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Instinct by Nature's Variety Be Natural Real Chicken & Brown Rice Recipe Dry Dog Food

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    $49.99 FREE 1-2 Day Shipping on this item

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25-lb bag
  • 4.5-lb bag
  • 12-lb bag
  • 25-lb bag
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Description

Natural nutrition begins with the Instinct by Instinct by Nature's Variety Be Natural Real Chicken & Brown Rice Recipe Dry Dog Food. The recipe starts with cage-free chicken for plenty of all-natural protein to support healthy, lean muscles, and never contains any fillers, corn, wheat, soy, by-product meals or artificial preservatives and colors. Guided by the belief in the power of raw, each kibble piece is tumbled with crushed freeze-dried raw chicken to raise the bar in nutrition and flavor. And your pooch will taste and feel the difference!

Key Benefits
  • Made with cage-free chicken as the first ingredient for lean, healthy muscles, plus whole grains like brown rice and barley.
  • Raw on every piece as the kibble is tumbled with minimally-processed, crushed freeze-dried raw chicken for real meat and flavorful nutrition.
  • No fillers and zero corn, wheat, soy, chicken or poultry by-product meal, brewer's rice, artificial colors or preservatives.
  • With added vitamins and minerals so it’s a complete and balanced diet in every bowl for dogs of all ages.
  • Made in the USA with the finest ingredients from around the world.

This product has recently undergone a slight formulation change. Customers may receive the old formula during this transition.

See all items by Instinct

  • Item Number
    143161
  • Weight
    25.0 pounds
  • Brand
    Nature's Variety
  • Breed Size
    Small Breeds, Medium Breeds, Large Breeds
  • Food Form
    Dry Food
  • Lifestage
    Adult
  • Special Diet
    No Corn No Wheat No Soy
Nutritional Info
Ingredients

New Formula: Chicken, Chicken Meal, Oatmeal, Brown Rice, Barley, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Suncured Alfalfa Meal, Peas, Turkey Meal, Ground Flaxseed, Natural Flavor, Menhaden Fish Meal, Montmorillonite Clay, Carrots, Salt, Vitamins (Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Sweet Potatoes, Apples, Blueberries, Cranberries, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Choline Chloride, Potassium Chloride, Yeast Culture, Dried Lactobacillus acidophilus Fermentation Product, Dried Enterococcus faecium Fermentation Product, Dried Aspergillus niger Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Freeze Dried Chicken, Freeze Dried Chicken Liver, Pumpkinseeds, Freeze Dried Chicken Heart, Rosemary Extract.

Old Formula: Chicken, Chicken Meal, Oatmeal, Brown Rice, Barley, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Suncured Alfalfa Meal, Peas, Turkey Meal, Ground Flaxseed, Natural Flavor, Menhaden Fish Meal, Montmorillonite Clay, Carrots, Salt, Sweet Potatoes, Apples, Blueberries, Cranberries, Vitamins (Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Choline Chloride, Potassium Chloride, Yeast Culture, Dried Enterococcus faecium Fermentation Product, Dried Lactobacillus acidophilus Fermentation Product, Dried Aspergillus niger Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Freeze Dried Chicken, Freeze Dried Chicken Liver, Pumpkinseeds, Freeze Dried Chicken Heart, Rosemary Extract.

Caloric Content

3,685 kcal/kg, 420 kcal/cup

Guaranteed Analysis
Crude Protein25.0% min
Crude Fat14.0% min
Crude Fiber6.0% max
Moisture10.0% max
Vitamin E100 IU/kg min
Omega 3 Fatty Acids*0.4% min
Omega 6 Fatty Acids*2.1% min
Feeding Instructions

Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the cups per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet.

