With 25 years of leadership in veterinary home dental care, C.E.T. products are the most tenured veterinary brands in the market today. In addition to pioneering the home dental care market, Virbac has made numerous strategic decisions throughout the years to increase dental education and deliver relevant products to the veterinary community. That’s why the C.E.T. product line is the #1 recommended dental brand by veterinary professionals.
C.E.T. Toothpaste for dogs and cats is designed for pets who are rapid plaque formers. The Toothpastes contain a strengthened enzyme system and are more abrasive than regular toothpastes. Contains no foaming agents, so they are safe for pets to swallow.
Enzymatic toothpaste specifically formulated for dogs and cats
Designed for pets who are rapid plaque formers
Contains a strengthened enzyme system and is more abrasive than regular toothpastes
Includes no foaming agents, so this toothpaste is safe for pets to swallow
Clinically proven to reduce plaque to ensure your pet maintains a clean mouth
Keep out of reach of children. Store at controlled room temperature. See carton flap for lot # and expiration date.
Use a soft-bristled toothbrush such as the C.E.T. Dual-Ended Toothbrush. Apply daily or as directed by your veterinarian. Your veterinarian may give you specific directions; follow this professional advice closely.
About Virbac Dog Dental Health
Dental Care for Your Canine
For over thirty years, Virbac has provided a trusted line of products for your dog's dental health. From chews to toothbrushes and flavorful toothpaste, their C.E.T.® Brand of Products offers pet parents the home dental care their pets need. Each oral health solution works to remove plaque and tartar and promote fresh breath between visits to the vet to keep your dog's dental health in check.
Give your canine a chew you can trust with C.E.T.® Brand dental chews like C.E.T.® VEGGIEDENT® Tartar Control Chews for Dogs. A plant-based, gluten-free and easily digestible chew to keep your dog's stomach content. One chew a day helps to remove plaque and tartar with their firm texture and unique shape. And best of all, you'll feel confident knowing that every bite is made with only non-GMO corn and natural ingredients.
Brush Away Plaque and Tartar
Achieving pearly whites is easy for your dog with Virbac's veterinarian-recommended toothbrushes. Choose a reverse-angle brush for an easy clean or a double-ended brush to get to those hard-to-reach places. Or you can get the C.E.T.® Oral Hygiene Kit, which has everything you need including a long-handled, double-ended brush with reverse angle bristles and multiple flavors of toothpaste that dogs love.
Founded in 1968 by a French veterinarian, Virbac is an independent pharmaceutical laboratory dedicated to animal health. For fifty years, the company has built a personalized relationship with veterinarians. Through this partnership, Virbac contributes, day after day, to shape the future of animal health.
Have used it for years. Every day all the dogs get their teeth brushed. And every time we go for a vet check-up, they get a "Their teeth are great!" report. Haven't had to get their teeth cleaned in a long time and am $uper happy about that!
The tube should be changed
on Oct 13, 2019
The tooth paste is fine. The tube is the worst. I found out today that the mouth of the tube where it contacted the toothpaste bleeds grey color. I had to wipe inside of the cap as well. I don’t trust Virbac anymore :$
Dog likes it
on Oct 10, 2019
I have been using a different toothpaste for my dog and she hates getting her teeth brushed and honestly they are getting dirty. Just switched to this and suddenly she does not mind anymore. I think she likes the flavor!
Love this toothpaste!
on Nov 1, 2019
This brand was recommended by my vet. I brush her teeth once a week. She seems to like the flavor of the toothpaste and tolerates the whole experience really well.
Dogs like beef
on Sep 15, 2019
Hates to get teeth brushed. Loves the meat flavor. (One mans yuck is another dogs joy) it’s a tipping point. He stands for brushing if he gets this tooth paste. Cleans teeth well. Keeps him healthy
Seeing results after only one week
on Sep 21, 2019
My five-year-old lab likes the taste of the beef toothpaste and looks forward to his daily brushing. I am already seeing a difference in the appearance of his teeth.
Dogs like the flavor
on Aug 28, 2019
We've been using this toothpaste for the last couple of weeks and I can't yet tell you it is having an impact on their teeth/tartar buildup but I can say that they like the flavor so it makes brushing much easier.
Brush Kitty's Teeth with this
on Sep 6, 2019
If you are unable to brush, perhaps your feline will lick some from the tube. While a brush does the most good, I have used a @-tip to swab the mouth in the past with a willing kitty.
Can't attest for how well it works yet but...
on Sep 29, 2019
My cat seems to enjoy the flavor. When I brush my teeth at night he jumps on the counter and waits for his teeth to be brushed, too :)
on Oct 6, 2019
My dog goes crazy over this toothpaste. Either flavor sets her tail a-waggin. And it must work since my vet sells it!