Snuggle Puppy Original Snuggle Puppy Plush Dog Behavioral Aid Anxiety Relief

By Snuggle Puppy
Rated 4.4144 out of 5 stars


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$39.95Chewy Price
$49.99Chewy Price

In Stock
FREE 1-3 day delivery

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Buy Food or Litter, Get 30% Off Treats & Toys

Total Price: $56.79

About This Item


  • Designed in the USA, provides soothing comfort, while relieving anxiety.
  • Helps reduce negative behaviors so you and your pooch can sleep.
  • Aids in crate and kennel training by reducing barking, whining and nervousness.
  • Includes a Real-Feel heartbeat with 2 modes, AAA batteries and an easy-to-use heat pack.
  • Crafted as an all-natural solution to calm your furry friend.

See More

Play Video: Learn More About Snuggle Puppy From Our Team of Experts
Learn More About Snuggle Puppy From Our Team of Experts

Questions & Answers

42 Customer Questions

Can this be put into the dryer?
Answer by ChewyMar 10, 2018
Your snuggle puppy is machine washable on gentle cycle using mild detergent. You will also want to air dry the snuggle puppy. Please refrain from using fabric softener as it can degrade the Velcro. Don’t forget to remove the heartbeat and heat pack prior to washing.

On the smart pet love snuggle puppy. The heating pad do you microwave them or squeeze to activate? Also is there an on off button.
Answer by ChewyFeb 16, 2019
You can switch the heartbeat function on and off as desired and batteries are included. This toy shouldn't be placed in the microwave.

Is the heartbeat the same in the snuggle puppy and snuggle kitty?
Answer by ChewyMay 04, 2018
Both use the same simulated heartbeat which eases crying, loneliness and separation anxiety in pets.

Where does the heating pad insert into the toy and is there any way to reuse the heat pack or to replace it with another reuseable heat pack?
Answer by ChewyJan 29, 2018
The heat pack goes into a pouch on the bottom of the stuffed dog. The heat pad lasts for 24 hours and is not reusable.

ReviewsWrite a Review

Rated 4.4144 out of 5 stars
1192 Ratings
Would recommend to a friend

1190 Customer Reviews

Rated 5 out of 5 stars
By Kathy on Sep 10, 2023

Best buy ever

Cooper doesn’t go anywhere without his best friend Cuddle Puppy that he’s had since he was nine weeks old. He is 16 months, now. It is the toy for everything he does. It is the fetch toy, the wrestling toy, the chew toy and his cuddle toy. It has withstood over a year of abuse and now has a cropped tail and a couple holes in an ear. This toy has withstood more play than any toy I’ve had for any dogs, including Jack Russell terriers. I know we will have to have a funeral someday for Cuddle Puppy after Cooper finally inflicts his last indignity on him. Probably when he finally manages to worry a hole in the fur and begins to pull out the stuffing. But, until that day, CP will still be Cooper’s best friend.

Rated 5 out of 5 stars
By Natalie on Aug 18, 2023

My husband was skeptical of me purchasing this because he didn’t believe a toy could help the situation, but we needed to find a solution to our puppy not sleeping through the night. She would consistently wake up in the middle of the night and cry and bark and try to get out of her kennel. She would go potty and then repeat this two hours later. Our first night with the snuggle puppy, I used the heart beat and the heating pack and she slept through the entire night and didn’t go to the bathroom. Now she goes to sleep in her kennel during the day too so she can sleep with it! My husband was absolutely shocked that she went the whole night without waking up. We couldn’t believe it and totally think it is worth more than $45!

Rated 5 out of 5 stars
By Chloe on Sep 18, 2023

Great purchase

We got a new puppy and she wasn’t sleeping through the night. I was getting up 2 or 3 times during the night. I saw Snuggle Puppy on the Chewy website and decided to try it. When it came I put it in her crate that night and she has been sleeping through the night. This was a great purchase!

Rated 5 out of 5 stars
By Cosmo on Aug 29, 2023

I love my snuggle puppy!

Even though my snuggle puppy is white, and doesn't look like me at all (my fur is black!), she helps me sleep at night since the very first night. My mommy only lets me have her in my crate at nighttime or for naps. I sometimes like to chew her ear so my mommy will have to sew it back on.

Rated 5 out of 5 stars
By Mabren on Sep 17, 2023


This Snuggle Puppy was a Godsend for us and our new puppy! Made crate training soooo easy. I really thought it was just one of those items to suck people into laying out money for just another dog toy...boy was I wrong. I'm so happy we took a chance.

Rated 5 out of 5 stars
By Puppy on Sep 8, 2023


I purchased this for crate training our new puppy. From night 1 she has slept through the night thanks to this snuggle puppy. I was able to use the warmer for 3 days by taking it out in the morning and sealing in an airtight baggie. I highly recommend!

Rated 4 out of 5 stars
By Linda on Aug 15, 2023

Dog fears it

My pup is very afraid of loud noises and hides, trembling, in the closet during storms. I thought this might calm her but it did not. The gentle heartbeat frightened her. I think that without the sound, my dog would just chew up the stuffed dog so I haven't tried that. It is a good idea for a product imo but just didn't work for my dog.

Rated 5 out of 5 stars
By jessie on Jul 12, 2023

Basically a puppy's security blanket

I was giving it a few weeks before writing this review. This toy is absolutely incredible. Our mini dachshund puppy sleeps in a crate between his two brothers (the brothers don't want to sleep with him). When we go to bed I turn on the heartbeat and he grabs the pups little tail and positions him exactly where he wants him. He has slept through the night every single night since I started using this. You can see his tail wagging when we go to bed and he sees his heartbeat puppy. Just so thankful for this toy giving me some sleep and the puppy some cuddles 😭🥰

Rated 2 out of 5 stars
By jojo on Aug 22, 2023

Not worth the money

I'm disappointed in the puppy. The heartbeat is ok, but the hot pack is disposable and can only be used ONCE. I guess a gimmick to get you to buy their hot packs. For the price, it's should be one. You either heat in the microwave or on water to get hot. It's not worth the price, in my opinion.

Rated 5 out of 5 stars
By Lauranne on Jul 16, 2023

The best

I’m not sure if it’s all the Snuggle Puppy, but our 9 week old poodle mix is sleeping through the night! The first night was miserable, and then every night since bringing her home has been better. She sleeps in her crate for naps, and when she’s not sleeping, drags Snuggle Puppy out of the crate with her other toys! It’s adorable. We didn’t use the heater, just the heart beat. Either way, great puppy purchase.