VICTOR Purpose Nutra Pro Dry Dog Food
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Keep your active pup happy and healthy with VICTOR Purpose Nutra Pro Dry Dog Food. This nutrient-dense recipe is high in protein and contains low carbs to provide sustained energy for sporting dogs and furry friends with high physical demands. It is also ideal for growing puppies and pregnant or lactating females. Made with gluten-free grains, VICTOR Purpose Nutra Pro Dry Dog Food is an excellent choice for dogs with moderate to high levels of daily activity.
Key Benefits- Sourced and Made in the USA. Composed of 92% meat protein with premium-quality chicken meal.
- Nutrient-dense recipe that is high in protein and contains low carbs.
- Fortified with vitamins, minerals, essential fatty acids, protein and amino acids.
- Made from gluten-free grains for dogs with moderate to high levels of daily activity.
- Unique VPRO Blend promotes superior digestibility and immune system function.
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Item Number101765
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Weight40.0 pounds
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LifestageAdult
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Breed SizeSmall Breeds, Medium Breeds, Large Breeds, All Breeds
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Food FormDry Food
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Special DietHigh-Protein, Sensitive Digestion, Gluten Free, No Corn No Wheat No Soy, Pea-Free
Chicken Meal, Blood Meal Conventionally Dried, Whole Grain Millet, Chicken Fat (preserved with mixed Tocopherols), Yeast Culture, Grain Sorghum, Menhaden Fish Meal (source of DHA-Docosahexaenoic Acid), Beef Meal, Dehydrated Alfalfa Meal, Natural Flavor, Potassium Chloride, Carrot Powder, Tomato Pomace, Salt, Organic Dried Seaweed Meal, Taurine, Choline Chloride, Calcium Stearate, Zinc Methionine Complex, Vitamin E Supplement, DL-Methionine, Iron Amino Acid Complex, Hydrolyzed Yeast, Manganese Amino Acid Complex, Silicon Dioxide, L-Carnitine, Selenium Yeast, Brewers Dried Yeast, Dried Enterococcus Faecium Fermentation Product, Dried Lactobacillus Acidophilus Fermentation Product, Dried Aspergillus Oryzae Fermentation Extract, Dried Trichoderma Longibrachiatum Fermentation Extract, Dried Bacillus Subtilis Fermentation Extract, Copper Sulfate, Niacin Supplement, Vitamin B12 Supplement, Vitamin A Supplement, D-Calcium Pantothenate, Thiamine Mononitrate, Biotin, Yucca Schidigera Extract, Calcium Carbonate, Riboflavin Supplement, Calcium Iodate, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Tetrasodium Pyrophosphate, Vegetable Oil, Rosemary Extract, Green Tea Extract, Spearmint Extract, Inulin, Lecithin, Folic Acid.
Caloric Content3774 kcal/kg; 401 kcal/cup
Guaranteed Analysis | |
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Crude Protein | 38.0% min |
Crude Fat | 18.0% min |
Crude Fiber | 3.5% max |
Moisture | 9.0% max |
Linoleic Acid (Omega-6) | 2.5% min |
Linolenic Acid (Omega-3) | 0.4% min |
DHA | 0.1% min |
Zinc | 150 mg/kg min |
Selenium | 0.35 mg/kg min |
Vitamin E | 150 IU/kg min |
L-Carnitine | 80 mg/kg min |
Weight | Daily Feeding (cup) |
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5 lbs | 1/2 |
10 lbs | 7/8 |
15 lbs | 1 1/8 |
20 lbs | 1 1/2 |
30 lbs | 2 |
40 lbs | 2 1/2 |
60 lbs | 3 1/4 |
80 lbs | 4 |
100 lbs | 4 3/4 |
Increase feed intake for each 20 lbs over 100 lbs
Amounts are recommended for Adult dogs with moderate levels of activity and no adverse weather conditions. These are guidelines and should be adjusted as needed to maintain optimum body condition.
Puppies: Puppies will typically start nibbling moistened dog foods at 3 - 4 weeks of age. Feed as much as the puppy will clean up in 20 minutes in 4 feedings intervals throughout the day. You may mix with water, broth, or milk at a ratio near 3 parts food and 1 part liquid. Do not leave moistened food out for more than 30 minutes to ensure product freshness. Puppies will be weaned from milk by 8 weeks of age. Continue to feed up to 4 times per day, and within a few months, the puppies can be transitioned to a self - feeder until about 1 year of age. At this point feed so as to maintain good body condition using the feeding chart as a guide.
