Inception Fish Recipe Dry Dog Food, 27-lb bag

$69.99 Chewy Price

Discontinued
This item has been discontinued and is not available at Chewy. We apologize for the inconvenience.

About This Item

Details

  • The first 2 ingredients—ocean whitefish and catfish meal—will fuel your so-fish-ticated buddy’s adventures all day.
  • Wholesome recipe is free from fillers like potato, corn, wheat and soy.
  • Contains moderate levels of protein.
  • Supplemented with taurine, an essential amino acid, to support your buddy’s heart, digestive and eye health.
  • Legume-free recipe is designed for carnivores.

Ingredient Information

Feeding Instructions

Questions & Answers

16 Customer Questions


The guaranteed analysis states 25% protein, but the front of the bag indicates 70% animal protein. Isn't that a big difference?

Answer by JadaDec 29, 2025
The 70 percent is only taking into account the ingredients not including water.

The package notes this was “manufactured for pets global”, which is the parent company of Inception. Who is the manufacturer? What quality control/monitoring measures are in place? Do all bags come from the same manufacturer or from different ones?

Answer by ChewyJul 31, 2022
Dry dog food recipes are manufactured and packed by {Tuffys) KLN Family Brands in Perham, Minnesota and Barrett Petfood Innovations in Brainerd, Minnesota. Canned food recipes are manufactured and packed by Performance Pet Products in Mitchell, South Dakota. After each recipe is produced, Inception has a three-step cleaning process. First, they thoroughly clean all the equipment. Second, they produce 750 pounds of the new recipe and then donate it. Third, they make an additional 100 pounds of the new recipe and then package and donate it. This three-step process both cleans the equipment and flushes out any of the previous formula's ingredients before the new recipe is produced. They all come from the same packing plant, Performance Pet Products in Mitchell, South Dakota.

Why no probiotics?

Answer by ChewyApr 12, 2020
This food is supplemented with taurine, an essential amino acid, to support your buddy’s heart, digestive and eye health.

What size is the kibble?

Answer by ChewyFeb 01, 2021
The size of this kibble is approximately the diameter of a dime.

4.2
Rated 4.2 out of 5 stars
143 Ratings

Customers Mention

Chewy identifies key considerations with the help of artificial intelligence and our veterinarians.

Digestibility

91% Positive

Ingredients

89% Positive

Nutritional Value

88% Positive

Palatability

74% Positive

76 Customer Reviews



Rated 5 out of 5 stars
By Jada on Dec 29, 2025

Amazing

This food is perfect. I’d been looking for a food for my dog who is allergic to red meat, pork, rabbit, lamb, poultry, turkey, salmon, and venison forever and I

This food is perfect. I’d been looking for a food for my dog who is allergic to red meat, pork, rabbit, lamb, poultry, turkey, salmon, and venison forever and I finally found Inception. They don’t throw in chicken fat or salmon oil or anything bad and it’s also grain inclusive! You seriously couldn’t ask for more.


Rated 1 out of 5 stars
By Angie on Jan 29, 2026

Recipe

The quality went down along with the price. The recipe has changed! This is no longer the healthier choice it used to be.

The quality went down along with the price. The recipe has changed! This is no longer the healthier choice it used to be.


Rated 5 out of 5 stars
By Aimj on Nov 1, 2025

It's the only food he can eat and he loves it

I like the fact my doggie can eat it with all the allergies to ingredients he has, it took me forever to find a brand that only had what he can eat. I'm so gr

I like the fact my doggie can eat it with all the allergies to ingredients he has, it took me forever to find a brand that only had what he can eat. I'm so grateful


Rated 3 out of 5 stars
By Jessa on Nov 13, 2025

Dog loved it, her gut did not

We tried slowly introducing this food, hoping it would work for cost savings. Her diarrhea wouldn’t let up.

We tried slowly introducing this food, hoping it would work for cost savings. Her diarrhea wouldn’t let up.


Rated 5 out of 5 stars
By Stephanie on Jun 15, 2025

A great food and moderately priced

I'm very picky with what I feed my animal friends. This food checks all the boxes and isn't as pricey as some other premium dog food that has the things I don't

I'm very picky with what I feed my animal friends. This food checks all the boxes and isn't as pricey as some other premium dog food that has the things I don't feed like legumes and white potatoes. Bodekka has been on this food for over 5 years. I love that they have varieties that don't have chicken as so many dogs have an issue with chicken kibble. The fish formula definitely has a fishy smell but he LOVES that. He has maintained a healthy weight and our vet was impressed at his last checkup, even commenting that she couldn't believe he is 9!


Rated 5 out of 5 stars
By Art on Jan 31, 2026

Great price with my coupon

Normally this was too expensive

Normally this was too expensive


Rated 5 out of 5 stars
By Courtney on Dec 14, 2025

Nutritious

Excellent blend of fat, fiber & protein!

Excellent blend of fat, fiber & protein!


Rated 5 out of 5 stars
By Kathy on Mar 15, 2025

My picky girl loves it

My girl is 7yrs old. She's never been a fan of dry food until I gave her inception. She loves it. Both my dogs get both the canned and dry inception food, now. They

My girl is 7yrs old. She's never been a fan of dry food until I gave her inception. She loves it. Both my dogs get both the canned and dry inception food, now. They both have food allergies. These foods are perfect for them.


Rated 5 out of 5 stars
By Tricia on Apr 3, 2025

Salmon

Elektra is allergic to chicken! This is one of the few foods on the market she can eat! A bit pricy, but worth it. She loves it and drewls when it's supper time

Elektra is allergic to chicken! This is one of the few foods on the market she can eat! A bit pricy, but worth it. She loves it and drewls when it's supper time!


Rated 1 out of 5 stars
By Lisa on Dec 29, 2025

It smells like fish, unpleasant

It's smelly

It's smelly