Chewy Brand
We’re more than pet experts — we’re pet parents, too. We know the late-night feedings, the morning zoomies, the chewed-up toys, and the moments that melt your heart.
Our Chewy-branded products reflect everything we’ve learned over nearly a decade of serving pets and their people — and everything we’re building for the future. Every product is designed with both knowledge and love, created by people who understand what pets truly need.
They’re built for the everyday magic of pet parenthood — where wellness matters, mealtimes are fulfilling, and joy is found in the smallest moments. Because caring for them is personal to us.
It’s pet care made simple. Made smart. Made for life with pets.
Frequently Asked Questions about Chewy Brand
Why is Chewy rebranding these products?
It’s always been Chewy made — now it’s Chewy named. For years, we’ve designed, developed, and cared for these recipes with the same love and expertise we bring to everything at Chewy. By putting our name on the bag, we’re making it even clearer that these are Chewy’s very own trusted products, built for life with pets.
Why can I trust Chewy-branded products?
At Chewy, we’re more than pet experts — we’re pet parents, too. Every Chewy-branded product reflects nearly a decade of listening, learning, and loving pets alongside their people. We design with knowledge and care, so you can feel confident your pet is getting nutrition made with them in mind.
Are these products exclusive to Chewy?
Yes! Chewy-branded products are only available through Chewy. That means you can’t find them on other online retailers or in pet stores — they’re designed, developed, and delivered with Chewy’s care for you and your pets.
Does Chewy hold its products to the same safety and quality standards?
Absolutely. Every Chewy-branded product is held to the same rigorous safety and quality standards you expect from us. We back this with our 100% satisfaction guarantee and a commitment to full transparency in ingredients and sourcing.
Are Chewy-branded products cheaper because they’re private label?
Chewy-branded products are created to offer exceptional value—premium quality at a fair price. By making them ourselves, we eliminate extra costs and pass the savings directly to you, all without compromising on nutrition, safety, or care for your pet.