Evercare Pet Plus

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Evercare Pet Plus

Pet Hair Pickup Solutions That Work!

Evercare Pet Plus

Evercare Pet is a brand of lint rollers and fabric care products designed and produced by Butler Home Products. Butler’s humble beginnings reach all the way back to 1947 and two young entrepreneurs named Harold Foster and Robert McGee who created the Easy Day Manufacturing Company in a tiny 600-square-foot facility in Chelsea, Massachusetts. Creative and innovative from the outset, they began introducing color into their mop designs, along with eye-catching packaging and advertising. They even sold mops on television and designed purpose-built rack fixtures for displaying their wares in downtown department stores. As mass merchants followed the population into the suburbs in the 1960s, Easy Day created a new product line just for them called Suburbanite. The company’s innovative spirit continued to thrive as they introduced the first comprehensive, attractive and well-organized cleaning department to mass merchant retailers. The Butler name was introduced in the 1990s, and was so quickly adopted by consumers that all Suburbanite products were re-branded. Butler continues to innovate the category with co-branded, licensed products with Procter & Gamble, and expansion into the European market.