Instinct by Nature's Variety Original Small Breed Grain-Free Recipe with Real Chicken Dry Dog Food

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11-lb bag
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Serve up tailored nutrition with Instinct by Nature's Variety Original Small Breed Grain-Free Recipe with Real Chicken Dry Dog Food. Guided by Instinct’s belief in raw nutrition, this recipe unlocks your dog’s ability to thrive. It’s thoughtfully balanced with wholesome foods, like real chicken and vegetables, plus guaranteed levels of probiotics, natural omegas and antioxidants. The result is a tasty, high animal protein diet that is tailored just for the unique needs of small dogs.

Key Benefits
  • Cage-free chicken is the first ingredient for high animal protein to support strong, lean muscles.
  • Tailored, small breed nutrition provides an ideal balance of protein, fat and calories for healthy body weight.
  • Guaranteed levels of calcium and phosphorous for strong bones and teeth, plus naturally occurring glucosamine and chondroitin for joint health.
  • Guaranteed levels of live, natural probiotics, natural omegas and antioxidants to support digestive health, healthy skin and coat, and immune health.
  • Made in the USA with the finest ingredients from around the world with no grain, potato, corn, wheat, soy, by-product meal or artificial colors or preservatives.

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  • Item Number
  • Weight
    11.0 pounds
  • Brand
    Nature's Variety
  • Breed Size
    Extra Small & Toy Breeds, Small Breeds
  • Food Form
    Dry Food
  • Lifestage
  • Made in
    United States
  • Special Diet
    Grain-Free, High-Protein, No Corn No Wheat No Soy
Nutritional Info

Chicken, Chicken Meal (source of Glucosamine and Chondroitin Sulfate), Chickpeas, Turkey Meal, Tapioca, Herring Meal, Chicken Fat (preserved with Mixed Tocopherols and Citric Acid), Peas, Dried Tomato Pomace, Natural Flavor, Coconut Oil, Montmorillonite Clay, Salt, Chicken Eggs, Potassium Chloride, Vitamins (Vitamin E Supplement, L-Ascorbyl-2-Polyphosphate, Niacin Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Vitamin A Supplement, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Carrots, Apples, Cranberries, Choline Chloride, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Freeze Dried Chicken, Freeze Dried Chicken Liver, Pumpkinseeds, Freeze Dried Chicken Heart, Dried Bacillus coagulans Fermentation Product, Rosemary Extract

Caloric Content

4,140 kcal/kg, 463 kcal/cup

Guaranteed Analysis
Crude Protein36.0% min
Crude Fat15.5% min
Crude Fiber3.0% max
Moisture10.0% max
Calcium1.4% min
Phosphorus1.1% min
Vitamin E200 IU/kg min
Ascorbic Acid (Vitamin C)100 mg/kg min
Omega-3 Fatty Acids0.25% min
Omega-6 Fatty Acids2.0% min
Glucosamine300 mg/kg min
Chondroitin Sulfate525 mg/kg min
Bacillus Coagulants60,000,000 CFU/lb min
Feeding Instructions

Ideal feeding amounts will vary by age, weight, and activity level so the guide below should be used as an initial recommendation. Divide the per day by the number of feedings per day. Be sure to always provide clean, fresh water. Along with dry food, we recommend feeding raw or wet food to help increase the amount of water in your pet’s diet.

Daily Feeding Guidelines (standard 8 oz dry measure cup):

WeightAdult Maintenance Daily Feeding (cup)Adult Weight Loss Daily Feeding (cup)
2 - 8 lbs1/4 - 3/41/8 - 3/8
9 - 12 lbs3/4 - 13/8 - 1/2
13 - 20 lbs1 - 1 1/41/2 - 3/4
21 - 30 lbs1 1/4 - 1 3/43/4 - 1

Puppies (Except Large Breed [70+ lbs as an Adult]): Feed up to twice the Adult maintenance amount shown above.

Pregnant and Nursing Females: Feed up to 3 times the Adult maintenance amount shown above.

Transition Instructions

Always introduce a new food over a period of 5 - 7 days, mixing increasing amounts of Instinct with the current food each day.


About Instinct Original Dog Food

Instinct Limited Ingredient Diet Dog Food


You'll find at least 70% real animal ingredients and nutritious oils, plus 30% vegetables, fruits and other wholesome ingredients. Made without grain, potato, corn, wheat, soy, by-product meals or artificial colors or preservatives.



High in animal protein, grain-free and guided by Instinct's belief in raw, each recipe starts with real meats like cage-free chicken, USA-raised beef or farm-raised rabbit.

