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Instinct by Nature's Variety Original Grain-Free Recipe with Real Beef Dry Dog Food

  • Price:

    $59.99 FREE 1-2 Day Shipping on this item

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20-lb bag
  • 4-lb bag
  • 11-lb bag
  • 20-lb bag
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Description

Satisfy your pet’s need for real food with Instinct by Nature's Variety Original Grain-Free Recipe with Real Beef Dry Dog Food. Guided by Instinct’s belief in raw nutrition, this recipe unlocks your dog’s ability to thrive. It’s thoughtfully balanced with wholesome foods, like real beef and vegetables, plus guaranteed levels of probiotics, natural omegas and antioxidants. The result is a tasty, high animal protein diet that promotes maximum digestibility, a healthy coat and skin, and immune health.

Key Benefits
  • USA-raised beef is the first ingredient for high animal protein to support strong, lean muscles.
  • Features 70% real animal ingredients and nutritious oils, plus 30% fruits, vegetables and other wholesome ingredients.
  • Never contains any grain, potato, corn, wheat, soy, by-product meal, artificial colors or preservatives.
  • Guaranteed levels of live, natural probiotics, natural omegas and antioxidants to support digestive health, healthy skin and coat, and immune health.
  • It’s the only kibble with the pure, real nutrition of raw in every piece, and made in the USA with the finest ingredients from around the world.

This product has recently undergone a slight formulation change. Customers may receive the old formula during this transition.

See all items by Instinct

  • Item Number
    119051
  • Brand
    Nature's Variety
  • Breed Size
    Small Breeds, Medium Breeds, Large Breeds
  • Food Form
    Dry Food
  • Lifestage
    Adult
  • Special Diet
    Grain-Free, Gluten Free, No Corn No Wheat No Soy
Nutritional Info
Ingredients

New Formula: Beef, Chicken Meal, White Fish Meal (Pacific Whiting, Pacific Sole, Pacific Rockfish), Peas, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Tapioca, Chickpeas, Menhaden Fish Meal, Natural Flavor, Herring Meal, Dried Tomato Pomace, Vitamins (Vitamin E Supplement, Niacin Supplement, L-Ascorbyl-2-Polyphosphate, Vitamin A Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Montmorillonite Clay, Carrots, Apples, Cranberries, Salt, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Choline Chloride, Potassium Chloride, Freeze Dried Beef, Freeze Dried Beef Liver, Pumpkinseeds, Freeze Dried Beef Heart, Freeze Dried Beef Kidney, Freeze Dried Beef Spleen, Dried Bacillus coagulans Fermentation Product, Rosemary Extract.

Old Formula: Beef, Turkey Meal, Herring Meal, Peas, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Tapioca, Chickpeas, White Fish Meal (Pacific Whiting, Pacific Sole, Pacific Rockfish), Dried Tomato Pomace, Natural Flavor, Lamb Meal, Menhaden Fish Meal, Vitamins (Vitamin E Supplement, L-Ascorbyl-2-Polyphosphate, Niacin Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Potassium Chloride, Carrots, Apples, Cranberries, Montmorillonite Clay, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Choline Chloride, Salt, Freeze Dried Beef, Freeze Dried Beef Liver, Pumpkinseeds, Freeze Dried Beef Heart, Freeze Dried Beef Kidney, Freeze Dried Beef Spleen, Dried Bacillus coagulans Fermentation Product, Rosemary Extract

Caloric Content

New Formula: 4,326 kcal/kg, 508 kcal/cup

Old Formula: 4,410 kcal/kg, 518 kcal/cup

Old Formulation:

Guaranteed Analysis
Crude Protein36.0% min
Crude Fat19.0% min
Crude Fiber3.5% max
Moisture10.0% max
Vitamin E100 IU/kg min
Ascorbic Acid (Vitamin C)85 mg/kg min
Omega-3 Fatty Acids0.5% min
Omega-6 Fatty Acids3.0% min
Bacillus Coagulants60,000,000 CFU/lb min

New Formulation:

Guaranteed Analysis
Crude Protein36.0% min
Crude Fat20.5% min
Crude Fiber3.0% max
Moisture10.0% max
Vitamin E100 IU/kg min
Ascorbic Acid (Vitamin C)85 mg/kg min
Omega-3 Fatty Acids0.5% min
Omega-6 Fatty Acids2.9% min
Bacillus Coagulants60,000,000 CFU/lb min
Feeding Instructions

Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet.

WeightAdult Maintenance Daily Feeding (cup)Adult Weight Loss Daily Feeding (cup)
5 - 15 lbs1/2 - 11/4 - 1/2
16 - 25 lbs1 - 1 1/41/2 - 3/4
26 - 50 lbs1 1/4 - 2 1/43/4 - 1 1/2
51 - 75 lbs2 1/4 - 31 1/2 - 2
76 - 100 lbs3 - 3 3/42 - 2 1/4

Puppies (Except Large Breed [70+ lbs as an Adult]): Feed up to twice the Adult maintenance amount shown above.

Pregnant and Nursing Females: Feed up to 3 times the Adult maintenance amount shown above.

Transition Instructions

Always introduce a new food over a period of 5 - 7 days, mixing increasing amounts of Instinct with the current food each day.

