At Halo, the motto, "WHOLE Makes a Whole Lot of Difference" is more than just words. It's the philosophy that drives their holistic approach to ingredient sourcing, recipes, nutritional value and the welfare of all animals. It's their overall mission to change the way companion animals are fed and farm animals are raised—for the better. For over 30 years, Halo has insisted on creating only holistic pet foods that rely on whole meat, poultry or fish and never any rendered meat meal. This is the fundamental difference that sets them apart as a premium pet food brand.