Warren London Magic White Cherry Scented Brightening Dog Shampoo, 17-fl oz bottle

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At a Glance

  • Odor Control
  • Skin & Coat Health
  • All Lifestages
  • All Breeds

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$14.99 Chewy Price
($0.89 /fl oz)
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About This Item

Details

  • Gentle shampoo that whitens and brightens your pup’s coat with no harsh chemicals, bleaches or dyes.
  • Features almond oil, cherry and vitamin E and works on all types of coats.
  • Leaves behind a refreshing cherry scent on your paw-tner.
  • Contains no soap, detergents or parabens for the safety of your furry friend.
  • Cruelty-free formula made in the USA!

Ingredients

Instructions

Every Dog Deserves a Spa Day

Warren London offers top grooming products for dogs and cats, ensuring every pet gets the care they deserve. From shampoos to combs, they have everything you need to keep your pets looking and feeling great!

Cover All the Bases

  • Essential shampoos, conditioners, and colognes
  • Butter-enriched lotions and balms
  • Creative grooming options like the Pawdicure Nail Polish Pen
  • Solution-based products tailored to unique needs and ailments
  • Professional grooming brushes and tools

Get Creative!

Perfect for special occasions or everyday glam, Warren London products ensure your dog turns heads wherever they go. Choose from a rainbow of hues to match every mood and treat your pup to a makeover that's as unique and fabulous as they are!

A Solution for Every Coat

This pampering range of shampoos, facial cleansers, paw balms, and more is crafted with high-quality ingredients. Whether you're looking to moisturize skin, brighten dull coats, or soothe sensitive paws, Warren London has the perfect solution.

About Warren London

Warren London is a luxury spa and grooming line created for pet parents, grooming salons, veterinarians, and retail stores around the world. Their goal is to make the best solutions-based products right here in the US to pamper your furry friends.

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Questions & Answers

6 Customer Questions

Can this be used on a dogs face?

Answer by Chewy • Jul 26, 2021
This may be used on the face. Cover all parts of the coat and be extra careful around the face and eyes.

can you use this on cats

Answer by Chewy • Sep 30, 2022
This shampoo works for dogs and cats.

Will this wash off Flea /tick treatments

Answer by Chewy • Jul 10, 2021
This shampoo would not disrupt topical flea preventive treatments.

Can I use this on my puppy?

Answer by Chewy • May 30, 2021
This shampoo can be used on dogs in all life stages.
Reviews
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4.7
Rated 4.7 out of 5 stars
34 Ratings
Terms & Conditions

Customers Mention

Chewy identifies key considerations with the help of artificial intelligence and our veterinarians.

Durability

95% Positive

Ease of Use

94% Positive

Effectiveness

95% Positive

Safety

94% Positive

17 Customer Reviews

Rated 5 out of 5 stars
By Sue on Jul 12, 2025

Great Shampoo for our Little White Schnoodle

We have been using this shampoo for years. It smells great and makes her white fur look even whiter. Her fur is also very soft after using this shampoo.

We have been using this shampoo for years. It smells great and makes her white fur look even whiter. Her fur is also very soft after using this shampoo.

Rated 5 out of 5 stars
By James on Sep 28, 2024

Smelled so good

Made their white coat nice and bright and tangle free

Made their white coat nice and bright and tangle free

Rated 4 out of 5 stars
By Cathie on May 21, 2024

Love it

I really love this dog whitening shampoo! It lathers great and cleanses well..and it smells great. My only complaint would be that I only wished the smell lasted

I really love this dog whitening shampoo! It lathers great and cleanses well..and it smells great. My only complaint would be that I only wished the smell lasted longer

Rated 4 out of 5 stars
By Wendy on Apr 12, 2024

Brightening?

I didn't really see any brightening after using it, but it does smell wonderful and cleans well.

I didn't really see any brightening after using it, but it does smell wonderful and cleans well.

Rated 5 out of 5 stars
By Kathy on Nov 5, 2023

Great Product

My regular brand of whitening shampoo has not been available for several weeks, but after trying this brands Neem Oil shampoo, I decided to try this one. I used

My regular brand of whitening shampoo has not been available for several weeks, but after trying this brands Neem Oil shampoo, I decided to try this one. I used it on 2 mostly white shihtzus, and didn’t mention it to their owners. After the dogs were groomed and picked up, both owners separately messaged me asking if I used something different because the white on their shihtzus was so bright and their coats were like velvet. Needless to say, not only does this shampoo smell amazing, it does its intended purpose. I’ll use it on my mostly white dog for her weekly bath, but I have no doubt that I will love it too! 10/10 would recommend!

Rated 1 out of 5 stars
By Michele on Feb 13, 2024

Didn't whiten our Maltice, made her have brown hair on face and paws.

Didn't whiten our Maltice, made her have brown hair on face and paws.

Rated 5 out of 5 stars
By Alicia on Nov 14, 2023

Smells great

I love the cherry scent and it's works well.

I love the cherry scent and it's works well.

Rated 5 out of 5 stars
By Rev. on Mar 27, 2023

Katie loves her bath time

Our pooch gets white without leaving her hair stringy. It does a great job of softening too

Our pooch gets white without leaving her hair stringy. It does a great job of softening too

Rated 5 out of 5 stars
By Beth on Mar 28, 2023

Whitens and smells great

I have used other whiteners and this works the best. Leaves fur silky smooth.

I have used other whiteners and this works the best. Leaves fur silky smooth.

Rated 5 out of 5 stars
By Janet on Jun 30, 2022

Warren London

This stuff worked great on my two Boston Terriers! Their white markings had gotten so dingy, especially under their necks. Their whites are shining now! Love

This stuff worked great on my two Boston Terriers! Their white markings had gotten so dingy, especially under their necks. Their whites are shining now! Love the cherry scent!