FORZA10 Nutraceutic Active Urinary Dry Cat Food, 4-lb bag -

Forza10 Nutraceutic Active Urinary Dry Cat Food

By Forza10
Rated 3.9487 out of 5 stars

$38.99Chewy Price
$37.04Autoship Price
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Top IngredientsRice, Anchovy Meal, Hydrolyzed Potato Protein...Ground Rice, Anchovy Meal, Hydrolyzed Fish Protein...Ground Rice, Anchovy Meal, Hydrolyzed Fish Protein...Rice, Hydrolyzed Fish Protein, Hydrolyzed Potato Protein...Ground Rice, Anchovy Meal, Hydrolyzed Fish Protein...
Special DietGluten Free, No Corn No Wheat No Soy, Limited Ingredient Diet...Gluten Free, No Corn No Wheat No Soy, Limited Ingredient Diet...Gluten Free, No Corn No Wheat No Soy, Limited Ingredient Diet...No Corn No Wheat No Soy, Limited Ingredient Diet, Non-GMO...Gluten Free, No Corn No Wheat No Soy, Limited Ingredient Diet...
Health FeatureUrinary Tract Health, Hairball Control, Vitamins & MineralsImmune Support, Brain Health, Recovery, Vitamins & MineralsSkin & Coat Health, Itch & Redness Remedy, Sensitive Skin...Kidney Care, Urinary Tract Health, Heart CareDigestive Health, Hairball Control, Colic Relief
Food FlavorSeafood & FishSeafood & FishSeafood & FishSeafood & FishSeafood & Fish

About This Item


  • Designed to lower urinary tract pH for better urinary health. Low magnesium helps avoid the formation of struvite crystals.
  • A good choice for cats with Feline Lower Urinary Tract Disease, recurrent or chronic cystitis, and those prone to developing crystals and blockages.
  • Formulated with carefully selected herbal extracts including cranberry and dandelion to support urinary system function.
  • Highly digestible, hypoallergenic ingredients help avoid food sensitivities and prevent allergies.
  • Protein from wild-caught fish, carbohydrates from rice, and no added fillers or artificial flavors, colors, or preservatives promote overall health in compromised kitties.

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Nutritional Information

Feeding Instructions

Play Video: Learn More About Forza10 From Our Team of Experts
Learn More About Forza10 From Our Team of Experts

About Forza10

Clean Food for Pet Sensitivities

Forza10 is a clean, solution-based line of food for dogs and cats. With over 25 years of experience, Forza10 crafts dry and wet recipes using specially selected holistic ingredients with no hormones or antibiotics. Their formulas are made to support pets with a wide variety of sensitivities, including those affecting the skin, digestion, the kidneys, the urinary tract and more.

Novel and Sustainable Proteins

Forza10 recipes are made with delicious wild-caught anchovies, which are a rich source of omega-3 and omega-6 fatty acids. Some formulas are crafted with pasture-raised lamb to provide an alternative source of protein that supports lean muscle and performance.

Cold-Pressed Supplements

What makes Forza10 kibble formulas unique are the heart-shaped supplement pieces. Instead of using a heating process, these pieces are made using a cold-pressed patented process to maintain and freeze all the nutrients inside the food. That way, your pet can eat and absorb all the concentrated nutrition in every morsel.

Naturally Powered Feeding

Forza10’s ingredients come from the cleanest, natural sources available to ensure they are completely free from contaminants, chemicals, steroids or antibiotics. Their recipes are blended with special herbs and plant extracts to promote optimal wellness and provide natural therapeutic benefits for your pet.

Some of the Nutritious Ingredients in Forza10


A tasty source of antioxidants and vitamin C, which helps prevent tissue degeneration and support the digestive system.


One of the most potent, natural anti-inflammatory substances. It promotes healthy digestion and immune function.


One of the strongest anti-inflammatories in nature. This powerful antioxidant helps block the growth of bacteria.

Orange Peel

Used in weight loss diets because it helps positively stimulate the nervous system and encourages lipolytic activity.

About Forza10

Forza10 was founded after Sergio Canello, DVM and international expert on food intolerances, teamed up with natural medicine expert, Gianandrea to research and develop functional pet food recipes. The result? A pet food line completely free from chemical or pharmacological pollutants and made with rigorously controlled raw ingredients provisioned from the most pristine regions of the planet. Support your pets with the natural, holistic approach of Forza10.

