Virbac C.E.T. Enzymatic Dog & Cat Poultry Flavor Toothpaste, 70 gram

My cat has gingivitis, so brushing her teeth daily is highly recommended to decrease plaque build up. When I started exposing her to dental care, I first would put some of the toothpaste on my finger and give it to her as a treat. She loves it! I was SO surprised because she is such a picky eater. She loves chicken but is allergic to it, so she can't eat it! Otherwise she only eats salmon/beef flavored things. She hates when I brush her teeth, but I feel a little better about it knowing that she's getting a flavorful taste in her mouth when I brush. Since brushing her teeth, I have noticed a slight decrease in the plaque she has on her teeth. We've only been brushing her teeth for about a month My cat has gingivitis, so brushing her teeth daily is highly recommended to decrease plaque build up. When I started exposing her to dental care, I first would put some of the toothpaste on my finger and give it to her as a treat. She loves it! I was SO surprised because she is such a picky eater. She loves chicken but is allergic to it, so she can't eat it! Otherwise she only eats salmon/beef flavored things. She hates when I brush her teeth, but I feel a little better about it knowing that she's getting a flavorful taste in her mouth when I brush. Since brushing her teeth, I have noticed a slight decrease in the plaque she has on her teeth. We've only been brushing her teeth for about a month so hopefully as we stick to the routine, we'll see more progress. … more

The last vet visit my cat had, I was told he had gingivitis. Instead of buying water additives (he has a fountain so it wouldn't work) and dental chews (too expensive) I opted to brush his teeth. He tolerates me brushing his teeth when I know most cats probably wouldn't let it happen. It works well when I use it everyday but as a 12hr nightshift worker it's hard to keep it up for very long.

I like the new plastic tube rim—the old metal one visibly contaminated some dispensed product. Cats don’t mind the taste of poultry or beef. Using on 2 cats with juvenile onset gingivostomatitis. Rigorous 3+ years home treatment: daily dental “brushing” with cloth wipes + application of CET toothpaste, Maxi/Guard gel, Tetradecanol (TDC), CET chews; and frequent vet dentals including Sanos sealant application. Their gums finally look good and no tooth extraction needed yet; dentals slowly decreased from 4 to 1/year. The combination worked but can’t say which single item is most effective. If you have a cat with this problem, early diagnosis and treatment (vet dentist highly recommended for I like the new plastic tube rim—the old metal one visibly contaminated some dispensed product. Cats don’t mind the taste of poultry or beef. Using on 2 cats with juvenile onset gingivostomatitis. Rigorous 3+ years home treatment: daily dental “brushing” with cloth wipes + application of CET toothpaste, Maxi/Guard gel, Tetradecanol (TDC), CET chews; and frequent vet dentals including Sanos sealant application. Their gums finally look good and no tooth extraction needed yet; dentals slowly decreased from 4 to 1/year. The combination worked but can’t say which single item is most effective. If you have a cat with this problem, early diagnosis and treatment (vet dentist highly recommended for first dental check), being patient/persistent, receiving vet coaching on brushing technique, maintaining the suggested home/vet care schedule is a lot, but pays off. Best to you! … more

This works great for our 6# poodle. I have never used a toothbrush on any of our dogs. Used to use a rag and and then let the dog have a different enzymatic cream off my finger. The dog is 3, so he is getting used to brushing..... He likes the flavor. I left the tooth brush out the other day and he found it and was chewing on it! He had bad breath before, but now does not!! That went away immediately upon using these products. (using same brand of toothbrush) My aunt even noticed and commented. (BTW, he has never had tartar or gum problems before. Just the bad breath.) We are happy! (Our vet charges $300 for teeth cleaning. I am hoping to avoid that. Forever!)

I've been brushing my cats' teeth for a few years now. They love this toothpaste! One minor critique is that I wish the tube was softer and more flexible. The tube is rather stiff and is difficult to roll it up from the bottom which I like to do so as not to waste any of the product.

I just spent a lot of money on dental work on my dog and the veterinarian gave me a sample of this piece. She actually allows me to brush her teeth with it. Some of the other stuff I got was so terrible she wouldn’t even let me do it she would run away. I would recommend trying to see if you’re having trouble with brushing your dogs

Our dog hates having her teeth brushed, but she loves this toothpaste so much that now she gets excited when she sees me with her toothbrush. I think she actually views it as a treat. She loves chicken, and seems to like the flavor of this toothpaste just as much.

My dog, Kirby has been using this toothpaste since he was 10 weeks old. He is now 5 years old and his vet says has the whitest teeth and does not need a tooth cleaning yet. I bought a difference brand once, 6 months ago and Kirby hated it and fought his brushing until I went back to CET toothpaste.

It’s no fun brushing teeth for three dogs. But this toothpaste must taste good because my dogs all like it. It also does a great job. I believe it’s far superior to other toothpastes sold at pet stores. CET is sold at vet offices but Chewy makes it convenient to buy online.

My pup loves getting her teeth brushed because she loves the taste. It definitively is a challenge, because she just wants to eat it, but I would say if you start them young like we did, it is a lot easier.