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TrueBlue Pet Products Pure & Sure Puppy Shampoo, 12-oz bottle

  • List Price:

    $13.99

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    $9.39 FREE 1-2 Day Shipping over $49

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    $4.60 (33%)

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Description

Let’s face it, puppies are adorable, but they can get really dirty! Now you can give your puppy an extra-gentle, soothing, tear-free bath. This shampoo was carefully designed to clean without stripping the beneficial natural oils in your pet’s coat. So you can bathe your pet as often as you like without worrying about drying out the skin, itching, or flaking!

Key Benefits
  • An all natural botanical blend with milk and honey
  • Contains milk to gently cleans a puppy’s delicate skin
  • Oatmeal is nature’s perfect moisturizer for skin and coat
  • Tear-free formula with no detergents, parabens, phosphates, or alcohol
  • Made in the USA

See all items by TrueBlue Pet Products

  • Item Number
    80422
  • Lifestage
    Puppy
Ingredients
Ingredients

Water, Natural Cleansers (Derived from Coconut, Corn, and Palm), Milk Protein, Honey, Oat Kernel Extract, Vitamin E, Vitamin A, Soy Lecithin, Vitamin C, Citric Acid, Fragrance (Essential Oil Blend), Natural Preservatives.

Instructions

Massage into wet coat, lather and rinse thoroughly.

The Best Blends for Your Best Friend

Help your furry friend look and feel her best with TrueBlue's effective pet grooming solutions. Including TrueBlue products in your pet's regular grooming routine will promote her skin, ear and teeth health—protecting her from common aliments and pampering her at the same time.

The Best Blends for Your Best Friend
Truly All-Natural Cleansers

Truly All-Natural Cleansers

TrueBlue offers shampoo, conditioners, detangling and cleansing sprays to keep your pet's coat beautiful, shiny and well-groomed. Formulated with all-natural botanical blends, these high-quality products effectively clean your pet's coat, while soothing minor skin irritations. Each solution is made in the USA and contains a tear-free formula with no detergents, parabens, phosphates or alcohol.

Bright-Eyed and Bushy-Tailed

By using Safe and Sure Eye Wipes, you can gently wash away stubborn tear stains. Made with a refreshing combination of witch hazel, cucumber and chamomile, this product is gentle on sensitive skin, yet extremely powerful.

Bright-Eyed and Bushy-Tailed
Clean Ears for a Healthy Pet

Clean Ears for a Healthy Pet

Proper ear care is essential for a happy and healthy pet. Prevent ear issues with TrueBlue's Super Easy Ear Wipes that safely clean away any dirt, wax or debris that is likely to accumulate in your pet's ears. Formulated with lemon, which cleans and promotes healthy blood vessels, and marigold, to soften and soothe—your pet's ears will feel comfortable and smell fresh. Remember: clean ears are healthy ears, so this product is recommended for regular upkeep.

Take a Swipe at Dental Plaque

Promote healthy gums and reduce the risk of mouth and teeth issues with Fast and Fresh Dental Swipes. Give your best buddy fresh-smelling breath and a clean mouth with this formula that blends baking soda, peppermint and parsley. The dental swipes are simple to use so you can ensure you are keeping up with your pet's dental health needs.

Take a Swipe at Dental Plaque

About TrueBlue

TrueBlue is made up of a team that is dedicated to creating high-quality products for the best friends they spend their lives with every day. Their products are made with the help of veterinarian experts and feature the best pet-friendly, natural botanical ingredients that are both safe and effective. TrueBlue team members believe that the pet products should share the same qualities as the products you buy for yourself.

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About TrueBlue

Customer Reviews

9 Reviews 9 Reviews 4.9 out of 5 Stars

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100% Recommend

100% of reviewersrecommend this product

4.9 / 5

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9 Reviews

Showing 9 Reviews

  • 5 out of 5 stars

    Love this shampoo!

    By on

    Smells like lightly scented baby powder to me. Scent lasted a few days. My puppies coat was shiny and soft!

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  • 5 out of 5 stars

    Beautiful scent

    By on

    Absolutely love this shampoo!! Pup feels so soft and it has a very lovely scent for a few days

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  • 5 out of 5 stars

    Excellent Puppy shampoo

    By on

    Female Chocolate Lab has a softer/ great coat shine since switching.

