Purina Pro Plan Bright Mind Adult 7+ Turkey & Brown Rice Entree Wet Dog Food, 10-oz tub, case of 8

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Purina Pro Plan Bright Mind Adult 7+ Turkey & Brown Rice Entree Wet Dog Food is specially formulated to nourish your small breed dog’s mind throughout his later years. Through extensive research, Purina developed a unique blend of enhanced botanical oils, high-quality turkey protein and essential vitamins to provide a powerful source of brain fuel for dogs 7 years of age and older. Bright Mind is filled with masterfully balanced nutrition to keep your lifelong buddy alert, engaged and in top shape for many more years to come.

Key Benefits
  • Made with real turkey and brown rice providing excellent nutrition plus exceptional taste your dog will love
  • High-quality protein provides a key source of energy with added vitamins and minerals to provide 100% complete and balanced nutrition for your furry friend
  • Enhanced with botanical oils to promote alertness and mental sharpness in dogs 7+ within 30 days
  • Fortified with vitamin A and omega-6 fatty acids support healthy skin and a beautiful shiny coat, while Omega-3 fatty acid and glucosamine support joint health and mobility
  • Calcium and other minerals help maintain strong teeth and bones for aging dogs

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  • Item Number
  • Packaging Type


  • Food Texture

    Chunks in Gravy

  • Brand


  • Breed Size

    All Breeds, Small Breeds, Medium Breeds, Large Breeds

  • Food Form

    Wet Food

  • Lifestage


  • Made in

    United States

Nutritional Info

Water Sufficient for Processing, Turkey, Wheat Gluten, Liver, Brown Rice, Chicken, Meat By-Product, Corn Starch-Modified, Medium-Chain Triglyceride Vegetable Oil, Artificial and Natural Flavors, Tricalcium Phosphate, Salt, Soy Flour, Potassium Chloride, Added Color, Choline Chloride, Vitamin E Supplement, Zinc Sulfate, Ferrous Sulfate, Niacin, Copper Sulfate, Thiamine Mononitrate, Manganese Sulfate, Calcium Pantothenate, Pyridoxine Hydrochloride, Vitamin B-12 Supplement, Riboflavin Supplement, Vitamin A Supplement, Potassium Iodide, Folic Acid, Vitamin D-3 Supplement, Biotin, Sodium Selenite.

Guaranteed Analysis
Crude Protein 12.0% min
Crude Fat 3.0% min
Crude Fiber 1.5% max
Moisture 75.0% max
Vitamin E 100 IU/kg min
Feeding Instructions

Feed 1 10 oz container per 11 - 14 lbs of body weight daily, divided into 2 or more meals. Adjust feeding amount as needed to maintain ideal body condition. Feed this product exclusively or mix with Pro Plan Bright Mind Adult 7+ Dry Dog Food; 1 10 oz container replaces approximately 3/4 cup of the dry formula. After opening, refrigerate and use within 2 - 3 days.

The Journey to Purina Pro Plan Bright Mind Adult 7+

From less interaction with you to lower engagement in daily activities, there are many signs your dog may be aging. Purina Pro Plan Bright Mind Adult 7+ was created out of proprietary research that shows enhanced botanical oils provide an efficient fuel source for the brain in dogs that are 7 and older. This helps to naturally nourish their minds to help them think more like they did when they were younger.

Purina Pro Plan Bright Mind 7 plus products
Senior Dog

The Insight

Around age 7, a dog's glucose metabolism in the brain begins to change, which can affect memory, learning, awareness and decision-making. This is why Purina Pro Plan considers dogs age 7 and older to be senior dogs.

The Discovery

After years of research, Purina experts discovered fatty acids derived from botanical oils, called Medium Chain Triglycerides (MCTs), can be used, in addition to glucose, as an energy source for the brain. As a part of an older dog's total nutrition, these MCTs have been shown to promote alertness and mental sharpness in dogs age 7+.