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Questions & Answers

7 Customer Questions

What is the potassium,Sodium,% as fed. also the Taurine amount. What is the reason for Chloride, I don'the see that in many other foods, what is DLMETHIONINE
Answer by ChewyAug 09, 2022
The dry matter amounts are: Potassium: 1.09% Sodium: 0.76% Taurine: 1032.61 milligrams Bladder and kidney stones are common in dogs and cats, and urine dilution is a strategy often used to decrease the risk of stone and crystal-formation. Sodium chloride increases drinking with the resultant dilution of urine. DL-methionine is a urinary acidifier that helps to reduce the formation of certain types of urinary stones.

Will this formula help with dissolving struvite crystals and calcium oxalate stones or just help prevent them? Thank you
Answer by ChewySep 09, 2022
This formula helps stop idiopathic cystitis, lower urinary tract inflammation, and struvite stones formation.

How long should this food slowly be introduced (or must it) into a cat's diet to replace old brands of food?
Answer by ChewySep 21, 2019
The formula can be used without any adjustment period. However, if your pet has sensitive digestion a gradual transition is required. Gradually reducing the amount of the current diet and increasing the amount of Forza10 for 7-10 days until the transition is complete. For sensitive dogs, we recommend a 10-14 day transition.

What is the phosphorous, protein, sodium, fat and carb percentages on a dry matter basis
Answer by ChewyMar 15, 2021
These are the percentages on a dry matter basis. Protein: 31.11% Phosphorus: 0.86% Fat: 17.12% Carbs: 46.47%

ReviewsWrite a Review

Rated 3.9487 out of 5 stars
39 Reviews
Would recommend to a friend

39 Customer Reviews

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Rated 5 out of 5 stars
By DebM on Nov 12, 2022

Hey Mikey! She likes it! And, it's chicken free!

My gal who has a serious chicken sensitivity is suffering from struvite crystals which doc said can be fixed with special food. Well, every prescription food and every other urinary tract food contains chicken of some sort. I was super excited to find chicken-free Forza10 on Chewy! And she likes it. So far, so good.

Rated 4 out of 5 stars
By Heather on Sep 7, 2022

Required some mix-ins to make palatable, but now they eat it

The cats seemed to hate this at first. They usually eat Royal Canin and Hill's Vet Diet, but one of them has developed a chicken sensitivity. I wanted to try to get them away from those heavily chicken based foods. (I also like the fact that I don't need to keep getting vet authorization for this.) I had almost given up on it, but then I made the discovery that both cats really love coconut oil. I decided to try coating the kibble in the oil to see if it made it more appealing, and it worked! I would strongly recommend starting out with the 1 lb bag if your kitty hasn't tried this yet. It is a perfect sample size to determine if your cats will eat this long term or only just at first for the novelty.

Rated 4 out of 5 stars
By MsKDC on Jan 8, 2023

Another good alternative

For crystal prone cats, this is a good option. Better nutrition than the prescription food, both cats like it.

Rated 5 out of 5 stars
By TonysMom on Oct 22, 2021

so far so good

So far so good. Kitty was having serious eating issues and he initially started eating this and then tried to revolt. I stayed the course and now he’s almost (a few nuggets of old food) from being completely transitioned. I’m hoping this is the end to his 3 lbs of weight loss and a downhill slope now. Transitioned over from Hills prescription diet as they must’ve changed an ingredient which caused this change in him. Will review again in a month or so to see how the urine issues are to make sure it doesn’t make them worse.

Rated 4 out of 5 stars
By Catmom on Jan 5, 2022

Gryf's food

When the ER vet would no longer refill Gryf's prescription food, I needed to look for something to replace it. Knock-on-wood, Forza seems to be doing a good job.

Rated 2 out of 5 stars
By Deetree on Dec 26, 2021

No thanks for this food

This food smells terrible. The cats liked it when I first opened it. Now they won't eat it. Oh well.

Rated 2 out of 5 stars
By sadiecat on Oct 17, 2021

Not going over well

At first, the cats tried it because it was new. Now they try to avoid it but eat it if there is nothing else in the bowl. Probably won't order again. They really don't like any of the urinary dry foods.

Rated 5 out of 5 stars
By AMMB on Aug 1, 2021

Best food for cats, takes them a while to get used to

I’m so glad both of our cats gave in and started eating this new food. It is the best food for them and it’s evident how much healthier they are, after just 2 weeks on this food. We’ve only ever given them quality food but there were issues with all of them, except for this one. It took them 1-2 days to start eating this and a week to fully adjust. Now they’re thriving.

Rated 5 out of 5 stars
By Poppy on Jul 31, 2021

She likes it!

Meep needed to change her diet. She is a very picky and actually accepted Forza10 . Hope it works.

Rated 3 out of 5 stars
By Jaye on Sep 28, 2021

My mistake

My cat won’t eat it, I wish I had gotten a smaller bag .