SUREFEED Microchip Small Dog & Cat Feeder, 1 count -

SureFeed Microchip Small Dog & Cat Feeder, 1 count

By SureFeed
Rated 4.2798 out of 5 stars

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$172.49Chewy Price

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About This Item


  • Opens only for a designated pet, activated by your pal’s programmed microchip or RFID collar tag.
  • Perfect for multi-pet homes to stop pets from stealing food from each others’ food bowls.
  • Great for cats or dogs that are on prescription diets or maintaining a healthy weight.
  • Sealed bowl keeps food fresher for longer and can be used for wet and dry food.
  • Compatible with all id microchips and can be programmed with up to 32 pets with additional RFID collar tags; one collar tag included.

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Learn More About SureFeed From Our Team of Experts

Questions & Answers

59 Customer Questions

Is there a way to delete a microchip once you authorize it? I have 3 cats and currently want 2 to be able to use this product, but in the future I might need to switch to only one of them using it.
Answer by ChewyJul 14, 2018
The "added pets" in your feeder can be reset. Reset the feeder to factory settings, holding down the Add Pet button for 10 seconds (until the light starts alternating red / green and the lid opens and closes). Then add your pets in to the feeder again.

How long are the battery's expected to last and is their a low battery warning notification system?
Answer by ChewyNov 08, 2017
This product has a battery life expectancy of 6 months (4 x C cell batteries- not included). A low battery indicator will flash when the batteries need changing.

If I want one tiny cat to be able to eat all day and one piggy cat to only eat once or twice a day - can one feeder be programmed to do that?
Answer by ChewyJun 14, 2018
We recommend that each pet has their own feeder. This allows for the correct control of individual diets.

Is there a way to plug this in or does it only take batteries?
Answer by ChewyDec 13, 2017
At this time the unit runs only on batteries.

ReviewsWrite a Review

Rated 4.2798 out of 5 stars
815 Ratings
Would recommend to a friend

815 Customer Reviews

Rated 5 out of 5 stars
By LHT on May 3, 2023

Microchip feeders

Well other than the price these are great. We have one young, fit cat who likes to graze and recently took in a family member's older obese cat who will eat anything left out. The vet prescribed food for her (expensive Hills) whick meant we really needed to keep them seperate and her food measured. After a month of trying to monitor them we got these. Easy to set up and assign (I put colored tape on them so they don't get mixed up). We didn4need to do much training, they took to them quickly. I have ordered aftermarket riser from Etsy since our male is used to eating from a stand. Wish they offered the colored matts and bowls with the feeder instead of buying them separately at an addition cost!

Rated 3 out of 5 stars
By Anatolian on May 4, 2023

Not Sure Just Yet

I really thought this would be great for my CKD kitty that eats a little but often so he wouldn't have to go thru the night without eating and the other 2 wouldn't be able to get to it. It was going OK until the lid opened and scared him BAD. He wouldn't go near it at all. He had been eating from it with the lid opened as I followed the instructions to a T for introducing it to him. So I went back to Square One but not sure if he will ever be OK with the lid opening. Will keep on trying tho.

Rated 2 out of 5 stars
By TGATW on May 19, 2023

The Glutton and The Waif

I waited so long to be able to afford these feeders, and I had such high hopes that they would help solve some of the common multi-cat household feeding issues, but after using them for about a month now it turns out they're just OK. We have two very different cats right now. One is a no-holds-barred try-anything-twice glutton, and one is a waifish feline version of Kate Moss for whom a "big meal" means 5 kibbles instead of the usual 3. So I thought controlling Jaba's access to everyone else's food would be ideal, and I purchased two of these hoping they would be the perfect fix. However, our little wisp of a cat is also very skittish, and the introduction of new things is very difficult on her frail constitution. One look at the new feeders sent her straight under the fainting couch. Then back under the couch when she heard the door move for the first time. After weeks of acclamation, she's almost to the point where she won't jump out of her own skin when the doors close even halfway after she eats (we're still in training mode with her), and I'm beginning to think that's the best we can hope for. Theat is to say, they're a bit louder than I expected. The other problem we're running into is that while our own furry Tararre is able to open his feeder simply by walking near it, our female Jack Spratt has to stick her head so far under the arch before it will read her chip that I'm afraid she's going to hyperextend her cervical vertebre. I anticipate this becoming a worse problem when we finally feel like she's ready to take off the training wheels and fully close the feeder because then the hinge will hit her chin on its way up. If your cat's chip is placed further back than that base of their skull, you'll likely run into the same issue. I wish the range of the chip reader was a little larger. Lastly, I'm concerned that the feeders do such a good job sealing the doors against the bowl that Catlista Flockhart won't be able to smell her food once we come out of training more and the doors completely shut. One of the only things that gets her to stay and stretch that neck out is the fact that she can smell the food in the feeder while it's partially open during training mode. If she doesn't smell it, I fear she'll just forget to eat altogether or find it too frustrating and leave before the bowl is triggered to open. As it stands, as much as I hate to have to modify something this expensive, it seems I'm going to have to drill some holes in the cover so she can still smell her food when she's ready to eat. Overall, they do work well, and as advertised, but there's room for improvement.

