The Missing Link Ultimate Canine Skin & Coat Formula

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In nature, animals consume foods that are whole, raw and fresh, while domestic animals generally have a diet of processed foods only. The Missing Link Ultimate Skin & Coat Formula for Canines was developed to target the nutritional gap between what nature provides and what is available in commercial foods. Formulated with natural, quality whole foods and food concentrates, The Missing Link Ultimate Skin & Coat for Canines reintroduces unprocessed, nutrient-rich foods into your animal's diet. This product is a dry granular powder, nitrogen flushed and vacuum-packed for freshness to protect its precious nutrients. It is a formulation for building and maintaining robust health in your canine friend. Great for puppies after weaning and dogs throughout their mature years.

Key Benefits

  • Balanced Omega 3 and 6 to maintain healthy skin and coat.
  • Omega fatty acids help the absorption of fat soluble vitamins which nutritionally support intercellular health, sustainable energy levels, the immune system, and muscle, tendon & ligament function
  • Dietary fiber to promote a healthy digestive system and normal weight. Phyto (plant) nutrients to support general health and nutrition
  • Cold-processed to maintain peak nutritional value and completely sourced in the USA and Canada.
  • Made with high-quality, unprocessed, nutrient-rich whole foods and whole food concentrates

Special Note

This item has recently undergone a packaging and name change. Customers may receive the old packaging during this transition.

See all items by The Missing Link

  • Item Number
  • Breed Size
    All Breeds, Small Breeds, Medium Breeds, Large Breeds
  • Lifestage
    Adult, All Stages
  • Made in
    United States
  • Supplement Form

Nutritional Info


Ground Flaxseed, Rice Bran, Primary Dried Yeast, Cane Molasses, Sunflower Seed, Freeze Dried Beef Liver, Dehydrated Alfalfa Meal, Dried Carrot, Ground Beef Bone, Dried Fish Solubles, Ground Barley Grass, Dried Kelp, Freeze Dried Oyster, Zinc Methionine Complex, Lecithin, Selenium Yeast, Niacin (Vitamin B3), Pyridoxine Hydrochloride (Vitamin B6), Garlic, Taurine, Yucca Schidigera Extract, Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Folic Acid, and Vitamin B12 Supplement.

Guaranteed Analysis
Crude Protein 18.0% min
Crude Fat 28.0% min
Crude Fiber 15.0 % max
Moisture 10.0% max
Omega-3 Fatty Acids 12.5% min
Omega-6 Fatty Acids 5.6% min

Feeding Instructions

Add The Missing Link to your dog's diet according to its weight. Due to the high fiber content, start with small amounts and gradually increase to the recommended level over the course of a week or two.

Daily Intake

Weight Amount
Up to 10 lbs 1/2 teaspoon
11 - 20 lbs 1 teaspoon
21 - 40 lbs 2 teaspoons
41 - 80 lbs 3 teaspoons
81 - 100 lbs 4 teaspoons

This product is intended for intermittent or supplemental feeding only.

Customer Reviews

153 reviews 153 Reviews 4.8 out of 5 Stars

97% Recommend

97% of reviewersrecommend this product

4.8 / 5

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  • Effective!

    By on

    I tend to be very skeptical of supplements, both for my dog and my horse. A friend recommended this after I told her about my dog's chronic dry, itchy skin. It's relatively inexpensive, so I decided to give it a try and I've been really impressed with the results. Within two weeks he's stopped licking and scratching completely. Friends have commented on how much shinier and softer his coat has become. I'll certainly be keeping my dog on it as long as I continue to see positive results.

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  • Missing Link

    By on

    I have a really itchy dog, this was recommended to me by PetSmart. I found it at Chewy. SO GLAD - We've only gone through ONE bag, I swear he doesn't itch anymore - used to he'd sit in the middle of our walks just to scratch. This is perfect, I sprinkle the correct amount on top of his dry kibble, mix it with a little warm water - It makes gravy - He eats it up.

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  • Helped a recovering rescue with multiple skin problems

    By on

    I adopted a dog who had previously had a very bad case of fleas, was a nursing mother, malnourished and had an active skin infection that required antibiotics. Her fur was quite coarse and itchy. I started giving her regular baths and adding this supplement to her food. And while I think multiple things helped (no longer nursing, skin infection gone, fleas done, etc.) I do believe that this supplement really was part of the key! Her fur is very soft now, she sheds less, itches FAR less and gets lots of compliments on her shiny coat. :)

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  • Not for us

    By on

    So my dogs been really itchy and chewing herself making her coat all a mess. Mind you she’s a black goldendoodle. Usually she has an amazing coat. I got this stuff to try and help with fixing her coat. However, it’s done absolutely nothing since I started her on it two weeks ago.

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  • No change yet.

    By on

    My dog has been eating this supplement with no problems; however, her scratching has not been reduced. It’s been a couple of weeks. I plan to give it more time and will repost. If this works, it will be the best deal for this type of product on the market.

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  • Shiny hair

    By on

    Have only been using this for a couple of weeks, so can't give a complete review, but have noticed a decrease in scratching and condition of his hair seems to be improving. He loves the powder and gobbles up his food once it's sprinkled on it.

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  • Works as advertised

    By on

    My golden has happily enjoyed this product since 6 mos old and everyone remarks how soft and luxurious her coat has been. And very little dryness of her skin. I have to assume its due to Missing Link. She is still itchier than I'd like and apoquel has worked well but I'm stopping that. Too expensive and maybe not good in the long run. I'll stick with Missing Link as it has been safe and effective and not overly expensive.

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  • Dobierescue

    By on

    Getting Missing Link autoshipped for the loving puppers at Doberman Rescue of North Texas. They deserve this great supplement! Chewy has the BEST prices.

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  • Miracle supplement

    By on

    I have a dog that would scratch and chew all day everyday no matter what food she was on and after a month of this it has gone done nearly 90%!

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  • waiting to try soon so no real rating yet.

    By on

    I think it's horrible that we all have dogs with dry skin, allergies etc. I firmly believe we need to try different higher end foods until we find one with all the ingredients necessary for their nutrition of body inside and out. Between bathing too much and the wrong foods these poor animals are suffering and the vets no NOTHING!! I have finally found a grain free food that my dog does well on but feel she can still use this supplement as she has had coat and skin issues for too long. Hopefully I've found a winner in Missing Link!

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