Pure, real nutrition of raw on every piece

Pure, real nutrition of raw on every piece

They put the pure, real nutrition of raw on every piece of Instinct Original by tumbling their kibble with crushed, freeze-dried raw — raising the bar in nutrition and taste.

The Pure, Real Nutrition of Raw Is In Everything Instinct Does

Instinct's Responsibility as The Raw Brand


It all started with Instinct's raw pet food. Since the beginning, they've led with raw because they know the good it can do. They're rewriting the rules of pet food and championing raw nutrition to bring its superior benefits to all that they do.


Delicious and nutritious pet food should only use real ingredients. For Instinct, this means all-natural, real meat, fruits and vegetables, with nothing artificial.


Feeding raw should be simple, and it should easily fit into your everyday routine. Instinct believes raw should be accessible to pet parents so every pet can experience the benefits of raw nutrition.


Instinct believes in the power of raw nutrition. It only makes sense to share it. Together with local shelters and volunteer efforts nationwide we’re on a mission to transform the lives of all pets.


Instinct has never been afraid to challenge the status quo of pet nutrition. They continuously redefine what better means—always pushing their standards of nutrition to raise the bar in pet food.

Pure, real nutrition of raw on every piece

About Instinct

Instinct believes deeply that it's up to them to find a way to make it possible for more people to feed their pets the pure, real nutrition that only comes from raw. They know that if they can get the nutrition of raw into more bowls, they'll transform the lives of more pets. And that's really why they do what they do.

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Customer Reviews

12 Reviews 12 Reviews 4.2 out of 5 Stars

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12 Reviews

Showing 1-10 of 12 Reviews

  • 5 out of 5 stars

    great food

    By on

    I love this food and I usually have to drive 30 miles to find it because my local stores don't carry the brand. Thank you chewy for fast delivery and a better price.

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  • 5 out of 5 stars

    Great stuff

    By on

    Our dogs love this food. Since it is grain free and natural it helps to keep them calm.

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  • 1 out of 5 stars


    By on

    Healthiest and most beneficial ingredients in a dry dog food that I have ever found. And, my dog's chronic skin issues have all but disappeared! It is proof that it behooves dog owners to pay attention to ingredients if their pets have special needs and known reactions to things like sugar, grains, corn, starches, etc. It took me a long time (11 YEARS!) but thanks to "Instinct by Nature's Variety" it was soooooo worth the struggle.

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  • 5 out of 5 stars

    Excellent Dog Food

    By on

    I love this dog food, and so does my dog. I like all of the ingredients and trust the company. My dog begs for it and devours it. He's doing very well on it. His coat is shiny, his muscles are defined, and his stools are firm. I rotate this brand with a few other brands so he has some variety, but I'm very picky with which foods I include in the rotation, and only choose brands and formulas of the highest quality.

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  • 4 out of 5 stars

    Good product

    By on

    My dog likes this when mixed with his wet food but the combination gives him terrible gas!! I'm sorry to say that I am still searching for another dry food.

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  • 4 out of 5 stars

    Great Dog Food

    By on

    We have been using the Instinct Small Dog Ultimate Protein variety. One of our dogs could use the added protein, the other not so much. We purchased this and I add a bit more protein for the other dog. This is a good money saver from the other bag that only comes in 4lbs. The dogs eat this one, but definitely seem to favor the other product in terms of taste, hence the 4 stars only.

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  • 4 out of 5 stars

    The whole bunch like it

    By on

    I am very happy with the size kibble, perfect for small mouths. It is a food all of them like. I also am happy with the ingredients. My only complaint is the bag size choice; Having 5 dogs, a 15-18lb bag would be perfect.

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  • 3 out of 5 stars

    Instinct chicken

    By on

    I have a picky Maltipoo. He didn't care for this kibble. He had been eating EVO which is a bit larger than Instinct and that could be the reason.

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  • 5 out of 5 stars

    This is great for small breeds

    By on

    I have used Instinct for my many dogs for years and did not realize they offered kibble for small breeds. The size of the pellets are perfect for my little dogs with little mouths and teeth! My dogs are in great health with my oldest at 18 years and no health issues thanks to the healthy dry and can food from Instinct.

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  • 5 out of 5 stars

    Best brand of dog food

    By on

    This is the only brand of food that doesn't aggravate my dog's IBS and that she actually likes. I generally feed her their canned Lamb variety, but occasionally she wants a little crunch in her food so I mix in a bit of this. Overall Nature's Variety is probably the best quality of all processed dog food, and she's been the picture of health since I started her on it two years ago. Won't ever feed her anything else unless I'm cooking it myself!

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