Purina discovery
Purina Results

The Results

When added to the daily diet of dogs 7 and older, the enhanced botanical oils promoted memory, attention and trainability. What does this mean for your dog? You may notice a difference in your dog's behavior, including interaction with you, interest in playing, and the ability to adapt and cope with change.

Why Purina Pro Plan?

Nutrition That Performs

Real meat is the #1 ingredient in all of the dry formulas to help promote total health. And every ingredient that follows is carefully chosen for a specific purpose. Plus, each dry formula is tailored to provide the optimal protein-to-fat ratio to help dogs maintain their ideal body condition.

5 Specialized Platforms

Purina Pro Plan offers a variety of dry formulas across five distinct nutritional platforms: Savor, Bright Mind, Natural, Focus and Sport. Each helps meet the unique needs of dogs based on their taste preferences, age, dietary considerations or activity, and lifestyle.

Backed by Expertise

Advanced nutrition is the result of 85+ years of Purina research, and is backed by over 400 scientists, including nutritionists, veterinarians and behaviorists. Together, they strive to give your dog the nutrition he needs to be his very best.

Chosen by Champions

Purina Pro Plan is the food of choice by competitors and champions nationwide, including the last 10 Westminster Best in Show Champions and 96 out of 100 AKC All Breed Champions.

About Purina

Purina is trusted and recommended by hundreds of veterinarians, breeders and rescues nationwide. They have a relentless focus on nutrition, quality and safety, and their products are backed by more than 500 scientists, including nutritionists, behaviorists and veterinarians. Through passionate expertise, they create extraordinary products for your pet's total health and wellness.

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Customer Reviews
20 Reviews 20 Reviews 4.8 out of 5 Stars

95% Recommend

95% of reviewersrecommend this product

4.8 / 5

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  • My Yorkshire Terrier loves Bright Mind!

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    My dog loves this food. He seems to like it better than any other wet dog food I've tried for him. It's probably too soon to tell, but he also seems to be more alert and happier. He's a rescue from a local dog shelter, so I'm not sure how old he really is, but he's definitely a senior.

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  • Yummy in tummy

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    Dogs love love the food. Delivery is so great. Medicine, toys, food, treats, clothes, beds, everything in one place.

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  • Good stuff

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    My discriminating dog says it is really tasty and his vet says it is a good brand. I am ordering more on autos ship.

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  • Love it! Good stuff!

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    My girls love it! Convenient packaging as well! Haven't used it long enough to notice any effects yet.

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  • Great Choice!!! Definitely worth it.

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    This food was recently not in stock at the local pet store in my town. I was disappointed because this is what we give my 15 1/2 year old Jack Russell to ensure he gets the nutrients he needs.

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  • waste of money

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    due to all the great reviews I was so hopeful I'd found the right food. Cassi will not touch it so now I'm stuck and I guess it is back to the drawing board, I am so disappointed

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  • He loves it!

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    My 13 year old, 3-legged Chow Chow named Fu loves this food. It is hard to get him to eat because he has been losing his teeth. He eats our dinners with us, such as broiled chicken, sweet potatoes and broccoli with cheese or scrambled eggs in the morning, but I worry that he is not getting the nutrition he needs from other sources. So after seeing commercials for Bright Mind, I gave it a try and he loves it! I just wish it wasn't so expensive,($22 for a box of 8) but what can you do? I have yet to notice if his mind has brightened, but it hasn't been a month yet, so I'm hoping to see some improvement.

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  • The Price is Right

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    My miniature Doxie likes it and the price was right.

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  • Very meaty

    By on

    My two older dogs, a 16 year old male Brussels Griffon and a 14 year female Yorkie, love the Turkey & Brown Rice. There is a nice lot of meat, good amount of gravy and they do not leave anything behind in the bowl! I purchased in bulk because I know that there will be no waste.

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  • My dog loves this food!

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    Our vet recommended Purina Pro Plan Bright Mind for our aging dog. She eats both the dried and wet food and has a better appetite and is functioning better. Highly recommend for aging dogs with cognitive impairment.

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