Because It's Better Real Beef & Veggies Slow Baked & Air-Dried Dog Food, 1-lb bag

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At a Glance

  • Made in USA
  • All Lifestages
  • All Breeds

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$12.99 Chewy Price
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$14.99 List Price
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About This Item

Details

  • With real beef, chicken, or salmon as the #1 ingredient, this recipe is gently air dried for maximum flavor and nutrition.
  • Supports a healthy lifestyle with delicious superfoods you can see like carrots, pumpkin, and blueberries.
  • The nutrient-dense formula is made free from grains and fillers and contains no artificial colors, flavors, or preservatives.
  • Perfect for picky eaters, these tender, meaty bites are packed with flavor.
  • This dog food is ready to eat fresh from the pantry—serve it alone as a complete and balanced meal or use it as a tempting topper.

Ingredient Information

Feeding Instructions

Gently Air Dried for Maximum Flavor & Nutrition

Better nutrition starts with healthy, nutrient-rich recipes. That’s why our Because it’s Better Air Dried recipes start with high-quality, premium proteins like beef, chicken or salmon as the #1 ingredient, and wholesome superfoods like pumpkin to support healthy digestion and blueberries to support healthy immunity. Unlike harsher processes that strip nutrients, our gentle air-drying method safely preserves the nutritional integrity and natural taste of our ingredients for a meal you and your pup can both get excited about.

Grain Free & Nutrient Dense with No Fillers

Enjoy peace of mind with a grain-free, filler-free formula that emphasizes real, nutritious ingredients, helping your pup thrive. Our gentle, low-temperature, air-drying process preserves the natural nutrients, flavors and aromas of real ingredients, ensuring your pup experiences peak freshness & mouthwatering taste with every bite. The tender meaty morsels are packed with flavor and are a proven hit with picky eaters, turning mealtime into a joyful, tail-wagging experience.

Packed with Superfoods You Can See

Each bite of our Because It’s Better Air Dried recipes are is full of delicious, real superfoods you can see like carrots, pumpkin, & blueberries to support your pup’s healthy lifestyle. Our delicious recipes provide your pup the hearty, protein-packed nutrition they crave for optimal health & happiness. Our dog food is clean, wholesome, and crafted to support long-term health and wellness without any unwanted additives.

Fresh From The Pantry & Ready To Eat

Skip the fridge and freezer. Our Because It’s Better Air Dried recipes are ready-to-eat straight from the pantry. Our delicious and nutritious meals are ready whenever your pup is hungry, no preparation required.

About Because It’s Better

Because it’s Better is the newest addition to the Scott Pet family of brands— a family-owned business headquartered in Rockville, Indiana that started from a pure love and passion for pets. As a leader in the pet industry since 1975, and pet parents ourselves, we understand that our pets are truly part of the family and we take that responsibility very seriously. We provide high-quality, safe, and healthy products for pets of all breeds, sizes, ages, and life stages.

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Questions & Answers

2 Customer Questions

How many cups are in a 3 pound bag?

What is the texture?

Answer by Chewy • Sep 08, 2025
The food has a tender and meaty texture.
Reviews
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4.4
Rated 4.4 out of 5 stars
73 Ratings
Terms & Conditions

Customers Mention

Chewy identifies key considerations with the help of artificial intelligence and our veterinarians.

Digestibility

82% Positive

Ingredients

87% Positive

Nutritional Value

90% Positive

Palatability

82% Positive

46 Customer Reviews

Rated 1 out of 5 stars
By sheryl on Dec 19, 2025

Dog loved it but ... Soft stools resulted...

I tried it as a meal and then as a topper using up the small bag I bought. Lola did not poop for several days, then finally it was a big mushy mess. I will give

I tried it as a meal and then as a topper using up the small bag I bought. Lola did not poop for several days, then finally it was a big mushy mess. I will give away big bag. Take to animal shelter.

Rated 5 out of 5 stars
By Jess on Sep 10, 2025
Received Free Product

Our pup was a big fan!

My dog got soo excited when I opened the bag of kibble. From the scent alone, she started doing all of her tricks that she knows she gets rewards for. Needless to

My dog got soo excited when I opened the bag of kibble. From the scent alone, she started doing all of her tricks that she knows she gets rewards for. Needless to say, she was a huge fan. Although it's formulated to be a meal, we ended up using it as a treat since it's a bit out of our current budget to use for meals. The kibble is soft enough that I could break into smaller pieces if needed. I really appreciate the quality of ingredients and the nutrient-loaded formulation.