Pregnant and Nursing: Energy requirements are continually changing during stages of gestation and lactation and may require up to 4 times recommended levels of intake to maintain good body condition. Feed an amount needed to maintain good body condition of your female dog.
Days | Other Food | Victor Select Nutra Pro |
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1 - 3 | 75% | 25% |
4 - 6 | 50% | 50% |
7 - 9 | 25% | 75% |
10+ | ? | 100% |
It is best to make a transition from one brand of dog food to another over a period of a week to 10 days. Gradually replace your current food with Victor formula increasing the percentage of the mix to 100% within 7 - 10 days.
What kind of preservatives are used in VICTOR?
VICTOR is made with only Natural Plant Based Preservatives. A unique blend of mixed tocopherols for superior free radical absorption and of botanically-sourced antioxidants are added to the protein and fat ingredients we use to stabilize and naturally prevent oxidative damage. No artificially based preservatives are added to our product.
Why is it so important that there is no corn, wheat, or soy in VICTOR?
Corn, Wheat, and Soy have all been identified as potential allergens for some dogs and cats.
Where can I find the Lot Code and Best By date on a bag of Victor?
The Lot Code Number and Best By Date can be found on the back side of the bag (New Poly Packaging) above the VICTOR Logo near the top or (Older Paper Packaging) near the bottom seal below the labeling. The Best By Date is one year from the date the product was packaged for what should still be suitable to be fed up to that date as a guideline. Provided the product has been in favorable conditions will determine how suitable for consumption it should be. Keeping the product from being exposed to excessive heat for any amount of time is the best way to maintain the expected shelf life of one year.
Nutrition for a Variety of Needs
With multiple kibble lines and a variety of formulas to choose from, VICTOR has a super premium dog food for every life stage, health and protein need. They produce every recipe in their own Texas-based facility, which come in gluten-free grains or grain-free options.
Always by Your Side
VICTOR has worked hard to create the high-quality pet nutrition that loyal companions deserve. Their formulas are based on science and designed to foster a healthy life for active dogs, so you can feel good about the food that’s fueling your canine.
The VPRO Difference
Every VICTOR dog recipe starts with VPRO, a special blend of expert-developed supplements, vitamins and minerals. VPRO is designed to help maximize the genetic potential of any dog, regardless of breed, age or activity level.
Explore the Unique VPRO Blend
VPRO delivers superior nutrition to keep your dog ready for all his adventures. A potent blend of selenium, mineral complexes, prebiotics and probiotics helps support good canine health and well-being.
Selenium Yeast
Supports essential metabolism, cellular regeneration and good immune response.
Mineral Complexes
Promote efficient metabolic function, a strong immune system, as well as skin, coat and paw pad health.
Prebiotics
Aid in healthy digestion and an efficient immune response, which supports growth, activity and overall well-being.
Probiotics
Rich in metabolites that feed good digestive bacteria, to support healthy digestion and strong immunity.
VICTOR Dry Dog Food
From the first game of fetch to every adventure that follows, your dog is always right there by your side. Fuel your dog’s success through every bonding moment, training session and journey with VICTOR’s premium canine nutrition.
VICTOR works hard to create super premium pet nutrition that’s backed by science and designed to foster health. Every ingredient serves a nutritional purpose and reflects high-quality standards, so you can feel good about what you’re feeding your loyal companion.
Compare Different VICTOR Varieties
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VICTOR Classic |
VICTOR Select |
VICTOR Purpose |
VICTOR Realtree |
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Product Description |
Our Classic line delivers a blend of multiple sources of protein and grains, uniquely balanced for active dogs. |
Our Select line is suitable for dogs at any life stage. These formulas offer specific proteins in a variety of formulated blends |
Our Purpose line is suitable for dogs with particular needs, such as joint health, weight management or low carb diet. |
Realtree and VICTOR partnered to create an exclusive line that feature enhanced levels of essential nutrients for energy to keep your adult dog running strong all season long. |
Life Stage |
Puppy, Adult, Senior |
Puppy, Adult, Senior |
Puppy, Adult, Senior |
Adult & Senior |
Grains |
Gluten Free Grains |
Gluten Free Grains and Grain Free Recipes |
Gluten Free Grains and Grain Free Recipes |
Gluten Free Grains |
About VICTOR
VICTOR was founded with a single mission in mind—to make highly nutritional pet food accessible to all. They proudly produce every recipe at the East Texas facility they built from the ground up, sourcing a majority of ingredients from within a day’s drive of the plant. VICTOR remains unwavering in their commitment to healthy lives for active pets across the nation.