Rated 5 out of 5 stars
By rsebud on Apr 2, 2023


We have 2 kitties and one got really sick recently they could not eat the same food at all. The only option was to get these 2 feeders. My female was on a diet food and my “sick” male ended up on a feeding tube. He had IBD that effected his liver and gallbladder duct too. So we had to give him Hydrolyzed Protein dry food and after a month he is just getting to the point where he is now eating a little bit. If his sister ate what he was eating she would gain weight. And if he ate what she was eating (well that’s what he was eating when he got sick) not the food’s fault he just got sick. So he definitely couldn’t eat anything else. If you ever double guess on getting these you are not wasting your money I guarantee you that

Rated 1 out of 5 stars
By Jess on Apr 8, 2023

Opening for wrong cat

This worked well for our grazer cat for a year and a half, but recently started to open for our big boy cat. We did a factory reset multiple times and reprogrammed it for the appropriate cat, but it continued to open up for the wrong cat.

Rated 5 out of 5 stars
By ToddDora on Feb 25, 2023

my big girl finally lost weight

I have two cats + new puppy and the one cat Dora was overweight and ate the others food. Instead of putting her on diet food and constantly monitor Todd’s bowl I got them both their own and now she’s only eating her portion of normal food and Todd can eat at his own pace. They took to using it without going through the training modes. Bigger more pushy animals could probably push the designated pet out of the way and keep the flap open to steal food.

Rated 2 out of 5 stars
By SureFeeder on Mar 3, 2023

Doesn’t work for long

The first 6 months this worked ok then it needed new batteries every 2 weeks and would glitch when opening and closing. It would also randomly open for other cats even though their microchips were not added to the SureFeeder system. Overall would not recommend, unfortunately this is the only one like it online.

Rated 5 out of 5 stars
By Jennoid on Jan 17, 2023

The solution for greedy pets!

My cubby little Nubbin might seem like a sweet baby angel, but she was one greedy brat when it came to hogging all the food and not letting her svelte sister eat. I bought two of these and programmed one for each cat's microchip. I followed the training protocol in the user manual, and it did take 2-3 weeks to get both cats up to full closure on the feeders (because my skinny cat is a sissy). Nubbin is extremely food motivated, so she didn't care that the thing was moving around, she just wanted to eat. It's been a little over a month since we've been fully operational, and Nubbin has already lost 1 pound!!! She doesn't even finish the food I give her once a day, so I have officially confirmed her greed and thirst for household domination is what packed on the pounds in the first place. I only wish this feeder plugged into the wall instead of having to deal with a bunch of C batteries... it makes leaving them home alone more stressful in case that's the day or weekend the thing decides to die, which means fresh batteries before any trips.

Rated 5 out of 5 stars
By CopyKat on May 7, 2023

Best decision

I have 2 cats and one of them was eating all the food, so I bought this and it was the best decision. Now both cats gets to eat.

Rated 5 out of 5 stars
By Nicole on Jan 10, 2023

Love this!

I'm grateful this worked out for me, considering the price. It took my cat about 2 weeks to no longer be afraid of it, but she's now using it. My other cat devours his portion of food immediately, but she is a grazer, so I was having to hide her dish and she would let me know when she was hungry. I'd either forget to hid her food when she was done and he'd eat it all, or she'd go all day without eating because I wasn't home. Luckily he hasn't figured out a way to get it open and he leaves her alone when she's eating. It was also super easy to set up. I LOVE THIS. I'm so glad I purchased it.