Traction Magic

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Conquer the Ice

Traction Magic

Traction Magic is a brand of Gaia Enterprise, Inc. the makers of SafePaw.com, a safe and effective ice melter to make it easy for pups to enjoy the chilly weather. Because they know that dogs love going out no matter the weather, they spend a great deal of time innovating products that make it easy for pups everywhere to get out there and run, chase, play and make the most out of winter. They don’t mind experimenting with thousands of ingredients to come up with the best and safest formulas that provide instant ice traction on any surface, including driveways and yards. That means no slips, falls or slides this winter, and definitely, absolutely no salts, chemicals or dyes that could be harmful to dogs. Because they’re committed to canine safety, all of their formulas are 100% natural and safe to handle and use around the whole family. Plus, it’s wholly made in the USA in Southampton, Pennsylvania.