Daily Feeding Guidelines (standard 8 oz dry measure cup):

Weight of DogAdult Maintenance (cups per day)Weight Loss (cups per day)
5 - 15 lb1/2 - 1 1/41/4 - 3/4
16 - 25 lb1 1/4 - 1 3/43/4 - 1
26 - 50 lb1 3/4 - 2 3/41 - 1 3/4
51 - 75 lb2 3/4 - 3 3/41 3/4 - 2 1/2
76 - 100 lbs3 3/4 - 4 3/42 1/2 - 3

Puppies: Feed up to twice the adult maintenance amount.

Pregnant/Nursing Females: Feed up to three times the adult maintenance amount shown above."

Transition Instructions

Always introduce a new food over a period of 5 to 7 days, mixing increasing amounts of Instinct with the current food each day.

Visit the Instinct Pet Food website for more specific feeding recommendations and information on how to easily combine different forms of food.

Customer Reviews

25 Reviews 25 Reviews 4.8 out of 5 Stars

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100% of reviewersrecommend this product

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25 Reviews

Showing 1-10 of 25 Reviews

  • 5 out of 5 stars

    Instinct by Nature's Variety

    By on

    The vet ordered a change in dog food when her blood work showed a slightly elevated creatine level, which could be caused by too much protein in diet. Core wellness has 34-41% protein. I cheked out other brands, and the Instint had everything I was looking for. It is corn and soy free and 25% protein. We will check our collie's bloodwork in 4 weeks. She is showing a tremendous increase in energy!

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  • 5 out of 5 stars

    A food that all of my dogs like

    By on

    I have three dogs - a Siberian husky, a husky/border collie mix, and a Shiba Inu (all rescues). This is a food that all three of my pups like and even though two of them are almost 50 pounds and my little one is only 19 lbs, this food is perfect for them.

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  • 5 out of 5 stars

    Great food

    By on

    While doing extensive research on dog food I discovered Instinct. I love their ingredients and my pup can't get enough of their food. Great brand to buy from if you're trying to be cautious of additive and fillers.

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  • 5 out of 5 stars

    A better choice for grain-free diets!

    By on

    As someone looking for a grain-free food for my dog, I had difficulty finding one that was agreeable with her digestive system. After talking with a Chewy representative, she suggested I try this one. Not only does Trinity like the taste, but her digestive issues have improved. I like how this food contains natural ingredients with no fillers, and I like how the food is prepared to offer more nutrients than with other regular brands of dog food. I will be ordering this one again!

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  • 5 out of 5 stars

    German Shepherd and LhasaPoo love this!

    By on

    My two dogs love this food so much that I can use the kibbles as training treats. There have been no issues with this food, and since being on it, my german shepherd's coat has been great

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  • 5 out of 5 stars

    He likes it!

    By on

    My very picky German shepherd would go days without eating, driving me crazy. Since I have been feeding him this food, he licks the bowl and asks for more. It's a miracle!

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  • 5 out of 5 stars

    Great dog food

    By on

    I switched my dog to this food when he was a puppy because his paws were getting swollen and itchy.That went away soon after he started eating this food and he loves it! He gets the dry kibble with a little of the canned food on top. This food has some good grains which I think are important but no corn, wheat or soy that cause allergic reactions.

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  • 4 out of 5 stars

    Not sure yet

    By on

    It was very easy to transition to this new food. (No loose stools.) He's not extremely excited to eat this, but he does clean his bowl. He also seems hungrier than he was on his old food, so I haven't found the right amount to feed him yet. So, just a 4/5 stars. I like that the chicken is from free range chickens.

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  • 5 out of 5 stars

    excellent food

    By on

    Ive been feeding this food for a few years now and never have any stomach issues with either of my two dogs on it. They eat it without hesitation and I've never had concerns from my vet over what I am feeding.

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  • 5 out of 5 stars

    Zoe gives it a thumbs up.

    By on

    Our 2 year old lab loves her new food. Been trying a variety of different brands and wanted rice in them due to its slow glucose release. Nature’s Variety Be Natural had all I was looking for.

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