoallergenic ingredients help avoid food sensitivities and prevent allergies.
  • Protein from wild-caught fish, carbohydrates from rice, and no added fillers or artificial flavors, colors, or preservatives promote overall health in compromised kitties.

See More

Nutritional Information

Feeding Instructions

Play Video: Learn More About Forza10 From Our Team of Experts
Learn More About Forza10 From Our Team of Experts

Frequently Bought Together

Get Naked Urinary Health Grain-Free Crunchy Cat Treats, 2.5-oz bag
Rated 3.8821 out of 5 stars
$5.99Chewy Price

Save Extra 40% Off at Checkout with code: HOLIDAY40

Total Price: $101.97

About Forza10

Clean Food for Pet Sensitivities

Forza10 is a clean, solution-based line of food for dogs and cats. With over 25 years of experience, Forza10 crafts dry and wet recipes using specially selected holistic ingredients with no hormones or antibiotics. Their formulas are made to support pets with a wide variety of sensitivities, including those affecting the skin, digestion, the kidneys, the urinary tract and more.

Novel and Sustainable Proteins

Forza10 recipes are made with delicious wild-caught anchovies, which are a rich source of omega-3 and omega-6 fatty acids. Some formulas are crafted with pasture-raised lamb to provide an alternative source of protein that supports lean muscle and performance.

Cold-Pressed Supplements

What makes Forza10 kibble formulas unique are the heart-shaped supplement pieces. Instead of using a heating process, these pieces are made using a cold-pressed patented process to maintain and freeze all the nutrients inside the food. That way, your pet can eat and absorb all the concentrated nutrition in every morsel.

Naturally Powered Feeding

Forza10’s ingredients come from the cleanest, natural sources available to ensure they are completely free from contaminants, chemicals, steroids or antibiotics. Their recipes are blended with special herbs and plant extracts to promote optimal wellness and provide natural therapeutic benefits for your pet.

Some of the Nutritious Ingredients in Forza10


A tasty source of antioxidants and vitamin C, which helps prevent tissue degeneration and support the digestive system.


One of the most potent, natural anti-inflammatory substances. It promotes healthy digestion and immune function.


One of the strongest anti-inflammatories in nature. This powerful antioxidant helps block the growth of bacteria.

Orange Peel

Used in weight loss diets because it helps positively stimulate the nervous system and encourages lipolytic activity.

About Forza10

Forza10 was founded after Sergio Canello, DVM and international expert on food intolerances, teamed up with natural medicine expert, Gianandrea to research and develop functional pet food recipes. The result? A pet food line completely free from chemical or pharmacological pollutants and made with rigorously controlled raw ingredients provisioned from the most pristine regions of the planet. Support your pets with the natural, holistic approach of Forza10.

Shop Forza10

Compare Similar Items

Customer Rating
Rated 4.0435 out of 5 stars
Rated 3.8889 out of 5 stars
Rated 4.2727 out of 5 stars
Rated 3.9231 out of 5 stars
Rated 3.4516 out of 5 stars
Price Per Unit
$9.75/lbChewy Price
$9.25/lbChewy Price
$9.50/lbChewy Price
$9.50/lbChewy Price
$9.25/lbChewy Price
$38.99Chewy Price
$36.99Chewy Price
$37.99Chewy Price
$37.98Chewy Price
$36.99Chewy Price
$37.04Chewy Price
$35.14Chewy Price
$36.09Chewy Price
$36.08Chewy Price
$35.14Chewy Price
Top IngredientsGround Rice, Hydrolyzed Fish Protein, Vegetable Oil...Ground Rice, Anchovy Meal, Hydrolyzed Fish Protein...Ground Rice, Anchovy Meal, Hydrolyzed Fish Protein...Ground Rice, Hydrolyzed Fish Protein, Maize Gluten...Ground Rice, Anchovy Meal, Hydrolyzed Fish Protein...
Health FeatureHairball Control, Urinary Tract Health, Vitamins & MineralsBrain Health, Immune Support, Vitamins & Minerals, RecoveryItch & Redness Remedy, Sensitive Skin, Shedding Control...Heart Care, Kidney Care, Urinary Tract HealthDigestive Health, Colic Relief
Special DietGluten Free, Limited Ingredient Diet, No Corn No Wheat No Soy...Gluten Free, Limited Ingredient Diet, No Corn No Wheat No Soy...Gluten Free, Limited Ingredient Diet, No Corn No Wheat No Soy...Limited Ingredient Diet, Low-Protein, Non-GMO...Gluten Free, Limited Ingredient Diet, No Corn No Wheat No Soy...
Food FlavorSeafood & FishSeafood & FishSeafood & FishSeafood & FishSeafood & Fish
Food FormDry FoodDry FoodDry FoodDry FoodDry Food

Questions & Answers

8 Customer Questions

What is the potassium,Sodium,% as fed. also the Taurine amount. What is the reason for Chloride, I don'the see that in many other foods, what is DLMETHIONINE
Answer by ChewyAug 09, 2022
The dry matter amounts are: Potassium: 1.09% Sodium: 0.76% Taurine: 1032.61 milligrams Bladder and kidney stones are common in dogs and cats, and urine dilution is a strategy often used to decrease the risk of stone and crystal-formation. Sodium chloride increases drinking with the resultant dilution of urine. DL-methionine is a urinary acidifier that helps to reduce the formation of certain types of urinary stones.

