Victor Performance Formula Dry Dog Food

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40-lb bag
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  • 40-lb bag
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Victor Performance Formula Dry Dog Food features high levels of protein and energy with only 35% total carbohydrates, making it an excellent choice for young, growing and highly active dogs. Multiple protein sources from beef, pork and chicken meals provide excellent amino acid balance, supporting muscle development and maintenance and infusing natural flavor in this nutritious food. Balanced levels of Omega 3 and 6 fatty acids support healthy skin and a glossy coat, and glucosamine and chondroitin promote long term joint health. Like all other Victor foods, Performance Formula is free of corn, wheat, soy and gluten.

Key Benefits

  • 83% of the protein in this recipe comes from meat and poultry. It is a nutrient dense formula that packs high levels of protein and energy
  • Features Omega 3 & 6 fatty acids along with Vitamin E to support a shiny and healthy skin & coat
  • Multiple scientifically advanced ingredients are included in the formula that work to support excellent digestive and immune system health
  • This no corn, wheat, soy or gluten formula is also free from processed grain by-products such as rice bran and wheat midds
  • Glucosamine and chondroitin support long term joint health

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  • Item Number
  • Weight
    40.0 pounds
  • Breed Size
    All Breeds, Small Breeds, Medium Breeds, Large Breeds
  • Food Form
    Dry Food
  • Lifestage
    Adult, All Stages
  • Made in
    United States
  • Special Diet
    High-Protein, Gluten Free, No Corn No Wheat No Soy

Nutritional Info


Beef Meal, Grain Sorghum, Chicken Meal, Chicken Fat (preserved with mixed Tocopherols), Whole Grain Millet, Pork Meal, Dehydrated Alfalfa Meal, Flax Seed (source of Omega 3 Fatty Acid), Feeding Oat Meal, Yeast Culture, Natural Chicken Flavor, Potassium Chloride, Dried Kelp, Salt, Montmorillonite, Tomato Pomace (source of Lycopene), Dried Carrot, Choline Chloride, Dried Chicory Root, Taurine, Zinc Amino Acid Complex, Hydrolyzed Yeast, Vitamin E Supplement, Iron Amino Acid Complex, Manganese Amino Acid Complex, Ferrous Sulfate, Zinc Sulfate, Selenium Yeast, L-Carnitine, Glucosamine Hydrochloride, Chondroitin Sulfate, Vitamin A Supplement, Vitamin D Supplement, Copper Sulfate, Vitamin B-12 Supplement, Niacin Supplement, D-Calcium Pantothenate, Thiamine Mononitrate, Biotin, Magnesium Amino Acid Chelate, Riboflavin Supplement, Calcium Iodate, Pyridoxine Hydrochloride, Lecithin, Fructooligosaccharide, Folic Acid, Dried Enterococcus Faecium Fermentation Product, Dried Lactobacillus Acidophilus Fermentation Product, Dried Aspergillus Niger Fermentation Product, Dried Bacillus Subtilis Fermentation Product, Yucca Schidigera Extract, Citric Acid, Rosemary Extract.

Caloric Content

3,815 kcal/kg, 440 kcal/cup

Guaranteed Analysis
Crude Protein 26.0% min
Crude Fat 18.0% min
Crude Fiber 3.8% max
Moisture 9.0% max
Linoleic Acid 2.6% min
Zinc 150 mg/kg min
Selenium 0.4 mg/kg min
Vitamin E 150 IU/kg min

Feeding Instructions

Weight Daily Feeding (cup)
10 lbs 1
20 lbs 1 1/4
30 lbs 1 3/4
40 lbs 2 1/2
60 lbs 3 1/4
80 lbs 3 3/4
100 lbs 4 1/2
Over 100 lbs 4 1/2 plus 1/2 for each 20 lbs over 100 lbs

Amounts are recommended for Adult Dogs with moderate levels of activity and no adverse weather conditions. These guidelines should be adjusted as needed to maintain optimum body condition.

Provide fresh water at all times.