Rated 5 out of 5 stars
By Angela on Dec 1, 2025

My dogs love this!

My Dogs are really picky about their food, and they absolutely love these bits. I add them on top of their regular kibble and they are all happy campers!

My Dogs are really picky about their food, and they absolutely love these bits. I add them on top of their regular kibble and they are all happy campers!

Rated 5 out of 5 stars
By Dog and Cat Mom 9 on Sep 17, 2025
Received Free Product

Dog Approves.

It's my first time trying this dog food. I have a 16 year old cocker spaniel, who has a sensitive stomach at times, and is very picky. I love that the ingredients

It's my first time trying this dog food. I have a 16 year old cocker spaniel, who has a sensitive stomach at times, and is very picky. I love that the ingredients are healthy, and the smell of the food is amazing, you can tell it's healthy, just by the smell of the food. I've been casually mixing this food into his usual food, and he loves it! I'm seriously considering changing his food to this brand. I highly recommend it.

Rated 5 out of 5 stars
By Nichole on Sep 16, 2025
Received Free Product

Doxies love it!

Our 2 mini dachshunds went crazy for this food! They get so excited when I get the bag out. We’ve used it more as a special treat rather than a meal, but I’m thinking

Our 2 mini dachshunds went crazy for this food! They get so excited when I get the bag out. We’ve used it more as a special treat rather than a meal, but I’m thinking about switching them over. I’d love them to be this excited for every meal!

Rated 5 out of 5 stars
By Poe McFoe the Frenchie on Jul 23, 2025
Received Free Product

Instant ❤️ love

Because it’s better kibble is exactly that…better! I have a very finicky French Bulldog that dislikes everything and everyone. Today I tried the air dried kibble

Because it’s better kibble is exactly that…better! I have a very finicky French Bulldog that dislikes everything and everyone. Today I tried the air dried kibble and the little finicky French Bulldog ate it up! He even sat and waited for the kibble- which is unheard of! My black lab also loved this product. I certainly give this product 5 stars! For all you finicky pet owners, this product is instant love!

Rated 4 out of 5 stars
By Anxiety gone on Aug 8, 2025
Received Free Product

Freckles loves this food

Our dog Freckles really enjoyed the food. We used it as a topper for her regular food because the bag wasn't big enough to completely transition her. The food did

Our dog Freckles really enjoyed the food. We used it as a topper for her regular food because the bag wasn't big enough to completely transition her. The food did not upset her stomach at all and she enjoyed the taste as she gobbled it up. I like that the food has real meat and veggies, and it is slow cooked to retain maximum flavor. I am sure Freckles would love to have this be her full-time food but the price is a little out of our range even though it is less expensive than similar brands. I would recommend this food for anyone who is looking for a high quality alternative to other brands.

Rated 5 out of 5 stars
By Jane on Aug 24, 2025
Received Free Product

Dogs loved this

Reading the ingredients I was hopeful my dogs would like the food. The kibble is a perfect size for my small dogs. One of them has missing teeth and she was able

Reading the ingredients I was hopeful my dogs would like the food. The kibble is a perfect size for my small dogs. One of them has missing teeth and she was able to consume it without any problems. We are looking into buying more of this kibble.

Rated 5 out of 5 stars
By GADawg on Jul 29, 2025
Received Free Product

All natural goodness!

I love the fact that this product is all natural. The kibble is smaller and easy for my dog to chew. The smell was strong, which was the dried beef. I used this

I love the fact that this product is all natural. The kibble is smaller and easy for my dog to chew. The smell was strong, which was the dried beef. I used this as a topper on my dog’s regular dog food because the small 1 pound bag. I also used it as training treats. I know she enjoyed the new flavor and was eager to eat more. I would recommend!

Rated 5 out of 5 stars
By Gina on Sep 24, 2025

Seems like a winner

My dog is a rescue. And a Lab at that. Not much she won't eat. I do like the look of it and the kibble are not too large and the veggies are incorporated into

My dog is a rescue. And a Lab at that. Not much she won't eat. I do like the look of it and the kibble are not too large and the veggies are incorporated into it so she can't pick them out like other dried brands.