About Instinct Original Dog Food

Instinct Limited Ingredient Diet Dog Food
70% REAL ANIMAL INGREDIENTS

70% REAL ANIMAL INGREDIENTS

You'll find at least 70% real animal ingredients and nutritious oils, plus 30% vegetables, fruits and other wholesome ingredients. Made without grain, potato, corn, wheat, soy, by-product meals or artificial colors or preservatives.

HIGH-PROTEIN KIBBLE

HIGH-PROTEIN KIBBLE

High in animal protein, grain-free and guided by Instinct's belief in raw, each recipe starts with real meats like cage-free chicken, USA-raised beef or farm-raised rabbit.

Pure, real nutrition of raw on every piece

Pure, real nutrition of raw on every piece

They put the pure, real nutrition of raw on every piece of Instinct Original by tumbling their kibble with crushed, freeze-dried raw — raising the bar in nutrition and taste.

The Pure, Real Nutrition of Raw Is In Everything Instinct Does

Instinct's Responsibility as The Raw Brand

LEAD WITH RAW

It all started with Instinct's raw pet food. Since the beginning, they've led with raw because they know the good it can do. They're rewriting the rules of pet food and championing raw nutrition to bring its superior benefits to all that they do.

KEEP IT REAL

Delicious and nutritious pet food should only use real ingredients. For Instinct, this means all-natural, real meat, fruits and vegetables, with nothing artificial.

MAKE IT SIMPLE

Feeding raw should be simple, and it should easily fit into your everyday routine. Instinct believes raw should be accessible to pet parents so every pet can experience the benefits of raw nutrition.

DO IT TOGETHER

Instinct believes in the power of raw nutrition. It only makes sense to share it. Together with local shelters and volunteer efforts nationwide we’re on a mission to transform the lives of all pets.

MAKE IT BETTER

Instinct has never been afraid to challenge the status quo of pet nutrition. They continuously redefine what better means—always pushing their standards of nutrition to raise the bar in pet food.

Pure, real nutrition of raw on every piece

About Instinct

Instinct believes deeply that it's up to them to find a way to make it possible for more people to feed their pets the pure, real nutrition that only comes from raw. They know that if they can get the nutrition of raw into more bowls, they'll transform the lives of more pets. And that's really why they do what they do.

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Customer Reviews

55 Reviews 55 Reviews 4.5 out of 5 Stars

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91% Recommend

91% of reviewersrecommend this product

4.5 / 5

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55 Reviews

Showing 1-10 of 55 Reviews

  • 4 out of 5 stars

    Great Reviews, but

    By on

    I'm still searching for a high nutrition kibble with which I supplement fresh foods to. I have two terrier mix 50+ lbs. The female will eat about anything but her brother (litter mate) doesn't like any kibble I've tried. He doesn't care for the fresh cooked by Tylee's either. As for Instinct the only way he'll eat it is if I smother it in canned Taste of the Wild. So I guess I'll keep searching. By the way Instinct is the highest rated kibble out there by "Dog food advisor" I liked the idea of coating grain free kibble with freeze dried raw meat, but it does smell fishy.

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  • 5 out of 5 stars

    Mia's favorite

    By on

    Changed Mia's dry dog food from Merrick (which is a great food) to Instinct as it was listed as the best grain-free dry dog food. She "told" me she loves it-4-year-old Dalmatians, unlike others, converse with their papa. Do however wish it came in a larger package.

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  • 5 out of 5 stars

    beautiful concept thank you

    By on

    very pleased all around . the product is wonderful. the girls just love meal time and rhe delivery is wonderful .. rhe whole package saves me time and money.. thank you so much

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  • 5 out of 5 stars

    Best dog food.

    By on

    My dogs love this food. No more adding to it just to get them to eat.

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  • 5 out of 5 stars

    yummy stuff for my dgs

    By on

    My dogs like it a lot. 20# only lasts me a couple of weeks so they don't get it all the time.

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  • 5 out of 5 stars

    Loved by Picky Eaters

    By on

    Both my dogs love this food dry or with meat. I've tried other brands and one dog would like it & the other wouldn't until I got Instinct.

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  • 5 out of 5 stars

    Recommended

    By on

    Vet recommended this food as grain free, dog likes it, allergies may be less

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  • 5 out of 5 stars

    Good food that dogs love

    By on

    My dogs love this good, and I love that I know what the ingredients are, and how healthy it is for my babies!

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  • 4 out of 5 stars

    Great Food

    By on

    My dog had a lot of yeast growth in his ears which caused scratching with loss of fur behind his ears. His fur always seemed to have an oily film which wasn't fun to pet. You always had to wash your hands afterwards. I was looking for food with low carbs so no sugars. This food seemed to be the trick. He has been on it for 4 months and the smelly ears have gone away along with the oily fur and it's a joy to pet him now. The only con is that it is expensive.

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  • 4 out of 5 stars

    Amazing but pricy

    By on

    I feed three dogs, two of which have food allergies. My big boy weights 100Lbs and the other two ladies range from 50-60. It takes a bag a week to feed them so it's expensive but worth it. They don't itch or lose hair anymore combined with flea medication.

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