Puppies: Puppies will typically start nibbling moistened dog foods at 3 - 4 weeks of age. Feed as much as the puppy will clean up in 20 minutes in 4 feeding intervals throughout the day. You may mix with water, broth, or milk at a ratio near 3 parts food and 1 part liquid. Do not leave moistened food out for more than 30 minutes to ensure product freshness. Puppies will be weaned from milk by 8 weeks of age. Continue to feed up to 4 times per day, and within a few months, the puppies can be transitioned to a self - feeder until about 1 year of age. At this point feed so as to maintain good body condition using the feeding chart as a guide.

Pregnancy and Nursing: Energy requirements are continually changing during stages of gestation and lactation and may require up to 4 times recommended levels of intake to maintain good body condition. Feed an amount needed to maintain good body condition of your female dog.

Transition Instructions

It is best to make a transition from one brand of dog food to another over a period of a week to 10 days. Gradually replace your current food with Victor formula increasing the percentage of the mix to 100% within 7 - 10 days: Days 1 - 3: 75% Other, 25% Victor Days 4 - 6: 50% Other, 50% Victor Days 7 - 9: 25% Other, 75% Victor Day 10 & After: 100% Victor


Frequently Asked Questions

What kind of preservatives are used in VICTOR?

VICTOR is made with only Natural Plant Based Preservatives. A unique blend of mixed tocopherols for superior free radical absorption and of botanically-sourced antioxidants are added to the protein and fat ingredients we use to stabilize and naturally prevent oxidative damage. No artificially based preservatives are added to our product.

Why is it so important that there is no corn, wheat, or soy in VICTOR?

Corn, Wheat, and Soy have all been identified as potential allergens for some dogs and cats.

Where can I find the Lot Code and Best By date on a bag of Victor?

The Lot Code Number and Best By Date can be found on the back side of the bag (New Poly Packaging) above the VICTOR Logo near the top or (Older Paper Packaging) near the bottom seal below the labeling. The Best By Date is one year from the date the product was packaged for what should still be suitable to be fed up to that date as a guideline. Provided the product has been in favorable conditions will determine how suitable for consumption it should be. Keeping the product from being exposed to excessive heat for any amount of time is the best way to maintain the expected shelf life of one year.

Perfect for Everyday Diets

Victor Multi-Pro, Super Premium Select and Senior Healthy Weight dog foods are naturally formulated to support the overall maintenance and general health of your favorite pup. These recipes are packed with USA-sourced proteins including salmon, beef, chicken, pork or ocean fish. Plus, innovated supplements are included to support healthy lifestyles, excellent digestion and strong immunity.

Perfect for Everyday Diets
Each Recipe Is Special

Each Recipe Is Special

Multi-Pro is the perfect formula to support strong muscle growth and healthy weight management at any stage. And Super Premium Select is made with whole grain brown rice for well-balanced nutrition. Senior Healthy Weight, specially formulated for senior dogs who may be a little less active or overweight, boasts added glucosamine and chondroitin that work together to support long-term joint health in your mature pet.

Made With Gluten-Free Grains

These savory blends are free of corn, wheat, soy and gluten, as well as processed grain by-products. They're enriched with healthful omega-3 for healthy skin and coat, as well as prebiotics for better digestion and antioxidants to support your dog's immune system. The result is a highly digestible food that requires less intake to meet energy demands and yields minimal stool volume.

Made With Gluten-Free Grains
Scientifically Advanced Supplements

Scientifically Advanced Supplements

Not only are Victor dog food recipes brimming with abundant amounts of lip-smacking flavor, they are also made with sufficient levels of patented organic zinc and organic selenium-enriched yeast, which is absorbed and metabolized as amino acids. These supplements are easily absorbed by the body as protein and play an essential role in your pet's metabolism, normal growth and reproductive efforts.

About Victor Super Premium Pet Food

The VICTOR brand has been around since 1950. VICTOR became a Super Premium Pet Food when the brand was acquired by Mid America Pet Food LLC in 1998, a family-operated company located in Mount Pleasant, TX. VICTOR products are produced in the USA with 80% of all ingredients sourced within a 200-mile radius of the facility. VICTOR multi-grain recipes are made with GMO-free wholesome grains. All VICTOR recipes are free from corn, wheat, soy and gluten.