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  • 5 out of 5 stars

    Thrilled with TrueBlue

    By on

    My little poodle girl is almost 3 and I have been using the puppy shampoo on her since I got her. Her hair is so thick and shiny and she knows she is pretty after a TrueBlue bath. I was a hairdresser for 25 years and learned to lather twice and I feel this is important for our furry friends also. The first time, use a moderate amount of TrueBlue to loosen the dirt and critters that may be in there. Rinse really well. Second shampoo, use a small amount and it will lather like crazy and get everything that was already waiting to be taken down the drain. Then rinse, rinse, rinse. Leaving the shampoo in can cause hair to be sticky and hard to get tangles out. I am trying some more TrueBlue My little poodle girl is almost 3 and I have been using the puppy shampoo on her since I got her. Her hair is so thick and shiny and she knows she is pretty after a TrueBlue bath. I was a hairdresser for 25 years and learned to lather twice and I feel this is important for our furry friends also. The first time, use a moderate amount of TrueBlue to loosen the dirt and critters that may be in there. Rinse really well. Second shampoo, use a small amount and it will lather like crazy and get everything that was already waiting to be taken down the drain. Then rinse, rinse, rinse. Leaving the shampoo in can cause hair to be sticky and hard to get tangles out. I am trying some more TrueBlue today, the wipes and conditioner. And for the price, you can use a whole of lot of cheap shampoo or a small amount of TrueBlue if done the right way. Thanks for letting me share what I know about this great shampoo. … more

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  • 4 out of 5 stars

    Splendid shampoo, wish it were cheaper.

    By on

    The shampoo gives a mild and nice scent not overbearing. Ruby tolerates bathtime just fine with this shampoo, even when lathered all over her face. I do recommend it. 4 stars only because I wish it were cheaper or had more ounces per bottle. With what I consumed for one bathing, bottle is only good for 8-12 washes. With a Samoyed, that only gets a bath not even every 2-3 months, so what it's still a year or 2 supply. But for the frequent bathers and for puppies, maybe not the most economical shampoo since it takes a couple palm fulls for enough lather. Maybe wait till it's on sale before choosing this over a $5 competing shampoo.

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  • 5 out of 5 stars

    Great Shampoo

    By on

    I use this shampoo along with the avocado conditioner from the same brand, which gives my puppy super super soft hair and also relieves his itchy skin. I like the smell, natural and subtle, very good. It's better than Cloud Star Buddy Wash. I've been looking for a very moisturizing and gentle product for my puppy as I bathe him quite often. I'm very satisfied with TrueBlue products. Chewy.com is the best!

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  • 5 out of 5 stars

    perfect Australian Labradoodle coat and smells so good!

    By on

    This is hands down best shampoo for Australian Labradoodle coat. I tried many different shampoos some more expensive and some less when we have run out (local stores don't carry this brand). I always end up ordering more of Pure and Sure. It smells the best of all dog/puppy shampoo and cleans great. It also leaves the coat soft and shiny. I follow with the True Blue conditioner and the combination is perfect!

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  • 5 out of 5 stars

    Gentle and smells great

    By on

    We got this product when our dog was a puppy but see no reason to give it up now that she is an adult. It cleans great and has a gentle smell.

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  • 5 out of 5 stars

    Best Smell Ever; Leaves Fur Soft

    By on Top 1000 Contributor

    Originally purchased this because it claimed a light smell. I cannot stand for my dog to smell like an over-perfumed old lady or car wash cherries. The smell of the Pure & Sure is hands down the best ever. I have been using this for over 2 years on my golden retriever. For days after a bath the entire family goes around saying how nice he smells, how good his fur looks, and how soft he is. It's a really great shampoo. Loki himself loves it, but then he loves baths period. First purchased this as part of the new puppy supplies I was preparing while waiting for Loki to be hold enough to bring home. Can't say enough how much I love this shampoo. While I find it a bit pricey, it does last long enough Originally purchased this because it claimed a light smell. I cannot stand for my dog to smell like an over-perfumed old lady or car wash cherries. The smell of the Pure & Sure is hands down the best ever. I have been using this for over 2 years on my golden retriever. For days after a bath the entire family goes around saying how nice he smells, how good his fur looks, and how soft he is. It's a really great shampoo. Loki himself loves it, but then he loves baths period. First purchased this as part of the new puppy supplies I was preparing while waiting for Loki to be hold enough to bring home. Can't say enough how much I love this shampoo. While I find it a bit pricey, it does last long enough to justify the cost. SKIN ISSUES: Caused no skin issues at all. No rashes, does not dry Loki's skin out, etc. … more

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