Customer Reviews
90% Recommend
90% of reviewersrecommend this product
You've Already Reviewed This Item
451 Reviews
Showing 1-10 of 451 Reviews
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Product is great! But food was open.
By CC216 on Mar 15, 2021
I love this dog food for my dog. I highly recommend it. I started using it because it was what the breeder recommended, and my dog loves it sooo much. HOWEVER, I ordered the 45lb bag of dog food with a few miscellaneous products. Whoever packed my box putthe smaller items in the box first, and dropped the 45lb bag of food on top of it. Leaving a huge hole in the bag. That's the only reason I gave this review a 4 star. The product itself is perfectly fine.
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great ingredients
By WinkandAspen on Mar 19, 2021
This has good ingredients and my dogs love it. I feed it to my golden retriever puppy and my 1 year old malamute GSD mix. I recommend it to everyone! I add salmon oil and other supplements to their diet as well, but since changing food their skin and fur is sooo soft and shiny.
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Excellent food
By Dave on Feb 27, 2021
Our breeder started our pup on this food so we just stuck with it. Our GSP pup loves the food and his coat is beautiful. He has great muscle tone and lots of energy. Only thing that you might notice is very black stools. No concerns just something to be aware of. Our vet always comments what great development our puppy has. We're going to stick with Victor.
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Moldy Food
By Doberman on Apr 1, 2021
So I received my package last Tuesday and I just opened it to find moldy pieces of dog food in the bag. This is the first time it happened but still it’s unsatisfactory.
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High quality food
By Kara on Mar 12, 2021
Finally found the perfect food for my 1 year old. Her coat looks fantastic and she's filling out and looking less lanky and gangly. Plus she loves the taste of it. Definitely have seen improvements in her coat and energy since she's been on it. Highly recommend.
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Great dog food
By Jess on Mar 13, 2021
I used to buy regular dry dog food but my dog had soft stool and a lot of gasses I tried victor her stool was for it smells a lot less and she doesn’t have gas its a bit more expensive but it’s a lot better for my dog
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First bag of food from Chewy
By Beau on Feb 15, 2021
This was Beau’s first bag of food after weaning off his puppy food. We are going with the breeders recommendation for this food and Chewy is the only place for us to get it. So happy you have such quick shipping. After he is grown we will be able to set up auto ship. And Beau likes it too!
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best dog food
By Linde on Dec 31, 2020
We started feeding Victor Nutri-pro to our high energy Pit mix dog when he was about 6 months old. I tried other "premium" brands but he was a bit chubby and often had constipation or diarrhea. Since feeding him Nutr-pro his weight is perfect. He always has energy and good quality poops. His coat is beautiful and shiny. We started our new rescue puppy, who was suffering from malnourishment and puppy mange, on Nutri-pro and within a month her muscle tone had greatly improved, her coat filled in and is as shiny as the other dog's. She's turned into a beautiful happy pup!
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Puppy prefers this to her previous and more expensive food
By kramerpad on Jan 14, 2021
We were buying pretty expensive food, which our puppy liked ok - she is not as food-motivated as our previous pup. We decided to try this based on the good reviews and the reasonable price. When I gave the pup a choice of which to take from my hand, she chose this one. She is hesitant about trying new foods so that was a positive sign. She seems to enjoy this...meaning that she eats it with enough enthusiasm. We did note that one of the main ingredients is blood - the food is an almost black color which is translated to her stools but that's not a negative thing.
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Loads more energy
By Brian on Mar 15, 2021
My pup has way more energy on Victor Nutra Pro. His coat has improved substantially and is much softer. We transitioned slowly and had no issues with loose bowels or anything like that. Great dog food.