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About Victor Super Premium Pet Food

Customer Reviews

86 reviews 86 Reviews 4.8 out of 5 Stars

99% Recommend

99% of reviewersrecommend this product

4.8 / 5

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  • Recommend to everyone!

    By on

    I have 7 dogs, 5 pitbulls, 1 rottweiler, and one toy fox terrier. They have been on Victor for over 3 years now but on this formula for a year. Their coats are incredibly soft and shiny, their weights are appropriate, they have great muscle tone and bright clear eyes. They seem to digest this food exceptionally well and have no yeasty feet or ears. I'll never switch! And I love my auto delivery and the price from Chewy!

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  • Will buy again

    By on

    This is the same food I have been feeding my dogs for quite a while. It was very hard to find one food, that 3 dogs liked. This they scarf down with out me adding anything extra. Started ordering it off chewy after I was unable to lift the weight of the bag after surgery, was so helpful getting it right to my door. I will still be ordering it even now that I can lift it!

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  • Great food!

    By on

    Many people have recommended this food to me, from friends that are dog lovers, to trainers to breeders. I'm so glad i made the switch. My 8 year old black lab is thriving on this food. It's not a terrible price for what you get also. The added glucosamine and chondroitin for joint health is a total plus! Not to mention chewys service is wonderful. Thank you thank you thank you!

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  • A Happy Dog

    By on

    We have noticed a real change in our pet. Since our 70lb Staff/lab mix has been eating this food she has more energy during play. She also smells better and her coat is shiny and smooth. This food also keeps her nourished longer and she eats less than her previous food we gave her. I can say that just 3 weeks and we notice a big difference. Thank you VICTOR and chewy.com .

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  • Great food you can feed with confidence

    By on

    My dog has been on this food for many years. Is a wonderful product. It even has glucosamine for his age to help him move better. It keeps him young, active and healthy. Packed full of high-quality ingredients as well as a ton of probiotics and other wonderful aids for digestion. I spent a long time before I settled on this food and I would highly recommend it.

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  • Never Felt So Good

    By on

    Switched my GSD from Iam's to victor and I've noticed a huge difference! Not only does his coat look and feel better, but he seems to feel better too. Before he was on a probiotic to help digest his food and now he doesn't need it all!! We love all the added supplements too, especially for joints! Couldn't be more happy to have him feeling and looking good!

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  • Great maintenance dog food for my German short hair pointer.

    By on

    I feed Victor's Performance Formula during the off season because it has glucosamine, chondroitin, and a little less protein and fat (26%/18% vs. 30%/20%) than the Hi-Pro Plus with no joint supplements. The kibbles are an ideal size, my GSP loves the flavor, her overall energy and health are excellent, and her stools are firmer and smaller than those resulting from feeding the cheaper grocery store brands with unhealthy grains and fillers. During the hunting season, I feed Victor's Hi-Pro Plus and have never experienced any problems during the transition between the formulas.

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  • Very Satisfied

    By on

    We started using this brand after my Son in Law did research on it. It lasts longer because it fills them up with actual nutrients, I see little waste. We recently switched over to the Glucosamine Formula because our dogs are getting older. I feel like it has helped them regain some of their activity. Great Brand!

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  • Just fantastic

    By on

    While my 1 dog would eat a tin can if possible, the other is very picky and even quits eating at times. Both couldn't get enough of this and my 12+y.o. beagle even seems to be acting more like his old self and even jumps now. The picky pittie only quit eating it for a few days after having knee surgery but after adding a little warmed up Victor canned she's chowing down with or without the topper. I especially like that it's so good for the beagles arthritis and will help delay it for the pittie.

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  • Comes in a big bag!

    By on

    I supplement my dogs food with meat and vegetables so my dog food goes a long way but I'm feeding 3 dogs and 2 pigs. Buying 25# bags of food forces me to shop more and go through way more bags. This food comes in 40# bags! Yay!

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