Fromm Gold Holistic Reduced Activity & Senior Dry Dog Food

By Fromm
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  • 5-lb bag
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  • 33-lb bag
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  • Item Number
  • Weight
    33.0 pounds
  • Food Form
    Dry Food
  • Lifestage
    Senior, Adult
  • Made in
    United States
  • Special Diet
    No Corn No Wheat No Soy

When your best buddy enters his golden years, it's important to give him a diet that can help keep extra weight off and let the days be filled with moments of puppy-like playfulness. With Gold Holistic Reduced Activity & Senior Dry Dog Food from Fromm, your loyal pal gets all of the nutrition he needs in a reduced calorie kibble. Good thing he also gets the tasty treat of duck, chicken, eggs, lamb, and cheese! This specially formulated diet includes added chicken cartilage to protect overworked joints and ease inflammation. Plus, it’s enhanced with probiotics to aid digestion and salmon oil for a healthy coat.

Key Benefits

  • Formulated specifically for less active adults and senior pets
  • Made without wheat, a common allergy trigger for dogs
  • Reduced calorie formula a safer way to lose weight than limiting portion size
  • Chicory root reduces risk of worms
  • Multiple sources of protein increase nutrient absorption
  • Made with USDA-inspected ingredients delivered fresh daily

*This item is not eligible for discounts.

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Holistic Nutrition for Seniors
and Less Active Dogs

Fromm Gold takes a holistic approach to nutrition with recipes that are made for specific life stages and lifestyles. Their Reduced Activity and Senior Gold recipe is specially formulated to support the appetites and nutritional needs of aging seniors as well as less active adult dogs. This nutritious entrée is enhanced with probiotics to aid digestion and salmon oil for a healthy coat.

Fromm Four Star Products

Naturally Formulated for
Specific Life Stages

The Fromm Gold Nutritionals line is naturally formulated with multiple diverse protein sources, fruits and vegetables for the right nutritional balance. These holistic recipes are precisely created for puppies, adults and seniors, with more specific recipes for large breed puppies and adults, small breed adults, and canines needing to lose weight. It's easy to find the perfect combination of wholesome nutrients and appropriate nutrition for your dog's specific needs.

Prepared in Small Batches

Fresh ingredients like duck, chicken, lamb and eggs are cooked the morning of delivery and prepared in small, hands-on batches at Fromm's family facility in Wisconsin. This allows for the food to be minimally processed for optimal freshness, flavor and nutritional value. Every Gold formula is made with USDA-certified ingredients with added probiotics, probiotics, vitamins and minerals.

Fresh, Whole Food Ingredients

All Fromm recipes are made with premium USA-sourced ingredients with no artificial preservatives.

Salmon Oil


Extracted from fresh, cold-water salmon and a direct source of long-chain omega-3 fatty acids, EPA and DHA.



Contains high levels of omega-3 fatty acids as well as insoluble and soluble fiber for proper digestion and good stool consistency.

Chicory Root Extract


Contains vitamin C, an antioxidant, and serves as a natural source of inulin, a soluble fiber that acts as a prebiotic.

Sunflower Seeds


Provides a rich source of calcium and serves as an excellent source of fiber, vitamins and carotene.

About Fromm Family Foods

Since 1904, The Fromm family has maintained a tradition of quiet innovation dedicated to the health and nutrition of animals. As the country's first and oldest premium pet food company, Fromm Family Foods has earned the reputation as an industry leader, producing only the highest grade pet foods with the finest natural ingredients. Each handcrafted gourmet recipe is prepared at their own USDA-inspected plant in Wisconsin.

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About Fromm


Duck, Chicken Meal, Chicken, Oatmeal, Brown Rice, Pearled Barley, Menhaden Fish Meal, Potatoes, Millet, Dried Tomato Pomace, Lamb, White Rice, Dried Whole Egg, Salmon Oil, Cheese, Flaxseed, Brewers Dried Yeast, Alfalfa Meal, Carrots, Lettuce, Celery, Chicken Cartilage, Monosodium Phosphate, Salt, Potassium Chloride, Dl-Methionine, L-Tryptophan, Taurine, Chicory Root Extract, Yucca Schidigera Extract, Sodium Selenite, Sorbic Acid (Preservative),Vitamins, Minerals, Probiotics.

Customer Reviews

Rated 4.7 out of 5 by 168 reviewers.
Rated 5 out of 5 by My dog loves this food! Our dog was becoming fussy about eating. When I switched to Fromm he was a different dog. No more loose stools - it's a keeper! August 10, 2016
Rated 4 out of 5 by Good senior dog food I really love this food and the company! It's done great for my 15 year old Sheltie. I wish it had hip and joint support in it. August 5, 2016
Rated 5 out of 5 by Fussy Pup I recommend this food to anyone who has a finicky eater. My husky is very particular about what she will eat and she loves this food! July 28, 2016
Rated 4 out of 5 by Works for us I picked this type from Fromm because of the low fat content but the dog is not in love with it. We use broth and mix in meat/wet food to entice him to eat it. We sometimes mix in other favored dry food from Fromm for variety. It's working for us because high fat dog foods gives him the poops and he's tolerating it well with room for higher fat content treats. He continues to be a healthy 18 year-old lab mix. July 22, 2016
Rated 5 out of 5 by This Is the One My 12 year old Bull Terrier was struggling on a high protein food made for a younger dog. This is my first Bull Terrier and we've had him for a year now. He has a number of health problems including elbow displasia and blindness and adding tummy trouble on top of everything around the holidays was more than this pet mom could stand. We thought initially that he was experiencing pancreatitis but his blood came up clear and sour stomach and indigestion was really to blame. The vet wanted him on I/D but that's such a poor quality food. My mom's vet recommended Fromm Senior as a healthy equivalent and three weeks later, were doing great. Low fat low protein high quality. The delivery times cannot be beat. The product always arrives in under 48 hours! The low calorie formula allows for extra portions and snacks which is a plus for a food motivated Bullie! Please try if you are transitioning to senior food or worried about high protein for an older pet. Always ask a vet you trust and follow feeding guidelines. December 31, 2013
Rated 3 out of 5 by She didn't like it... After hearing about Fromm, we switched and tried the red bag, which Karma loved. So I tried to upgrade to the gold and she doesn't like it at all. It smells good to me, and it seems like high quality food, I guess she is just picky. We had already received our next auto ship before we decided to go back to the red bag and the customer service rep at Chewy told us to take the bag to our local shelter and donate it...on them. Such an awesome company! June 24, 2016
Rated 3 out of 5 by Good price for size bag. Pieces too big for 8 lb., 12 year old dog with few teeth. 25 lb., 12 year old dog doesn't chew well either. Will continue with Chewy but different brand when reordering. Thanks. June 21, 2016
Rated 1 out of 5 by My dog doesn't like this food at all I knew I should have tried a smaller bag...she hates it and will not eat it so now I am stuck. She rarely turns her nose up at any food. She is a healthy German Wirehaired Pointer and not hunting as much so I thought I would try a little less calorie food so she won't put weight on. June 20, 2016
  • 2016-08-26 T09:54:20.496-05:00
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