Happy Howie's Premium Beef Roll Dog Treat

I learned about this from my pup's trainer and immediately went home to order some. The first night I tried it out, Yuba came running uphill multiple times when called to get this delicious treat. She is a very good puppy but at 7mos she definitely does not typically listen like that. I have used everything from cheese to boiled chicken to all of the best training treats but nothing has gotten her attention like this stuff! We will definitely continue using this in training! I do wish I could order a larger one - with the amount of training we do I'm sure this will go fast.

Always loved Happy Howies for training - dog love it and easy to cut into little pieces. HOWEVER - the price has gone up and the roll size has gone down! Too expensive to use to everyday training. As a trainer - I go through A LOT of this stuff. Looking for another treat that is more economical. Red Barn is too crumbly - wish they would have kept this affordable!

We love Happy Howie's! Specifically, it's great that it can be cut into any size pieces. We cut it into tiny pieces for training our 7 lb puppy, and then leave it in bigger chunks to stuff in a Kong (and cut to a shape that it will stay inside it). We also freeze it and just take out little bits at a time to feed to our pup.

Same as the lamb roll treat -- this one is too solid. My fur babies love it, but I did not. I use these rolls to 'hide' their meds -- this one is too solid to do that.

Great high value reward, my dog loves it! It's easy to cut up into small pieces or let your dog nibble off a chunk during training. Not particularly smelly, but just enough to be irresistible.

I cut these into little cubes to use as training treats. My dog likes them and they are easy to cut up and don't crumble! I put what I wouldn't use right away in the freezer, pre-cut. However I noticed they give off a strange plastic smell when defrosting in the microwave, even if its just 5 seconds. I don't plan on buying them again because of that smell, and because it makes me think there might be something a bit weird in the filler.

This is a great product. I use it cut up for treat rewards but more so for scent tracking practice. I am very disappointed that Chey does not sell the 2 lb version. The small one does not meet my needs as well as a larger one and buying multiples outprices what I was paying for a 2 lb.

My girl loves this treat. We use it for training and it keeps her attention whenever I use it.

I’m constantly on the hunt for training treats for my picky GSD. While the flavor of this treat seems to agree with her, this does not crumble up easily. It’s great for chopping up and adding to her nightly dish, just not for training treats.

my dog has been getting tired of the training treats we use (even though we have a whole assortment...) but as soon as he smells these, he's suddenly very alert :) it's like fine cold cuts for dogs.