INSTINCT Original Grain-Free Recipe with Real Rabbit Freeze-Dried Raw Coated Dry Dog Food, 20-lb bag -

Instinct Original Grain-Free Recipe with Real Rabbit Freeze-Dried Raw Coated Dry Dog Food, 20-lb bag

By Instinct
Rated 4.1386 out of 5 stars

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About This Item


  • Made in the USA using premium ingredients from around the world.
  • Farm-raised rabbit is the first ingredient in this recipe—it provides plenty of protein to support strong, lean muscles.
  • Each scoop features 71% real animal ingredients and nutritious oils plus 29% fruits, vegetables and other wholesome ingredients.
  • Contains zero grains, potatoes, corn, wheat, soy, by-product meals, artificial colors or preservatives.
  • Live probiotics, natural omegas and antioxidants work together to support healthy digestion, a strong immune system, soft skin and a shiny coat.

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Nutritional Information

Feeding Instructions

Play Video: Learn More About Instinct From Our Team of Experts
Learn More About Instinct From Our Team of Experts

About Instinct Original Grain-Free Food For Dogs

Raw Coated Kibble

Instinct offers a variety of natural dry dog food recipes with added vitamins and minerals to suit your furry family member’s needs. And with freeze-dried raw coating on every piece of kibble, adding the nutrition and taste of raw into your pet’s diet is easy!

Grain-Free Kibble

Instinct’s grain-free, raw-coated kibble recipes are crafted with at least 70% animal ingredients to provide your pup with high-quality protein. Nutritious oils are also included, along with 30% veggies, fruits and other wholesome ingredients.

Pure, Real Nutrition of Raw on Every Piece


With responsibly sourced real meat as the first ingredient, these recipes are packed with animal protein for strong, lean muscles.


Naturally occurring omega-3 and omega-6 fatty acids support skin and coat health.


Antioxidant-rich vegetables and fruits help support immune health.


Guaranteed levels of live, natural probiotics are included to support your dog’s digestive health.


Instinct crushes and tumbles their freeze-dried raw with their kibble, ensuring raw is on every piece!


These recipes are made without grain, potato, corn, wheat, soy, by-product meal or artificial colors or preservatives.

The Benefits of Raw

Instinct believes that eating a diet rich in raw, unprocessed foods is just as good for our pets as it is for us. They make every meal with the understanding that real, less-processed, whole raw foods can have the power to transform lives.

Better Digestion

More Energy & Vitality

Weight Improvement

Improved Skin And Coat

Excitement At Mealtime

About Instinct

Instinct has been crafting and perfecting raw recipes for over 15 years. From 100% raw frozen meals to freeze-dried, raw-coated kibble, Instinct gives you a variety of ways to incorporate raw into your pet’s diet. Their raw recipes are crafted in their own kitchens in Lincoln, Nebraska, to ensure the highest standards in quality and food safety according to SQF standards.
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Questions & Answers

26 Customer Questions

Approximately how many cups are in a 20-lb bag?
Answer by ChewyNov 07, 2017
The 4 pound bag contains 16 cups of food and the 20 pound bag contains 80 cups of food.

Do any of the ingredients come from China? I see it is "made in the USA" with ingredients from around the world. Where in the world?
Answer by ChewyAug 20, 2018
Instinct will source most of their ingredients from the U.S. and turn to other locations only as needed. All poultry, pork, and fish come from the U.S. (salmon meal from the U.S./Canada/Chile). Fish is fresh-caught from the Atlantic and Pacific. Beef and lamb are from the U.S., venison is from the U.S. and New Zealand, and rabbit is from France. The vegetables and fruits are from the U.S. and Europe depending on the ingredients. Grains and starches are sourced from the U.S., Canada, and Brazil - herbs and spices from North America and Europe. Vitamins and minerals are from North America, Europe, and Asia. The kibble diets may contain minor ingredients (vitamins, trace nutrients) sourced from China to ensure supply is guaranteed. Their approved supplier has put in measures to assure food safety and traceability from a trusted supply chain.

Is the rabbit meat free of antibiotics & growth hormones?
Answer by ChewyAug 31, 2017
Nature's Variety uses hormone and antibiotic-free ingredients.

Does this product come in a resealable bag?
Answer by ChewyJan 15, 2019
All Instinct bags are resealable.

ReviewsWrite a Review

Rated 4.1386 out of 5 stars
202 Ratings
Would recommend to a friend

202 Customer Reviews

Rated 5 out of 5 stars
By Jo on May 11, 2023

New food for her

I have a Tibetan terrier and her hair was turning from white to brown and on this food after about six weeks, her hair is starting to go back to its normal color

Rated 5 out of 5 stars
By Stella on Apr 13, 2023

Great dog food

I am feeding Instinct dog food for years. The rabbit is new to my dogs but they loved it right away.

Rated 3 out of 5 stars
By 1louie on Aug 10, 2022

Louie the bully

It’s $30 more than it was back in January? This latest bag absolutely reeks of fish! The other bags didn’t have such a strong smell of fish. Rabbit is listed as the main ingredient. It went unavailable for months and my dog went on a hunger strike while I scrambled to find something else he would accept. This is sadly disappointing but I don’t have much choice. Nothing like a 85# HAngry bully breed in the house. Now I live with the fear of it going unavailable again.. I regret getting my dog hooked on this brand of food again.

Rated 5 out of 5 stars
By Dags on Jan 11, 2023

Great Food

My dog is super picky and she loves this food. Also good for her IBD

Rated 1 out of 5 stars
By Frank on Jun 1, 2022

My dog will not poop solid due to this food.

Took an L on this dog food. Feed it to my dog for over 1 week and he was just making pancake batter the whole time. Also made him lethargic.

Rated 5 out of 5 stars
By Loriwoo on Jan 7, 2022

good dog food

My border collies are very active. I like this food for an addition to their homecooked meals. they are really fond of homecooking but still enjoy this food and no upset tummies or refusing to eat it.

Rated 1 out of 5 stars
By Nancy on Jan 28, 2022

Read the Label

This product has Salmon and Fish meal in it. My dog is allergic to any fish products and this was an expensive lesson.

Rated 3 out of 5 stars
By Jenn on Nov 28, 2021

Warning: This food contains a lot of fish.b

Stupidly I did not read the ingredients for this food. It has a lot of fish and my dog is very allergic to fish. So.... hoping that the rabbit would be good for his allergies was a bust because of the fish.

Rated 5 out of 5 stars
By Jules on Oct 16, 2021

My dog seems to love this!!

I have a picky eater and I really want to keep him healthy! I’ve gone through many trials of different dog food and have to say so far so good with this one. I love that it is grain free, and seems to include all the things important to keeping dogs healthy with great quality ingredients!! My dog loves the rabbit and seems eager to eat it.

Rated 5 out of 5 stars
By Frankie on Feb 2, 2022

Picky Dog Solution

Our picky eater dog dove in and hasn’t backed off eating this food right up.