Snow White Shampoo with patented optical brighteners, vitamin E and green tea extract is formulated for white dogs and cats. Contains no bleach or peroxide. Won’t irritate skin. Gently cleans & deodorizes dingy and yellowing coats. Removes stains with repeated use. Patented optical brighteners for the “ultimate white.” Exceptional long-lasting blue coral and citrus fragrance with patented fragrance extenders. Will not wash away topical flea & tick treatments. pH balanced for pet’s skin.
Gently cleans & deodorizes dingy and yellowing coats
Contains no bleach or peroxide
Exceptional long-lasting blue coral and citrus fragrance
Will not wash away topical flea & tick treatments
Made in the USA
If your furry friend is using a topical flea and tick treatment, please remember to follow the bathing instructions on the flea and tick packaging. Each treatment works differently and may require different wait times before water exposure.
I recently adopted a eight month poodle Yorky mixed. And the previous owners weren’t taking care of him and claimed that the dog gave them difficulty showering. And that’s why he looked the way he did very creamy mixed with yellow in his fur. So he looked rough. But after spraying my dog with some calming spray I ordered from Chewy I had used the shampoo and saw significant difference in the color of his white fur. He’s got a big patch of brown spot by his neck, but this shampoo brought most of the whiteness back to his fur. For the first time with me using it I saw significant difference maybe after a couple more washers that will do the trick.
Whitens + Brightens like Snow!
on Sep 6, 2020
I know it’s a cheaper shampoo and you may be wary by the price or mixed reviews. Don’t be. Shampoo is a great texture and lathers well. Although not as deeply/strongly blue as other whitening shampoos, it does lift a lot of yellow from my Maltese’s coat. She has some medium dark eye staining that always starts to show even when we clean her eyes daily & her fur around the snout and chin gets brownish (she’s got a habit of dunking her entire face into her water bowl). To get those brown/light brown face stains I like to put a small amount on her snout/chin fur to “pre-treat” then i lather her body. The key to this shampoo is letting it stay sudsy on your dog. We usually leave it 3 minutes. ThisI know it’s a cheaper shampoo and you may be wary by the price or mixed reviews. Don’t be. Shampoo is a great texture and lathers well. Although not as deeply/strongly blue as other whitening shampoos, it does lift a lot of yellow from my Maltese’s coat. She has some medium dark eye staining that always starts to show even when we clean her eyes daily & her fur around the snout and chin gets brownish (she’s got a habit of dunking her entire face into her water bowl). To get those brown/light brown face stains I like to put a small amount on her snout/chin fur to “pre-treat” then i lather her body. The key to this shampoo is letting it stay sudsy on your dog. We usually leave it 3 minutes. This last time we did a full 5 minutes and she came out *literally* SNOW WHITE. Amazing result! Especially because all white dogs get dingy/yellows so easily. This will absolutely lift/lighten those stains but the shampoo needs time to work on whitening your dog's coat. Have noticed my hands are noticeably dried out after bathing my dog, but her skin and fur have not been affected negatively in any way with this shampoo. Have used 4x so far.… more
on Oct 20, 2020
I bought this cause I have a dog that's brown and white and a lot of the time when i was her her fur isn't too white, ever since i bought this soap my family has said her white fur is really bright and the brow fur is clean looking.
love this shampoo
on Oct 2, 2020
My mal-Shi’s hair is so soft and white from this shampoo. It has a light clean smell once she was dry. My all time favorite shampoo yet
Great for Maltese Dogs!
on Nov 15, 2020
Keeps your dogs fur fluffy, soft and white as snow!
I just don’t know if it actually helps
on May 2, 2020
I just can’t really see too much of a difference with his coat to tell if there is a whitening effect. I mean it really does get his coat clean but my German Shepard just might have parts of his fur that are that orange tone to it. I have before and after photos
Wow, I Never Have Been So Impressed by a Dog Shampoo
on Mar 24, 2020
I have a 6 year old maltese/shih tzu mix. I had been using a well known brand of dog shampoo for years. I recently ordered Veterinary Formula shampoo because my dog's fur wasn't looking as white and the vet said that she had dry skin at her last checkup. I just had the opportunity to use it for the first time this morning. Her fur looks considerably whiter and "fluffier". She has fur prone to mat and even after her bath, it was easy to brush her hair. This really is a good product.
on Mar 31, 2020
Veterinary Formula has been great for my pups. I also use the antibacterial line and it really helps their sensitive skin. I just started using the whitening formula and I'm really happy it does not have bleach or any irritants. It also smells fresh and contains vitamins.
on Mar 10, 2020
My predominantly white tricolor shihtzu, Beowulf, was looking a little grungy. Although he is groomed regularly he had lost some of his luster. I was very pleased with this shampoo. It's smell is fresh and clean, not overly perfume-like. I followed the directions and left it on for a few minutes while I washed his face with a eye safe/ non irritating cleanser. Rinsed easily and dried to a brilliant white! Very pleased! Will try on my white Persian next!
Stays white, for 1 day
on Mar 23, 2020
1, this stuff doesn't not smell good. If you want your dog to smell clean, don't buy this. 2, my westie was white as snow after his bath, the next day, was yellow and dingy again. I will never buy this again.