BIO-GROOM Super White Dog Shampoo, 12-oz bottle -

Bio-Groom Super White Dog Shampoo, 12-oz bottle

By Bio-Groom
Rated 3.625 out of 5 stars

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$16.90Chewy Price
$16.99Chewy Price
$16.06Autoship Price
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Top IngredientsTruth in labeling, our ingredients are listed using their I.N.C.I. names, the same type of labeling required for human cosmetics. Purified Water...Aqua/Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine...Water, Ammonium Lauryl Sulfate, Ammonium Laureth Sulfate...Water, Ammonium Lauryl Sulfate, Ammonium Laureth Sulfate...Water, Ammonium Lauryl Sulfate, Ammonium Laureth Sulfate...
LifestageAdultAdultAdult, Puppy, SeniorAdult, Puppy, SeniorAdult, Puppy, Senior
Health FeatureSkin & Coat HealthSkin & Coat HealthSkin & Coat Health, Itch & Redness RemedySkin & Coat Health, Itch & Redness RemedySkin & Coat Health, Itch & Redness Remedy
Breed SizeSmall Breeds, Medium Breeds, Large Breeds

About This Item


  • Specially formulated to make white and light-colored coats sparkle and shine.
  • Contains soy protein, which works to strengthen and volumize pets’ fur.
  • Helps get rid of dryness of the skin and coat.
  • Makes grooming painless—smooths the coat, leaving it more manageable.
  • Naturally cleans with ingredients derived from regrowable sources of coconut oil.

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Questions & Answers

5 Customer Questions

it is tearless
Answer by ChewyDec 30, 2020
This shampoo is not formulated to be tearless.

Can I use this on my rabbit
Answer by ChewyAug 30, 2021
This shampoo can be used on rabbits over 12 weeks of age and must be dried thoroughly afterwards.

Is it safe to use on their face?
Answer by ChewyJan 08, 2021
This shampoo is suitable for use on your pets entire coat. Wet the coat with warm water. Apply Super White Shampoo and work well through the coat and avoid contact with eyes. Rinse. For best results shampoo and rinse again, then dry and groom as usual. Super White may be diluted with up to 8 parts of water.

What does it smell like?
Answer by ChewyDec 17, 2020
It is a light floral scent.

ReviewsWrite a Review

Rated 3.625 out of 5 stars
8 Reviews
Would recommend to a friend

8 Customer Reviews

Rated 1 out of 5 stars
By Peggy on Jul 6, 2022

Very disappointed in this shampoo

Before retiring as a groomer used this shampoo on a daily basis in my shop. Ordered this small bottle to use on my own dogs. This is not the product I remember at all. Used to have such a nice clean scent, not lots of perfume, but it smelled wonderful on newly groomed dogs and lasted many weeks. This product smells just like bug spray with hardly any lather at all. Will not be using the rest of this shampoo. Very glad I didn't order a gallon.

Rated 5 out of 5 stars
By Suan on Apr 28, 2022

Does the trick

My dog has white feet so when we go to shows they need to be bright white. This shampoo did a good job taking out all the dirt, grass and piddle on his feet as well as make his coat look shiny.

Rated 5 out of 5 stars
By Judypr on Dec 31, 2021

love it and recommend

The breeder of my 10 year old Bichon recommended this shampoo and what I’ve always used except when I couldn’t find in stores. I saw one person complained of smell - yes but smell is not unpleasant and fades after a day or so.

Rated 2 out of 5 stars
By Hope on Sep 19, 2021

Not what I expected

I bought this as a new dog mom for my little maltese Hope. We washed her and the shampoo cleaned her but it was as if the smell was still there. she seemed clean but the next day Hope still smelled. she does not go outside which is why I was shocked

Rated 1 out of 5 stars
By whitey on Feb 10, 2021

not so great

I am sorry to say I have tried this on both my Jack Russells and really see no difference at all.

Rated 5 out of 5 stars
By Cj0126 on Jan 17, 2021

Bio-groom shampoo

The bio-groom super white shampoo is working wonderfully. Long lasting smell and beautfly whitening for my maltese.

Rated 5 out of 5 stars
By JoJo on Jan 4, 2021

Great Product!

I've been using this product for many years. It has a very clean scent and my dogs coats are so white.

Rated 5 out of 5 stars
By Maggie on Jun 12, 2020

A wonderful product

I have used other shampoos (briefly) for my Australian Shepherd, but nothing makes her colors brighter and cleaner. And I need so little that this will last forever.I just dilute with water and pour over her, and work in; rinsing well.. Then she gets lots and lots of snuggles because she is so clean and irresistable!