Farnam Vetrolin White N' Brite Horse Shampoo, 32-oz bottle

By Farnam
Rated 4.5263 out of 5 stars
$17.94Chewy Price
$29.99Chewy Price
$17.04Autoship Price
Autoship (Save an extra 5%)
Save 35% (up to $20) on your first order and 5% on future orders. Choose Autoship in Checkout. Skip or cancel anytime.

Spend $100, Get $30 eGift Card with code: FALL

In Stock
FREE 1-3 day delivery over $35

Frequently Bought Together

This Item – Farnam Vetrolin White N' Brite Horse Shampoo, 32-oz bottle
Rated 4.5263 out of 5 stars
$17.94Chewy Price

Spend $100, Get $30 eGift Card with code: FALL

Farnam Endure Sweat Resistant Horse Fly Spray, 32-oz bottle
Rated 4.619 out of 5 stars
$29.99Chewy Price

Spend $100, Get $30 eGift Card with code: FALL

Total Price: $47.93

About This Item


  • Deep-cleaning, color-brightening shampoo designed to reflect light off the hair and accentuate the coat's radiance.
  • Coconut oil derivatives work to increase absorption of brightening agents for a lustrous, soft shine.
  • Brightens light-colored coats and enhances highlights on dark-colored coats.
  • Acts as a spot remover to tackle even the toughest yellow stains such as manure or mud.
  • Works on horses and dogs, so it’s perfect for multiple pet households.

See More


Play Video: Learn More About Farnam From Our Team of Experts
Learn More About Farnam From Our Team of Experts

Compare Similar Items

Customer Rating
Rated 4.5263 out of 5 stars
Rated 3.3333 out of 5 stars
Rated 5 out of 5 stars
$17.94Chewy Price
$15.26Chewy Price
$13.65Chewy Price
$21.10Chewy Price
$13.66Chewy Price
$17.04Chewy Price
$14.50Chewy Price
$12.97Chewy Price
$12.98Chewy Price
Top IngredientsSodium laureth sulfate, Water, Cocamidoropylbetaine...20% more opitical brighters than other brands.Water/Aqua/Eau, Cocamidopropyl Betaine. PEG-40 Hydrogenated Castor Oil, PEG-80 Sorbitan Laurate...
Health FeatureSkin & Coat Health

Questions & Answers

10 Customer Questions

Can this be used on a light tan dog, or will it bleach coat?
Answer by ChewyMay 08, 2018
This product is intended to lighten bright coat and enhance darker coats. It doesn't contain any bleach or peroxide.

Can this product be used on my chinese crested dogs white or now yellow stained fur on his feet?
Answer by ChewyJan 25, 2018
This shampoo is formulated for both dogs and horses and works as a great spot remover, tackling even the worst yellow stains with ease.

Can you put Vetrolin white N brite shampoo Directly onto your dog when bathing or do you have to dilute it?
Answer by ChewyAug 13, 2022
Add 2 to 4 capfuls to 2 gallons of water for ready-to-use shampoo. Leave on for 5 minutes, then rinse thoroughly Rinse well with clear running water.

My grandpa has white hair thats tuning greenish. Can this product help him to recover his shiny white hair again. He is 93 to
Answer by ChewyJun 16, 2020
This shampoo is intended for horses, ponies and dogs and is not intended for human use.

ReviewsWrite a Review

Rated 4.5263 out of 5 stars
19 Ratings
Would recommend to a friend

19 Customer Reviews

Rated 5 out of 5 stars
By CindyRiver on Jul 7, 2020

White IS Brght!!

This shampoo is for any animal with white. I use it on my palomino with a white mane and tail. Over winter the white turns gray or cream colored. One thick application and a scrub mitt brings out the beautiful white. Plus this product is not expensive!!!

Rated 5 out of 5 stars
By Doris on Jul 12, 2020

Brilliant white

I use this on my horses and it really does the trick. The white is so bright that it almost blinds you. I am especially amazed that it does such a great job on the horses legs and it is great on the dogs as well.

Rated 5 out of 5 stars
By Rhonda on Jun 6, 2020


I used this on a black and white pinto pony and was eager to see the results. (I a bit of an obsessive groomer:) I used it straight and he turned out blindingly white and his black was shiny and dark. I leg it sit on his legs for a few minutes before rinsing and they looked so white! Love it!