Will this formula help with dissolving struvite crystals and calcium oxalate stones or just help prevent them? Thank you
Answer by ChewySep 09, 2022
This formula helps stop idiopathic cystitis, lower urinary tract inflammation, and struvite stones formation.

What is the phosphorous, protein, sodium, fat and carb percentages on a dry matter basis
Answer by ChewyMar 15, 2021
These are the percentages on a dry matter basis. Protein: 31.11% Phosphorus: 0.86% Fat: 17.12% Carbs: 46.47%

How long should this food slowly be introduced (or must it) into a cat's diet to replace old brands of food?
Answer by ChewySep 21, 2019
The formula can be used without any adjustment period. However, if your pet has sensitive digestion a gradual transition is required. Gradually reducing the amount of the current diet and increasing the amount of Forza10 for 7-10 days until the transition is complete. For sensitive dogs, we recommend a 10-14 day transition.

ReviewsWrite a Review

Rated 4.0435 out of 5 stars
46 Ratings
Would recommend to a friend

46 Customer Reviews

Rated 5 out of 5 stars
By AT on Jun 11, 2023

Wish I found this sooner

My kitty has blocked multiple times and ultimately required PU surgery. He also has IBD, despite being on prescription diet for both urinary and IBD his vomiting continued until I started feeding him this limited ingredient food. I think he is allergic to chicken/maybe grains as the prescription diet all have chicken and grains in them. No urinary issues or vomiting with this food! unfortunately the wet food version does have egg in them so I'm only sticking with the kibble for him.

Rated 4 out of 5 stars
By WKG on Sep 8, 2023

Great product

My cat has a sensitive GI tract. This seems to be helping him. Also Chet is very responsive. The last order came a day early!

Rated 4 out of 5 stars
By DIYQUEEN on Apr 26, 2023

Special Diet

Kudos to Chewy for finding a very specific kibble for my cat. She was on a vet diet to reduce crystals (prior surgery to remove them) but was diagnosed with food allergies! The vet formulas do not offer a product that covers both. I bought the small bag. I think it’s a good brand and wish she would eat it. But it does have a strong fish smell and she hates fish. I have switched to another limited formula and she is getting allergy shots and on Apoquel.

Rated 4 out of 5 stars
By Sheina on Mar 26, 2023

Nice substitute for Prescription Food

I read the earlier reviews to see if this would be an alternative to the prescription Hills Science diet especially since it can be tedious at times getting vet authorization. I have three cats and only one has the problem with crystals. Fortunately, he was the only one who actually ate the food and seemed to like it; the other two did not seem to like it. This is the only reason I rated this 4 stars instead of 5.

Rated 5 out of 5 stars
By Sara on Feb 27, 2023

all cats loved this

I bought this for the 2 boy kitties I'm fostering because I don't want to risk urinary issues like a blockage. I work in vet med and see that way too often. The boys ate it like they were starving (tbf, they're incredibly food motivated, but still seemed like a fan favorite). I'd recommend anyone with male cats include this in their diet just in case. It won't solve ongoing urinary issues like crystals/stones, but this could potentially help prevent them in the first place.

Rated 5 out of 5 stars
By Reety93 on May 25, 2023

He loves it !

So happy to find a food that my stinky likes and no prescription required. Love the outcome for my cat.

Rated 5 out of 5 stars
By Deb on Nov 12, 2022

Hey Mikey! She likes it! And, it's chicken free!

My gal who has a serious chicken sensitivity is suffering from struvite crystals which doc said can be fixed with special food. Well, every prescription food and every other urinary tract food contains chicken of some sort. I was super excited to find chicken-free Forza10 on Chewy! And she likes it. So far, so good.

Rated 4 out of 5 stars
By Heather on Sep 7, 2022
Top 250 Contributor

Required some mix-ins to make palatable, but now they eat it

The cats seemed to hate this at first. They usually eat Royal Canin and Hill's Vet Diet, but one of them has developed a chicken sensitivity. I wanted to try to get them away from those heavily chicken based foods. (I also like the fact that I don't need to keep getting vet authorization for this.) I had almost given up on it, but then I made the discovery that both cats really love coconut oil. I decided to try coating the kibble in the oil to see if it made it more appealing, and it worked! I would strongly recommend starting out with the 1 lb bag if your kitty hasn't tried this yet. It is a perfect sample size to determine if your cats will eat this long term or only just at first for the novelty.

Rated 4 out of 5 stars
By MsKitty on Jan 8, 2023

Another good alternative

For crystal prone cats, this is a good option. Better nutrition than the prescription food, both cats like it.

Rated 5 out of 5 stars
By Doodlemom on Feb 2, 2023

Repeat Buyer

Used over several months. My 5 kitties love this!