Rated 5 out of 5 stars
By Mamafirebird on May 17, 2020
Top 100 Contributor

Fantastic coat brightener and stain remover!

As noted in the description, this shampoo works on dogs as well as horses, particularly if your critter has white markings and you want those to look extra bright in contrast with the other coat colors. I've used this with all 4 main color varieties of Australian Shepherds (Black tri, Blue merle, Red tri, and Red merle), and gotten Show-ready results for years. For the best results, completely soak the dog first, then use the undiluted shampoo sparingly over different body zones, starting with the white areas first. (Example procedure - neck, chest, tummy, all 4 paws, and head - all with extensive white. Then, shoulders, down both front legs, back and sides, then back legs and "Aussie bloomers".). Thoroughly suds up the dog with product and a bit more water if needed -remember, this stuff is very concentrated and formulated for washing horses! If you've used the correct amount of shampoo, the suds will have almost no hint of blue-purple. By the time you've applied and sudsed the whole dog (starting with the white parts), it's probably about 12-15 minutes and time to thoroughly rinse your pup til everything rinses totally free of suds or color. This formula works very well at removing grass and pee stains, and even better at getting Georgia red clay out of white Australian Shepherd feet! As some others have noted in their reviews, this shampoo can dry out a dog's coat, particularly if it is long, super soft, or fluffy (use a conditioner after rinsing the shampoo, to restore moisture and prevent tangles). Coats might retain a hint of blue-purple color if the coat itself is sun bleached, damaged, or fragile and in poor condition - or, if shampoo isn't thoroughly rinsed out. There's no bleach in this formulation; the blue-purple works by blocking orange or yellow hues, the same way it works in people shampoo for blonde or silver hair. Because this is formulated for bathing horses and it's a 32 oz. bottle, you can certainly bathe your dirty pup many, many times before emptying the bottle, so it's an excellent value.

Rated 5 out of 5 stars
By GreatDane on May 18, 2020

Devious Delilah’s Backyard Shenanigans

Where ever there is dirt, staining agents, or trouble- Delilah is there. It’s hard to keep her coat white a looking good. This shampoo worked fabulously to brighten her white. I found diluting as stated worked well. I wore gloves. She didn’t stain and neither did my hands.

Rated 5 out of 5 stars
By Mary on Apr 24, 2020

Great for grey horses who love red clay

Works very nicely on my gelding who loves to wallow in red clay.

Rated 1 out of 5 stars
By Ange on Apr 21, 2019

Dried out my dogs hair and caused horrible mats

I bought this because the reviews looked great and I have a white Yorkie that needed a brightner for her coat. I saw it is for dogs and horses and that it gets out tough stains so I was excited to try it. I brush my Yorkies coat daily to keep the mats out. After I washed her with this shampoo her hair was dried out and FULL of mats! I had to comb her wet matted hair out using a bunch of leave in conditioner to try to moisten it. It was a mess. It also didn’t make a difference in the color. Maybe it works better for horses but definitely don’t recommend for long coat white dogs!!!

Rated 5 out of 5 stars
By Christina on Aug 28, 2019

Love it! Great for Bernedoodles!!

Love ordering from Chewy! Great products and customer service!!!

Rated 5 out of 5 stars
By Harmybear on Oct 25, 2018

My doggie was looking dingy this worked !

I have a all white Maltese, after sorting through 100s of product reviews I decided to give this a try I normally use Chris Christianson white on white and I LOVE it but the bottles are smaller so thought I’d give this a try , First I think it dried out her fur although she hasn’t itched she feels dry , I used it on all but her face and I was shocked her paws and sanitary area fur is usually a red color and it took most of that away first wash , I only left it in 3 min because it was new and she is known to have skin irritations, but pleased with results! The Farnam bottle is huge compared to other whitening products and I will definitely be purchasing again picture included even tho she’s pooped from her bath

Rated 5 out of 5 stars
By 3OaksBassets on Oct 3, 2018

Excellent Shampoo - Not Just for Horses!

I have used this shampoo on my dogs for many years. It's great for brightening a dingy white coat and truly amazing on a black coat - in sunshine, it almost looks like you've sprinkled very fine glitter on your dog! And you can never go wrong buying from Chewy - always the best price!